*Led a global cross-functional agile marketing team that emphasized innovation, collaboration, and adaptability. Achieved a 17:1 ROI across ABM programs by consistently surpassing performance targets.*Pioneered 1:1 ABM strategies for enterprise accounts, implementing a hyper-targeted approach in collaboration with global sales teams (Americas,EMEA,LATAM & APAC). Synchronized marketing efforts with revenue objectives, achieving a 43% increase in cross-sell and upsell opportunities. *Developed and executed 1:Few vertical-focused campaigns for automotive, banking, and government as well as 1:Many persona focused campaigns. These campaigns effectively engaged with an executive audience, resulting in an 80% increase in lead generation within the first year. *Initiated and oversaw the end-to-end development and execution of all campaigns. This included, content creation, ad management, webinars, email nurtures, events, social media strategies, partner marketing initiatives,direct mail, and Globalization/Localization efforts.

* Conceptualized and launched Quantum Metrics first Global Account Based Marketing program * Coordinated with Sales, Marketing, Product, Events and Operations to develop and execute on multi-touch/multi-channel personalized experiences to accelerate pipeline velocity by 30% in ABM targets* Utilized Agile methodology to track progress and provide visibility to all members of account team and company at large* Led implementation of ABM methodology to every MQL and worked directly with Marketing Operations to build automation and integrated customer journey* Performed in-depth research and FIRE scoring (utilizing Demandbase, Salesforce, Hubspot, Zoominfo and Linkedin Sales Navigator) and aligned with sales leadership to find high-value accounts to target for ABM efforts

•Led strategy for marketing team and aligned sales and marketing effortsto boost brand awareness, engagement and upsell opportunities across Indellient's Data Analytics, AI, Cloud, DevOps and custom application solutions• Conceptualized and executed on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels• Managed marketing strategy for new services and product launches while maintaining alignment with partners and directors• Gathered customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads• Prepared and managing monthly, quarterly and annual budgets for the marketing department and set, monitor and report on team goals• Implemented and managed marketing and sales platforms and services such as Hubspot, Google Analytics, SEM rush and Linkedin Advertising and instituted best practices across the organization

-Work directly with C.E.O. to develop and implement the brand marketingstrategy for national CBD startup-Identify target audience and continuously uncover new leads for emailmarketing campaignsDirect marketing campaigns on social media, Google Adwords,email, &direct mail and report on campaign KPI’s and overall ROIManage Social Media presence and direct programs to develop socialmedia reputation, recognition and engagementCo-host local events to educate on and sell products, increaseattendance with direct and social marketing and post-event engagement

Partner with marketing and cross-functional teams to orchestrate targeted sales strategies to win profitable opportunities with local, national, and global Fortune 500/1000 clients. Pilot business development, lead generation,lead nurturing and demand generation efforts primarily for Konica Minolta's enterprise SaaS (Information Security, IT Management, Project Management, Cost Accounting, Cloud Computing, Marketing Automation, Web/Server-based Document Management Solutions), as well as Robotics and AI.Develop and analyze in-depth customer research, SWOT analysis, client needs assessments and analytics to assist sales in developing strategic relationships with potential clients, while expanding opportunities within existing clients.

Assisting with the coordination, development and deployment of local, major, national and Fortune 1000 accounts within their respective markets to drive consistent messaging, guidance, support and deployments.Support pre-sales activities by conducting requested research, customer needs assessments and assisting with proposal development and client presentations.Use CRM systems and other internet-based research tools to conduct effective research.Focus on business development utilizing the new technology softwares including: IT Management, Job Submission, Project Management, Cost Accounting, Cloud Computing, Security Technology and web/server-based Document Management Solutions for every type of business.Assisting in post-sales support and customer implementations in designated market.Complete Konica Minolta's KM Way Training & Evolve Training.

Assist with the coordination, development and deployment of local, major, national and Fortune 1000 accounts within their respective markets to drive consistent messaging, guidance, support and deployments.Support pre-sales activities by conducting requested research, customer needs assessments and assisting with proposal development and client presentations.Assist in post-sales support and customer implementations in designated market.Use CRM systems and other internet-based research tools to conduct effective research.

Implemented Digital Marketing strategy including social media, web page design and optimization and display adsDesigned promotional content and provided clients relevant information such as publications (guides, local customs, maps, regulations,events etc)to travelersDesigned, tracked and optimized email marketing campaignsAssisted travel agents with booking reservations for air travel, hotels, rental cars, planning and arranging tour packages, excursions, and creating itineraries