Junior Social Paid Specialist
CurrentAs a dedicated Social Paid Specialist I play a pivotal role in enhancing and optimizing social paid channels across Europe in close collaboration with the Digital Marketing Team. Here's an overview of my key responsibilities:- Specializing in setting up and optimizing social paid channels for Europe;- Crafting and executing media plans for acquisition campaigns;- Monitoring and optimizing KPIs to drive business growth;- Collaborating with regional content teams to establish consumer journeys;- Fostering strong relationships with media agencies and internal suppliers;- Focus on increasing scale and efficiency in paid traffic for Paula's Choice webshops on Instagram, Facebook, and TikTok.