Rithika Hebbar Email & Phone Number

Bengaluru, KA, IN

Bengaluru, Karnataka, India

Designing cutting-edge business management tools for Indian SMEs with Biz Analyst by Khatabook

Gurugram, Haryana, India

• Worked as the founding designer to help redesign their brand identity, design system, and product from scratch
• Improved efficiency in product design and development by establishing systems for smooth design handoffs, organised files, and clear documentation
• Brainstormed with the founders to ideate user and task flows, ensuring reduced cognitive load and a seamless user experience

Gurugram, Haryana, India

• Worked on the end-to-end design of Tyke Pocket (digital wallet), reducing transaction errors by 97%, minimising support tickets by 87.5%, increasing conversions by 24.2%, and boosting revenue by 45.5%
• Co-led the complete design process for Tyke Square (secondary market), resulting in a 13% increase in CSOP conversions, a 10% boost in revenue, and achieved 36% investor adoption with 600+ successful sales within a month
• Also played a key role in ideating Smart Earn (P2P lending), Refer & Earn (referral programme), Tyke’s Loyalty Programme, and ID Plus (automated invoice discounting)
• Collaborated on building and maintaining an extensive design system for Tyke’s web and mobile app
• Conducted UX audits and revamped user flows, including log in & sign up, payment, KYC, user onboarding, portfolio, investment campaign pages, and user dashboards
• Mentored interns and facilitated UX critique sessions to discover improvement opportunities in our products

• Developed Java & Groovy automation scripts to test APIs and event-driven messaging queues migrating from Tibco to AWS Cloud.
• Proposed new approaches to challenging automation problems resulting in a significant increase in the QA team’s efficiency.
• Worked closely with clients, other developers and stakeholders to ensure quality product delivery by following Scrum practices.Tools & Technologies: Java, Groovy, ReadyAPI, QA Automation, Web Services API, Java Message.

• Worked primarily on e-commerce products, involving wireframing, UI design, and translating designs into high-fidelity frontend prototypes using HTML, CSS, and JS.
• Collaborated with UX research and development teams during design reviews and user testing.

Mysore, Karnataka, India

• Completed the 12-week, technology-intense Infosys training programme as a high performer (HPF).
• Under the Microsoft track, I majorly learned to develop and test enterprise applications using Microsoft technologies.
• Skills acquired from the training program:Advanced C# programming, Database management systems, MS SQL Server, ADO.NET Entity Framework, HTML5, CSS3, JS, Test data management, Agile methodology: Scrum, CI/CT basics.

• Designed graphics and created content for all the social media platforms of Azure Skynet Solutions and their online learning platform Cosmic Skills.
• Produced original, well-researched, SEO-friendly blog articles on topics related to programming, tech, creativity, collaboration, and leadership.
• Developed content creation frameworks to increase brand awareness and improve their social media presence.
• Collaborated with the marketing team to devise content marketing strategies and analyse results.

Bachelor Of Computer Applications, Computer Science, 87.52% (First Class With Distinction)

Activities and Societies: • Undergraduate Scholar, Stella Maris International Centre for Multidisciplinary Research (2019-20) • Editor.

Intermediate Education, Mathematics, Physics And Chemistry, 96%

Ssc, Board Of Secondary Education: Andhra Pradesh, 9.2/10