Jennifer Barr Email and Phone Number
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With over 15 years of experience in product marketing, go to market, program and community management, and digital marketing, I am passionate about using technology to connect customers with products and ideas that transform their lives. I have a proven track record of building, influencing, and driving cross-functional project teams of senior leaders, collaborating to manage multiple strategic work streams, and using market analysis to drive the product roadmap. I created over 300,000 social actions and communicated brand to more than 50 million people by strategizing and managing digital advertising campaigns and writing 30,000+ pieces of digital content.I was also the founder and curator of TEDxMountainView, the first TEDx event in Mountain View, California, where I curated and coached the speakers, led the volunteer team, and arranged logistics and marketing. I enjoy bringing creativity, enthusiasm, and vision to marketing and helping build positive global brands and engaged communities. I was a core organizing team member for 12 TEDx events, including 8 events working with and mentoring, a diverse group of honor students at UC Berkeley and the first TEDx at the United Nations. I have coached over 50 speakers on their TEDx / professional talksRJenBarr@gmail.comSpecialties: Program Management | Project Management | Marketing | Digital Marketing | Social Media Marketing | Marketing Strategy | Demand Generation | Content Marketing | Product Marketing | Brand Strategy | Strategy and Operations | Program Manager | Project Manager | Brand Development and Management | Communication | Data Analysis | Financial Analysis | Writing - Social Media Content, Blogs and Marketing Collateral | Data Synthesis | Public Speaking | Community Building and Management | Event OrganizingAdditional experience includes management consultant at Oliver Wyman and The Boston Consulting Group in NYC, investment banker at Merrill Lynch in NYC and programmer at IBM San Jose.
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Sales Rewards Program Manager (Contract)IntuitMountain View, Ca, Us -
Product Marketing Manager - Meta Youth Well BeingTailored Management Onsite At Meta Jul 2024 - Oct 2024Responsible for go to market strategy and execution for youth privacy regulation readiness across the Meta apps. • Design and implement competitor analysis of industry peers to help inform product strategy.
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Google Gtech Ads Solutions Program ManagerJudge Tech Onsite At Google Oct 2023 - Jul 2024Managed the program to globally scale best practices to help Google ads most effectively solve for clients’ media objectives.
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Senior Principal Program ManagerVeritas Technologies Llc Jul 2022 - Aug 2023Santa Clara, California, UsLed the programs to identify and implement changes needed to transform the global sales and channel partner motion from selling on premise software products to selling SaaS and cloud products. • Built, influenced and drove cross-functional project teams of senior leaders changing the company business model. • Collaborated to manage multiple strategic work streams from initial hypotheses to recommendation. -
Founder And Curator (Pro Bono)Tedxmountainview Feb 2021 - Jul 2023Mountain View, Ca, UsLicensee of the first TEDx event in Mountain View, California on September 23, 2021. My vision for "The Heart of Technology" was that it spread good ideas at a time when the world needs care and healing on many levels. My role is to curate and coach the speakers, lead the volunteer team, and arrange logistics and marketing. It is a privilege to be part of the #TED / #TEDx community. -
Product Marketing Manager - Facebook Authorized Sales Partner ProgramInsight Global Onsite At Meta Nov 2021 - Jul 2022Drove ads business growth for Facebook's Authorized Sales Partners, 3rd-party sales teams serving advertisers in 21 countries across Europe, Asia Emerging Markets, and Latin America.• Core product marketing responsibilities included go-to-market strategy, sales enablement, cross-functional initiative delivery and measurement and using market analysis to drive the product roadmap.• Initiated relationships with global cross-functional teams to set up a program to match ASP clients with alpha/beta product tests.
