Rita Burch is a Regional Operations Manager at The Pacific Inn. She possess expertise in revenue analysis, hotels, hospitality industry, hospitality, hospitality management and 39 more skills. Colleagues describe her as "I have had the pleasure of working with Rita while with La Quinta Inn & Suites. Rita is a demonstrated leader with superior knowledge in all aspects of the hotel business including management, franchising and business development. She is adept at exceeding the expectations of the business from a financial perspective while simultaneously providing the highest level of owner and guest satisfaction. As Director of Franchise Services Rita built and maintained strong relationships… Show more" and "It was my pleasure working with Rita mostly on New Hotel Openings. She was always organized, thorough, accommodating and helpful. She provided the best in Customer Service, Training and Leadership. Rita showed a true dedication not only to La Quinta, but to each and every Owner/Manager she worked with. Rita and I also collaborated on the PIRFect Product Quality Training Program. She and I worked diligently on creating a program that would benefit the franchisee not only in customer… Show more"