I help Entrepreneurs, Liberal Professionals, Infoproducers and Experts to position themselves in a unique way to attract the right audience and create a strong emotional connection.I believe that the road to success begins with discovering our essence, our truth.From the moment we become aware of our essence, a huge potential that was dormant within us begins to awaken and we enter a continuous state of flow.In my professional journey of more than 30 years, I had the opportunity to work in multinational and national companies in the Business Consulting, Telecom and Financial Services segments, leading projects with up to 250 people.I was responsible for the financial results of these projects and I knew that I would only be able to exceed the established goals if I had committed, creative, engaged and competent people working with me. This strategy was very successful and I achieved multiple 7-digit financial results.Working with the development of high performance teams together with courses and certifications focused on personal and professional development brought me a background to become a mentor.In 2018 I started my journey in Digital Marketing specializing in Brand Archetypes and Digital Launches.I am CEO of RM2DIGITAL, specialist in building Archetypal Brands.Brand Archetypes are personality patterns used as a basis for creating more Humane, attractive and profitable brands. They act on people's unconscious, creating a true and deep connection, and that's why this approach brings so much result. Using the Archetypal Approach, I help Entrepreneurs and Liberal Professionals to discover their true essence, their true voice, their unique and authentic way of positioning themselves in the market, attracting the right people to their business and creating a strong emotional connection.I work in the construction of coherent and harmonic brands, developing a cohesive communication plan, aligning all visual, written and sound communication, creating an authentic and unique personality for your brand.If you want to activate the power of your personal or professional brand, making it unique and irresistible, winning customers who are truly passionate about you or your brand, I can help you.Let's talk about the Power of Brand Archetypes?https://ritamiguelnegociosdigitais.com.br/