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Community Program ManagerIntuit - Contract Sep 2020 - Nov 2021Mountain View, California, UsDrove and organized the 350 person cross-business unit Intuit Tax Expert Community. • Drove strategic vision and weekly meetings of the governing Tax Council. Built a results-oriented cross-business unit team responsible for strategic planning, implementation, accountability, and alignment with their BU leadership. • Developed the program to activate and coordinate strategic initiatives to deliver outcomes in support of Intuit-wide priorities.• Managed the day-to-day program operations.• Organized 4 annual community events and 2 Tax Council strategic retreats. Responsible for strategy, design, project planning and implementation. • Facilitated alignment and coordination between and within tax groups in different business units and geographical locations. -
Facebook Global Business Marketing Program ManagerFacebook - Contract Feb 2020 - Sep 2020Worked with a global cross-functional team to ensure the successful execution of key projects, while continually finding and executing on opportunities for improvement.• Refined Global Business Marketing operations by developing a program based approach for content management. • Project managed two key data privacy protection programs. Worked with senior cross-functional stakeholders.Nominated by my manager for the Facebook Contractor Recognition Program:"You were nominated because you embody Facebook’s core values, are a positive influence on your team, and you’ve demonstrated a solid work ethic.Jennifer is the epitome of agility, openness and being willing to lean into different areas to help the team solve challenges. She was brought to Facebook to lead the Third Party Assessment (TPA) Process for Global Business Marketing. She's made strong progress in that mandate and was recently asked to pause that work so she can support the organization during the Third Party Oversight Management Lookback Initiative. Jennifer has gladly partnered with GMS Risk, Facebook Privacy and many Business Marketing teams and stakeholders to make a frenetic process more manageable". -
Google Cloud Program And Operations ManagerNelson Technology - Onsite At Google Jul 2018 - Jan 20209/19 - 1/20 - Program and Operations Manager 7/18-9/19 - Field Marketing Program Manager Manage complex operational and strategic programs for Google Cloud Marketing. Work with cross-functional, global teams to design processes and implement strategic projects that solve business problems. • Managed, designed and implemented a system to scale and operationalize procurement and contracts for the AMER region that was rolled out globally. • Work cross-functionally managing multiple global projects and stakeholders.
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Digital Marketing ConsultantJennifer Barr Management Consulting Jan 2017 - Jun 2018Management consultant specializing in demand gen, brand and marketing strategy, execution, and analysis, including content marketing, social media, product marketing, events, operations, executive coaching and speaker training. • Designed and implemented brand, digital and social media marketing strategies.• Designed and produced digital content including videos, social media posts, blogs, web pages and white papers.• Create and manage customer acquisition and lead nurturing email campaigns.• Analyzed databases to segment customers and design targeted marketing campaigns.• Designed and implemented product marketing launch campaigns.• Designed marketing launch strategies for start-ups. • Wrote business plans.Industry focus: technology and healthClients include Singularity University, The Transformative Technology Conference, The Fetzer Institute, HealthTap, Morgenthaler Ventures, Growth Fusion, Browser Eggs, Forescout, Reciprocity, Orb Networks, mpThree, One Voice Arts and Leadership Program, Quantum Corporation, Sustainable Business Institute Pro Bono clients: Stanford Graduate School of Business, TEDxSiliconValley, TEDxBerkeley, TEDxUNPlaza, TEDxSoma, TEDxMarin, Sustainable Silicon Valley
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Co-Curator, Director Of Marketing, Director Of Partnerships (Pro Bono)Tedx Berkeley Feb 2010 - Jun 2017UsCo-Curator, MC, and Director of Marketing 2012-2017, Director of Operations and Marketing 2010-2012 (pro bono)• Project manager and master of ceremonies for an annual event at UC Berkeley with 2,000 attendees, 30 speakers and over 200 volunteers• Developed event operations project plan and budget and event agenda• Sourced, coached and provided content support to speakers• Led, mentored and influenced the cross-functional honor student management team• Developed and executed strategic marketing and social media plans• Increased number of Facebook fans 3,000% and increased engagement 18%, in 17 months -
Social Media ManagerStanford Children'S Health | Lucile Packard Children'S Hospital Stanford May 2016 - Jan 2017Palo Alto, Ca, UsDefined and executed social content programs that encompassed production, distribution and measurement. Develop, manage, implement and measure social media and community management strategy and campaigns on all platforms including Facebook, Instagram, Twitter, LinkedIn, YouTube and Google.• Drove customer growth and retention through customer acquisition, brand awareness and marketing campaigns through paid and organic digital media.• Worked with cross functional teams and agencies to strategize and build overall brand and individual medical specialty brands.• Wrote blogs, source and create social media stories and creative assets.• Analyzed and reported on social media metrics.• Nurtured and built community and monitor and report on social media interactions with the brand.• Developed relationships with internal Stanford partners and external medical practice partners to build joint communication strategies.• Oversaw HIPAA compliance on social channels.Contractor through Sage -
