Demonstrated exceptional leadership abilities by effectively communicating agency values and motivating teams.Successfully conveyed the agency's brand story and presented compelling value propositions, resulting in the acquisition of lucrative business contracts from regional, national, and international clientele.Efficiently managed a remote team of up to 10 skilled content creators, overseeing end-to-end project execution.Crafted and executed comprehensive strategies, leveraging social media channels and advertising platforms.Played a vital role in supporting client's business objectives by implementing effective advertising, marketing, and social media campaigns, resulting in notable increases in overall sales performance.

Contributed to developing a cutting-edge virtual online education platform with global reach.Created training courses and exercises in over 15 different languages, both in-person and online.Developed multilingual marketing campaigns across various digital, print, email, search, and social media channels.Played a crucial role in developing new educational shows for an upcoming network.Managed Google and Meta search, visual display ads, and analytics to ensure an effective online presence.Maintained websites, social media accounts, and CRM systems to enhance user experience and facilitate efficient operations.

Educating students by fostering immersive, interactive learning. Encouraged collaborative problem-solving, driving real-world impact on local businesses and nonprofits through advertising, marketing, web dev, and social initiatives.Course Highlights:Digital Media Marketing: Empowered students to become entrepreneurial visionaries. Learning to develop brand identities and websites, execute email marketing, and manage social media.Social Media Research and Strategy: Emphasized current social media trends and techniques. Conduct extensive research and implement effective social advertising in a business context.Social Media Implementation: Explore social marketing strategies, market segmentation, and customer relationship management techniques.Social Media Marketing: Students learn skills for consumer involvement, community engagement, and effective customer relationship management.Marketing Analytics: Delved into metrics and systems for a solid ROI, focusing on practical tools to gauge marketing impact.Consumer Behavior: Explore foundational principles underlying consumer decisions, applying them to product development, pricing, advertising, segmentation, and more.Customer Relationship Management: Examine CRM's strategic importance across sectors like consumer goods, financial services, healthcare, and eMarketing.My instructional approach nurtures critical thinking, problem-solving, project management, production, presentation, public speaking, organization, and remote team-building skills, preparing students for the dynamic modern business landscape.

Teaching a total of 3 courses both on campus and Online for the Digital Media program with an average of 25 students per class.Create interactive learning environments that require students to work both in teams and individually while helping local businesses including non-profit organizations to solve problems through advertising, marketing, web, in conjunction with social initiatives. All courses are designed to increase knowledge of critical thinking, problem-solving, project management, production skills, presentation techniques, public speaking, product management, organization, and team building exercises both in lecture as well as hands-on labs. Digital Imaging is a media course that emphasizes the basic understanding and learning techniques of Adobe Photoshop. Students began the class with little to no working knowledge of software and upon completion; students develop over 20 portfolio projects that incorporate color theory, typography, visual design layout for a non-profit organization’s print, digital and social campaigns. Digital Video Fundamentals is a media course that emphasizes storytelling, writing, storyboarding, filming, and editing video. Students’ work together in teams with a non-profit organization to increase brand awareness by creating a mini-documentary highlighting the organization. Video ads are created for most social platforms including Facebook, Instagram, YouTube, and SnapChat that look proper on smartphones like iPhone, iPad, Android and other tablets for their individual project.Social Media Tools is a media course that emphasizes the learning of various social platforms, social analysis, social etiquette, blogging, podcasting, video production, and consumer-generated content.

Spearheaded brand awareness initiatives and fostered enduring relationships with government entities, educational institutes, hospitality groups, and transit organizations.Executed comprehensive strategic marketing campaigns, working with esteemed national brands, resulting in numerous lucrative business contracts.Developed the firm's brand story across various digital platforms.Produced visual renderings for various projects showcased through digital billboards, banners, news stations, and websites.Researched and designed RFPs, RFQs, SOQs, proposals, and presentations.

Led comprehensive corporate messaging and brand awareness initiatives.Supervised teams responsible for providing informative tours and promoting the university.Coordinated logistical aspects for events and optimized resources within a budget of up to $10,000.Contributed to a 3-5% increase in student enrollment over three consecutive years.

Educated on average 35 students per month with the latest creative technical software to produce fully functional interactive web ready multi-media portfolios both in class lecture and hands-on labs. Provided focused knowledge of print, digital, and social production and marketing. Provided a comprehensive understanding of the design process from concept, creation, presentation, and implementation. Provided a comprehensive understanding of digital content creation including interactive storytelling through digital communications.Coordinated monthly student graduate showcases to average 20 industry employers, 100 students, and family members, as well as university-wide faculty members.

Provide qualified incoming students with financial assistance.

Store Leadership and Sales Management:Spearheaded operations of a top-performing store within the organization, achieving an outstanding annual sales volume exceeding $500,000.Managed a dynamic team of 6 full-time and 4 part-time sales professionals, fostering a collaborative, high-performance work environment.Designed and implemented weekly staff schedules and sales targets to optimize workforce productivity and ensure exceptional customer service delivery.Training and Sales Enhancement:Innovated and streamlined training programs and upselling techniques, resulting in a remarkable average sales increase of $150 per transaction per sales associate.Strategic Marketing and Revenue Growth:Pioneered the development and execution of targeted local marketing campaigns strategically timed to coincide with peak seasons, which delivered an impressive average of $75,000 in supplementary revenue.

Contributed to federally-funded educational projects, managed budgets, and developed presentation materials.Oversaw the production process from concept to completion.