Planned and executed digital marketing campaigns across channels - PPC, social media channels (LinkedIn, Youtube, Facebook, Twitter, Instagram, etc) display and text campaigns across platformsWorked on setting up Shiprocket shipping platform integrations for the Ecommerce website across India with enabling features like 1 day and 2-day delivery and COD. Worked on creating an Ecommerce website from scratch for three different product category and made it in live 3 weeksOptimize campaigns to maximize ROI with the help of A/B tests, data analysis, identifying trends and insights from the ecommerce siteMeasure and report performance of all digital marketing campaigns, and access against goals (ROI and KPIs)Executed SMS & Email marketing campaigns for Multiple offersIdentify trends and insights, and optimize spend and performance based on the insightsStay on top of key trends and best practices in digital marketing, competitive landscape, and the industry to develop winning strategiesCollaborated with marketing agencies, content, and design team to plan effective campaigns

Develop and implement effective marketing strategies in order to achieve Brand ObjectiveAbility to strategize, develop, execute & measure integrated online marketing campaigns.Worked on creating Lead generation campaigns with different markets and other social mediaRecommend changes to website architecture, content, linking, and other factors to improve search engine optimization positions for target keywords.Manage day-to-day progress of marketing planning and execution on the HubSpot platform

Worked with multiple clients for digital marketing requirement in terms of their website or mobile applicationDeveloped Different Shopify Websites and Promotional content and Marketing campaigns to generate users.Worked on user engagement strategy throughout the website or mobile application with heatmap and google analytics.Executed Campaign on Facebook, Google ads, Instagram to generate new users.Executed various Project requirements in terms of Designing and developing the website & mobile Application.Worked on Creating Product videos, graphics, and other content to showcase the demo or features for the users to resolve their issues and generate new users from the promotional aspect.Worked in an educational startup for complete brand marketing on all online reputation management.Handle all customer communication through social media to resolve their issues and increase user engagement within the product.

Worked on Creating Product videos, graphics, and other content to showcase the demo or features for the users to resolve their issues and generate new users from the promotional aspect.Worked for complete brand marketing on all online reputation management.Handle all customer communication through social media to resolve their issues and increase user engagement within the product.

Oversaw $1M paid acquisition budget, including social, search, retargeting, and emailSet growth KPIs by identifying current and target customer acquisition costs and lifetime values by segmentIncreased Facebook ads ROI by 300% in 3 months by developing a multi-step conversion funnelDecreased product return rate by partnering with Customer team to serve educational content in email campaigns.Efficient in developing budget & campaigns for Facebook, Instagram, Google Adwords, Content Management & working on slack, Asana and Skype.

Created, managed and optimized Adwords Search & Display campaigns to boost website traffic conversion, link building strategies, content marketing strategies, and social media presence Innovate and present new marketing platforms and strategiesCustomized and optimized landing pages to increase conversion rate and maximize performance of web pages.Administered day-to-day reports to provide accurate tracking details, information and performanceGenerated ad campaigns, designated keywords for top results, and strategically selected campaign budgetsDevelop engaging online content including forums, videos, graphics, and blogs; monitor and analyse the content Contact, interview, and hire third-party graphic designers, web designers, and videographers to create unique and engaging contentUse Google Analytics, Google AdWords, and other relevant sites to measure performance

• Hired by multiple clients to build for Marketing Plans and budget, Data strategies, Team Building and web management projects.• For the different startups, increased growth on all social media channels and Email platforms• For different Brand, strategized 2-year marketing/branding plan and resource allocation• For Startup, Helped team on Marketing budget, team building and rebranding

Operational Manager, Web Designer, Trip ManagerMy responsibilities at Toursadda included:• Creative designing for website front end and some sample layout.• Creating Business Strategy for Business Development with different organisations.• Creating Trips execution plan with creative management & Surprises. • Manages Website Hosting, Database, Email Services.• Researching organisations and individuals online (especially on social media) to identify new leads and potential new markets• Develop a marketing communications plan including strategy, goals, budget and tactics.