Riza Fahriska Email & Phone Number

• Tracked and analyzed user engagement data using social media analytics tools (e.g., Sprinklr, Socialincider, and Fanpage Karma) to help businesses make marketing decisions• Created reports and dashboards of social media campaign performance and provided actionable insight to optimize the campaign plan• Collaborated with cross-functional teams to provide high-quality analysis, data innovation, and define key performance indicators (KPIs)• Monitored and analyzed online conversations about a brand from all social media channels to gain insights into customer sentiment, feedback, and industry trendsClients handled:Samsung Indonesia, DBS Bank Indonesia, Qtela Snack

• Planned digital marketing campaigns, including web, email marketing, social media, and display advertising• Managed multiple digital accounts from the planning stage to the completion of Google Ads, Facebook Ads, and TikTok Ads campaigns• Measured the performance of all digital marketing campaigns in relation to their objectives (ROI and KPIs)• Created reports on social media and digital campaigns to demonstrate ROI and provided insights for strategies to utilize in the future

• Analyzed social media performance (Facebook, Instagram, Twitter, TikTok, Youtube) for multiple business profiles• Conducted social media research on competitors to identify their weaknesses and strengths by analyzing their content strategy, audience demographics, and social media metrics• Created monthly social media reports as well as offered analysis and recommendations in support of the clients’ social media strategyClients handled:Astra International, Pixy, Men's Biore, blu by BCA Digital, Royco Indonesia

• Identified survey project details, such as sources of information, procedures to be used, and the design of survey instruments and materials• Analyzed data using statistical or mathematical tools to create descriptive statistics and construct statistical models and visuals• Created metrics and reports based on analytical results and turned them into actionable recommendations