My Responsibilities Include:- Developing and executing digital marketing strategies to enhance brand awareness and generate leads.- Planning, creating, and managing engaging content for various digital platforms, such as LinkedIn, Facebook, Instagram, and other relevant social media channels.- Managing and optimizing paid advertising campaigns on social media platforms like LinkedIn, Facebook, Instagram, and others to reach target audiences and achieve campaign objectives.- Executing email marketing campaigns, managing subscriber lists, and monitoring campaign effectiveness.- Collaborating with cross-functional teams, including sales and design, to align marketing efforts with overall business goals and ensure consistent messaging across all channels.- Staying current with the latest digital marketing trends, tools, and best practices, and recommending new techniques for incorporation into marketing strategies.- Conducting market research and competitor analysis to identify new opportunities and potential areas for growth.- Tracking and reporting on key performance indicators (KPIs) to assess the effectiveness of digital marketing initiatives and providing regular reports to management.- Managing the creative team to create compelling outputs.

- Managed the whole Digital Marketing scenario.- Created both low & high ticket sales funnel & conversion funnel.- Email Marketing campaigns & Automation.- Managed the creative team, creating content calendar, lead gen strategies- Ran full-scale lead generation campaigns using Meta ads

- Establishing and Managing Social Media Accounts (Growing Organically).- Planning Content for Social Media- Researching influencers and personalities for podcast session.- Designing Creatives, Creating Content Calendars, and Strategizing Content.- Email Marketing & Reporting.

Performance Marketing specialist

Responsible for the following:- Researched and Strategized contents for their social media accounts.- Worked on designing creatives with team, researched blog ideas, copywriting.- Generated leads using LinkedIn Sales Navigator.- Performed market research.- Worked on social publishing, on-page SEO and off-page SEO.

Created UI designs