Rita Lu Email & Phone Number

闵行

1. Responsible for planning and organizing brand marketing strategy activities, promoting brand awareness through brand promotion activities, encouraging agents to take goods, enhancing user activity and expanding consumer group.2. Make annual brand marketing activity plans, guide project members to make creative proposals, write project implementation plans, and make promotional materials such as poster and videos.3. Control project time, budget, content quality, expected project risk and propose pre-plan. Maintain good communication with project members and suppliers to successfully complete the operation of the activity.4. Continue to analyze relevant market dynamics, provide new marketing ideas for activities, and boost sales.

上海

To meet the needs of the brand Marketing Department of automobile enterprises, planned and implemented integrated online and offline marketing plans (off-line), including market analysis, positioning, online promotion, creative concepts, implementation rules, etc1. Lead the team members to receive customer , presided over the project initiation seminar, assigned design, copywriting, production and other tasks and gave guidance, integrated the PPT and budget，presentation.2. Controlled costs and profits, analyzed the financial profits of phased projects, and made profit plans for the next quarter.3. Proactively explore problems faced by customers, optimize service upgrading, integrate and maintain resources of all parties and reach long-term and in-depth cooperation with customers.

Shanghai City, China

Responsible for the campus marathon project of the education bureau. In addition, Organized running programs for social personage to build a platform for investment promotion, created we media to collect fans' group.Provide integrated marketing resource plan for the brand and complete online and offline promotion activities. For example, put in store advertising and with the roadshow activities drainage.1. General execution of campus marathon project: serve and meet the needs of Shanghai education bureau &SMG five-star sports; Write investment promotion plan and negotiate investment promotion; Overall planning and execution of landing projects.2. Created and operated we-media WeChat public account: planning framework content and interactive small program.3. Integrated marketing, planning and execution of other brands.

Shanghai City, China

1.According to Clients' requirements, communicate with the Creative department, Production department and team members, to complete the project proposal which customers need.2.Make project schedule,writing project manual ,complete the project settlement and final report.3.Keep good communication with all kinds of suppliers, ensure that complete the requirements from clients , cost control effectively 4.Regularly report to the Account Director about project progress, ask for advice to improve the project progress success.5.Maintain current clients resources,support Account Director to develop new customers.

Shanghai City, China

1. Serve 16 Shanghai golf teams, plan and execute the team's annual competition, and maintain the relationship with the players2. Event management and execution of Shanghai golf charity union,3. Responsible for writing planning & investment proposal4. Operation of large conference & dinner & opening ceremony5. Complete other tasks assigned by the department manager