Rita Mason Email & Phone Number

VP of E-Commerce & Brands | Digital-First Marketer | Product Lifecycle Management | Brand DevelopmentI’ve had the opportunity to lead the growth and innovation of a luxury lifestyle brand, managing CPG, apparel, and electronics products. With 15+ years of sales, marketing and organizational leadership experience, I specialize in developing business strategies and operationalizing them to drive business growth.Core Expertise:*Affiliate & Influencer Marketing: Building strong, high-impact relationships with influencers and affiliates to enhance brand visibility and drive revenue growth.*Brand Management & Sales Development: Driving brand success through innovative product marketing, strategic positioning, and effective sales operations campaigns.*E-Commerce & Digital Marketing: Hands-on expert in launching e-commerce platforms including Amazon and other key marketplaces, integrated with creative social media and content marketing campaigns that convert target audiences.*Product Launches & Omnichannel Sales: Leads product development and marketing for end-to-end lifecycle management, creating multi-channel customer experiences that consumers engage with.*P&L Responsibility: Identifying opportunities to increase profitability, while continuously aligning with strategic business goals for improved marketing and sales performance.Let’s connect and explore how I can contribute to your team’s growth and success. I’m always open to discussions about innovative projects and potential collaborations.

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  Vp Of E-Commerce & Brand

  Bedroom Kandi Boutique Parties

  Oct 2022 - Present - United States