Social Media Marketing ManagerCisco Systems Aug 2012 - May 2015San Jose, Ca, UsSocial Media Manager- Online Brand, Talent Acquisition – 8/14-5/15Social Media Marketing Manager, Corporate Social Responsibility - 8/12-8/14Managed the ongoing global strategy and execution of digital strategy focused on social media. Developed and executed digital marketing campaigns. Wrote social content and blogs. Analyzed and reported on metrics and goals. • Grew the Cisco Corporate Social Responsibility social audience by 111,000 or 4,800% and the Cisco Careers social audience by 120,000 or 3,000% by strategizing and building their online brand and communities.• Created 124,200 social actions and reached 48 million people with 189 million impressions by writing 11,225 pieces of organic social content.• Used social media to build and connect global communities of Cisco customers, supporters, employees and partners. Connected communities with key initiatives and causes. • Managed the development and customization of campaign creatives, assets and content.• Applied decision science theory to design and optimize cross-platform promotion campaigns to achieve business results. Strategized, implemented and measured, 125 advertising campaigns and promotions on Facebook, LinkedIn and Twitter, resulting in 291,285 people taking 271,748 actions with an estimated reach of 3,402,322 and over 25 million impressions, under budget• Built relationships with a network of employees around the world to increase engagement and generate interesting and timely social content.• Wrote and executed a social media launch plan for a new Cisco CSR website; the annual CSR report; and launch of Impact X, a partnership between Cisco and The Huffington Post.• Designed marketing communication strategy and executed social media coverage for key events such as Cisco's participation in the World Economic Forum, Clinton Global Initiative, the Social Innovation Summit and the Skoll World Forum.Contractor- International Consulting Group and Randstad -
Product Marketing Manager, Google+Google Nov 2011 - Mar 2012Mountain View, Ca, UsStrategized and implemented global marketing projects to attract organizations and individuals to Google+ in support of the launch of Google+ pages. (Contractor through Adecco)• Wrote and executed project plans for five high profile international Hangout on Air events to increase brand awareness, user acquisition and engagement on Google+ • Managed global beta user approval process for Google+ Hangouts on Air: interfaced with engineering, product managers and marketing• Wrote social media marketing plan for Tyra Banks Google+ hangout, including content for company and Tyra Banks social media accounts with a total of 66 million followers/fans• Managed creative agencies to produce three marketing campaign highlight videos• Created a “best practices” marketing strategy guide for nonprofits to launch Google+ pages• Wrote a Hangouts on Air Best Practices guide to help users effectively use a new product feature.• Wrote individual marketing plans for select nonprofit pages to launch their Google+ page -
Social Media Marketing And Community Manager (Pro Bono)Tedx Silicon Valley Dec 2009 - Jan 2012• Developed and executed strategic social media plan. Day-to-day management of Facebook, Twitter and LinkedIn• Increased number of Facebook fans ove 100%% to 5,642 and increased engagement 30%, in 16 months• Increased number of Twitter followers over 500%TEDxSV Facebook Fan Page I Manage: http://www.facebook.com/tedxsv -
Social Media And Product Marketing ManagerHealthtap Jun 2010 - May 2011Sunnyvale, Ca, UsStrategized and launched the digital media marketing and measurement program for a startup building an online interactive health platform. • Developed and executed startup marketing launch plan.• Built and managed a respected online company brand with both consumers and physician partners.• Increased company’s brand awareness through directing one of the first 30 Twitter advertising accounts in the world, increasing Twitter followers by 8,000 or 260% in 3 weeks.• Grew customer base by designing 180 promoted tweet campaigns with an avg. engagement rate of 1.8%.• Drove strategy for customer and physician acquisition and engagement.• Developed and executed the strategic social media marketing plan from company start-up to product launch, including day-to-day management of Facebook and Twitter presence• Created and managed HealthTap’s online community from inception to launch, building relationships with customers (beta users), peers, bloggers and medical experts.• Defined, analyzed and reported on key success metrics. -
Co-Curator (Pro Bono)Tedx Marin May 2010 - Aug 2010San Rafael, Ca, Us• Direct, mentor and source, a cross-functional team of volunteers managing conference planning logistical details• Negotiate partnership agreements• Set operations strategy and wrote project plan• Direct operations project management• Set and implement marketing and social media strategy
Jennifer Barr Skills
Jennifer Barr Education Details
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The Wharton SchoolStrategic Planning And Decision Sciences -
University Of OxfordTheoretical Mathematics -
Pomona CollegeTheoretical Mathematics
Frequently Asked Questions about Jennifer Barr
What company does Jennifer Barr work for?
Jennifer Barr works for Intuit
What is Jennifer Barr's role at the current company?
Jennifer Barr's current role is Sales Rewards Program Manager (contract).
What is Jennifer Barr's email address?
Jennifer Barr's email address is je****@****sco.com
What is Jennifer Barr's direct phone number?
Jennifer Barr's direct phone number is (408) 526*****
What schools did Jennifer Barr attend?
Jennifer Barr attended The Wharton School, University Of Oxford, Pomona College.
What are some of Jennifer Barr's interests?
Jennifer Barr has interest in Economic Empowerment, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Health.
What skills is Jennifer Barr known for?
Jennifer Barr has skills like Social Media Marketing, Social Media, Strategy, Start Ups, Marketing Strategy, Leadership, Marketing, Public Speaking, Marketing Communications, Facebook, Business Strategy, Social Networking.
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