Exclusively Managing some of the top Real Estate Influencers. Helping real estate brands with Influencer marketing campaigns to lower the CAC ROI & increase brand & project awareness Real Estate Influencer Marketing l Talent Management

As Head of Marketing at Guru Network (Real estate channel partner & mandate firm), I spearheaded the company’s transition from traditional, paper-based operations to a fully digital and automated lead generation system. Leveraging my expertise in content and performance marketing, I implemented strategies that boosted lead generation and optimized performance.Digital Transformation - Digitized the entire inquiry and lead management process, replacing manual systems with automated workflows to improve efficiency and accuracy.Content Marketing & Lead Generation - Designed and executed targeted content strategies to attract, engage, and convert potential clients from specific locations, significantly increasing lead flow.Performance Marketing Campaigns - Managed and optimized paid marketing campaigns, ensuring maximum ROI across digital platforms.Ideated & developed comprehensive entire website from vendors to enhance visibility, user experience, improve accessibility to services & support automated lead capture Team Development - Trained and mentored a team of six, establishing standardized processes to streamline operations.Through these initiatives, I not only enhanced the firm’s marketing efficiency but also positioned Guru Network as a forward-thinking, tech-enabled real estate channel partner.

At Marathe Group (Real estate developer in Mumbai Metropolitan Region), I played a pivotal role in building and amplifying the brand’s digital presence to drive sales and engagement. Activated network of digital & offline channel partners to boost flat sales and led several initiatives to strengthen the company’s online visibility and lead generation.Key Achievements -Digital Presence & Website Development - Ideated and collaborated with vendors to develop a website, enhancing the brand’s reach and establishing a robust digital foundation.Google My Business Optimization - Created and optimized a Google My Business profile, successfully ranking the brand in the top 3 local listings to improve discoverability and credibility.Social Media & Lead Generation - Utilized social media platforms to generate leads and maximize sales opportunities, directly contributing to the growth of the business.Influencer Collaborations - Partnered with influencers to elevate brand visibility, drive leads, and strengthen the digital presence within the target market.Through these strategies, I contributed to Marathe Group’s growth and helped establish a sustainable digital footprint in the competitive real estate landscape.

Clients: Finology recipe, Clearclaim, Spring Money, Tron education, Duty's call, etc- Development of Social Media Marketing strategies. - Creation of content ideas for the brands. - Management of brand page on the following platforms: Instagram, Facebook & LinkedIn.- Created elaborate pitch decks, analyzed monthly metrics for review reports & presented them to clients.- Collaboration with pages for growth & brand awareness.

My work role involves:- Management of social media pages for the brands- Creating monthly reports & pitch deck- Conducting competitor research- Optimising social media page- Content writing- Coming up with marketing ideas for brands - Coming up with content ideas - Identifying trends and creating content around them- Coming up with growth strategies for the pages- Reel editing & Story designing