• Media Buyer for Samsung Electronics Plan and execute all digital advertising, including SEM , social (Facebook / Twitter / Instagram) and display campaigns for Samsung Electronics• Measure and report performance of all digital marketing campaigns for Samsung Electronics• Collaborate with Samsung internal digital and commercial teams to create effective digital campaigns and plans• Evaluate and implement new ad technologies to achieve the optimum ROI.Other Key Accounts: FCA (Fiat Chrysler Automobiles) / Visa / Ferrero

Socialab is a Digital-First Advertising Agency, focusing on getting attention for our clients' products & services in the digital landscape, creating and disseminating content and engaging online audiences.Clients we've worked with include Sarantis (8 countries), PepsiCo, Tasty, FrieslandCampina, Unilever, Reckitt Benckiser, Ferrero, Lexmark, Subaru, ALBA Graduate Business School, KPMG, UNHCR, WWF, Millennium Bank, L' Artigiano, Holmes Place, Herbalife, Kallimanis and others.We've earned a number of awards and mentions both in Greece and internationally, and we're also the leading trainers in Digital Marketing in Greece, having trained more than 600 marketers in partnership with ALBA Graduate Business School.

• Developed Creative Digital storytelling concepts for multinational brands such as Ferrero, Fiat, Durex, Libresse, MetLife, Mitsubishi, etc.• Designed & executed Digital Strategy plans for numerous brands. • Designed & implemented SEO & SEM strategies (Creation of Campaigns, Setup of Keywords and Ad-Copies in Google Adwords and Facebook).• Applied UI/UX Wireframing & Prototyping techniques based on each project goals (e.g. reduce bounce rate / lead generation / generate first time sales or re-purchases / increase landing page conversions, etc.)• Generated detailed performance reporting of ad campaigns including SEM, Display, Facebook.

• Co-founder and team leader of Bubblebox - the first intext online advertising platform in Greece• Established new business with media shops / website networks / independent advertisers• Organized and executed the overseas expansion and growth of BubbleBox Network in the Saudi Arabia region (partnering with IKOO) • Led Product Development such as the introduction of new ad formats (socialBox)• Negotiated digital marketing budgets with Media Shops and direct advertisers.

• Event & Marketing Manager of EPICA 2009 (European Advertising Awards) & ΕΒΓΕ AWARDS ( Greek Design Awards). Both events are the most prestigious events in the Greek & European Visual Communication Industry.• Managed the company's events• Responsible for all communication with the press and journalists• Closed deals with Sponsors and Media Partners

• Led the marketing strategy and brand development for Greece, Turkey, Serbia, Romania.• Collaborated with the company's retail partners to create in-store promotions, sales and marketing kits.• Developed Web sites, sales tools, demos and point-of- purchase material for the products of the company.• Planned and organized exhibitions and road shows in Greece, Turkey and Romania• Organized press events and oversaw new product launches. • Monitored earned media and communications (newsletters for retailers and customers)