Robert Lee work email
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Robert Lee personal email
With over 10 years of experience in digital marketing, I specialize in driving impactful strategies for B2B and B2C markets, from Inc. 500-5000 SMBs to enterprise SaaS companies. My expertise lies in blending creativity with data-driven insights to craft compelling brand narratives and build lasting customer relationships.I thrive on leveraging cutting-edge digital and email marketing technologies, enabling businesses to make smarter, automated, and more effective marketing decisions. My passion is for integrating marketing technology (martech), analytics, and cross-functional team leadership to not only elevate brand presence but also optimize ROI and program success.I'm always on the lookout for my next challenge—where I can apply my diverse skills in digital marketing strategy, martech, analytics, and leadership to drive growth and innovation. Let's connect if that involves you!Expertise: * Brand Strategy & Marketing Leadership* B2B/B2C Marketing & Demand Generation* Content Marketing, SEO/SEM, Paid Social* Social Media Marketing* Marketing Analytics & ROI Optimization* Audience Targeting, Segmentation, & A/B testing* Program Success Metrics & Project Management* Email Marketing, Automation, Deliverability* ISP Mitigation/Escalation* Sender Reputation/Remediation
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Marketing DirectorScb Construction GroupAtlanta, Ga, Us -
Marketing DirectorSteelco Buildings Aug 2024 - PresentOxford, Ga, Us -
Digital Marketing ManagerSteelco Buildings Oct 2023 - Jul 2024Oxford, Ga, Us
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Marketing DirectorScb Construction Group Aug 2024 - Present
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Email Deliverability ManagerEpsilon Jan 2022 - Aug 2023Irving, Texas, Us -
Digital Marketing Manager, Demand GenClements Worldwide Aug 2020 - Oct 2021Washington, Dc, Us -
ConsultantGrowth Orbit, Llc May 2020 - Aug 2020Johns Creek, Ga, UsResearch, strategy, development, and analytics for a new sales CRM platform. -
Email Deliverability Manager, Dev OpsSpringbot Feb 2019 - Feb 2020Atlanta, Ga, UsSpringbot is an Inc. 500 company that provides advanced eCommerce marketing technology and analytics for SMBs. I analyze and optimize inbox placement and email metrics for our platform/customers, leading collaboration between Sales, Marketing, Customer Success, Product, and Development.- Increased delivery rate of our SaaS platform from 94% to 99%+ for the entire email ecosystem, resulting in nearly 1 billion emails delivered and 50% of users over 15% open rates- Performed large-scale data analysis, modeling, reporting, and dashboards to track metrics/segments & optimize IP risk pools- Developed new processes, product briefs, lead gen pieces, customer education KB, internal trainings, andautomated 40+ hrs for new customer onboarding; cut onboarding times by 50%- Consulted with Twilio SendGrid Email Experts on ESP (Email Service Provider) filtering algorithms, ML, and inbox behavior for product development and implementation -
Marketing Manager | Digital Marketing ConsultantSimplepart Llc Oct 2017 - Jan 2019Atlanta, Ga, UsLed startups to Inc. 5000 companies (data technology + eCommerce) on content strategy, landing page creation and UX optimization, multi-tiered SEO strategy/implementation, lead generation, email marketing, and B2B/B2C inbound marketing initiatives. Notable clients range among Fortune 50 to Toyota Motor Sales, VW/Audi Group, Subaru of America, Volvo Cars, BMW, and more under SimplePart (3/18-9/18). - Developed omni-channel content strategy and editorial/channel calendar for brand awareness, lead generation & nurturing, sales improvement, and loyalty/retention rates - Directed SEO content strategy, implementation, competitor analysis, and UX optimization resulting in a 20-30% increase boost in organic traffic - Led B2B/B2C email marketing campaigns from creative, design, to post-analysis and increased open/CTR rates by 300%+ using A/B testing; drove cost reduction, remarketing, cohort targeting, and automation efforts- Collaborated with SEM Manager to conduct SEO experiments and reduce PPC costs- Provided lead generation and inbound marketing strategy as lead Consultant at Sphaeric.ai -
Sales & Marketing Manager, EltChunjae Education Co., Ltd. Jan 2016 - Apr 2017Seoul 54, Gasan-Ro 9-Gil, Geumcheon-Gu, KrSuccessfully integrated into a team of 20+ native Koreans to manage partner accounts, close critical distribution deals ($1.2 to 4+ million in revenue channels), and build brand equity for a new division. - Led B2B inbound marketing strategy and prospecting of new accounts through multiple stakeholders in collaboration with sales managers - Delivered sales presentations, product implementation, and marketing initiatives at institutions on ELT products & e-learning platforms / SaaS solutions - Solved distribution & logistics issues liaising with suppliers Pearson Education, Oxford University, National Geographic, etc. - Assisted in the strategic restructuring and training of the ELT sales division resulting in a more cohesive and client-centric team - Simplified the buyer decision process for wholesale distributors and their customers -
Co-Founder, Head Of Digital MarketingSeoulsync Feb 2014 - Jan 2016Seoul, KrBacked and incubated by the Seoul Metropolitan Government, SeoulSync is a digital media brand that connects and engages those interested in Korea worldwide. Viewership reached 1.5+ million people from over 200 countries. - Directed multi-channel, integrated marketing campaigns to increase brand awareness, audience engagement, and lead generation for both brand and clients - Produced content marketing strategy and creative (photography & copy) for Uber, Lululemon, LiveNation, Flytographer, & more - Improved site architecture + UX, optimized ad performance, and grew/managed social media platforms (24k+ followers / year) - Led brand strategy while crafting online/offline solutions to exceed KPI goals, optimize conversions, and drive profitability - Managed a team of over 15 writers, media professionals, interns, and contributors -
Instructor | Curriculum DeveloperChungdahm Learning May 2011 - Apr 2014Seoul, Kr- Emphasized test-taking skills geared towards the preparation of the ToEFL iBT and AP Economics exam; consistently ranked in the top 10% for teaching quality and student retention rates - Focused on the critical-thinking element of language to foster clear & effective communication and problem-solving skills - Guided students through spiraling curriculum and organized side lessons to increase student engagement, participation, and reinforcement of material - Provided tailored instruction for Business English corporate students on writing, speaking, and presentation skills -
FunderBay Equity Oct 2009 - Jan 2011Corte Madera, Ca, Us- Demonstrated high attention to detail and effective problem-solving skills in order to resolve compliance violations and follow investor guidelines, mitigating 6-digit figures in potential losses - Executed cross-team, cross-functional coordination across multiple internal teams, external real estate vendors, and clients, serving as the primary closing liaison - Streamlined the funding process by 50%, and was recognized company-wide for exemplary teamwork and client satisfaction rates
Robert Lee Skills
Robert Lee Education Details
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University Of California, BerkeleyEconomics -
App Academy
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General AssemblyData Analytics
Frequently Asked Questions about Robert Lee
What company does Robert Lee work for?
Robert Lee works for Scb Construction Group
What is Robert Lee's role at the current company?
Robert Lee's current role is Marketing Director.
What is Robert Lee's email address?
Robert Lee's email address is rl****@****nts.com
What schools did Robert Lee attend?
Robert Lee attended University Of California, Berkeley, App Academy, General Assembly.
What skills is Robert Lee known for?
Robert Lee has skills like Research, Digital Marketing, Social Media Marketing, Entrepreneurship, Photography, Search Engine Optimization, Microsoft Office, Marketing Strategy, Business Planning, Business Development, Curriculum Development, Javascript.
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