I help businesses “go digital", pivot their business models, adapt to new trends and technologies, and change how they engage markets and the customers they serve. As a global marketing leader, chief consultant, and branding specialist, I’ve brought measurable, market-changing experience that quickly, affordably, and profitably improved the results of the organizations I've served. Delivering pipeline contributions, product positioning, digital brand strategies, earned media opportunities, and building highly engaged, aligned, and productive teams that are ready to take on new challenges.I have an insider-level understanding of the technology-innovation process and what it takes to make and sell new products into old markets and old products into new markets. I’m passionate about helping organizations and their leaders meet the demands of whatever comes next in the evolution of their businesses and beyond.Areas of Focus:* Positioning – Defining how you need to be perceived in order to be successful* Brand Strategy – Intentionally planning how you appear within the marketplace * Sales Enablement – Arming sales with the tools and stories to be successful* Marketing Automation – Leveraging digital tools to engage customers and generate leads* Digital Transformation — Optimizing business processes and creating new value with technology Technology Background - Patient Health Information (PHI) Management, Electronic Health Record System Software (EHR), Internet of Things (IoT), Artificial Intelligence, Machine Learning, Cloud Services, SaaS, Remote Sensing and Predictive Maintenance, Telematics, Industrial Automation, Industry 4.0, Software Development, Mobility, Embedded Hardware
Listed skills include Marketing, Sales, Public Speaking, Social Media Marketing, and 30 others.