- Develop and implement content strategies to reach a broader audience and enhance brand visibility.- Manage content marketing efforts across platforms such as TikTok and Shopee, driving engagement and sales.- Collaborate with Key Opinion Leaders (KOLs) to maximize the impact of campaigns and expand brand reach.- Conduct monthly content performance evaluations, analyzing data to refine strategies and improve outcomes.- Oversee social media management, including content creation, scheduling, and community engagement, to maintain consistent brand messaging across all channels.-Leverage analytics tools to track audience insights, trends, and performance, ensuring data-driven decisions for optimized campaigns.

- Responsible for generating ideas, content planning, and scriptwriting to create content that reaches a wide audience and achieves high engagement.- Analyzing data and statistics generated from social media activities to identify trends, measure content effectiveness, and quickly respond to changes in audience behavior.- Developing content strategies that are engaging and relevant to the latest trends at all times.-Collaborating with the creative team to create entertaining visuals.-Creating concepts to package campaigns into compelling content formats to achieve greater awareness

-Experienced in creating, writing, and editing social media content.-Contributed to creative campaigns that align with brand values and objectives.-Collaborated with Brand Ambassadors to create effective campaign content.-Designed visually appealing content to promote brand products/services.-Created storyboards to visualize brand photo and video products.

-Creating weekly and monthly Instagram content performance reports-Designing visual content based on available content pillarsAssisting in providing visual assets for other platforms' needs-Conducting social media activities-Contributing campaign ideas to increase engagement.