Rachel Lutsky Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

Los Angeles, California

Tinder, Alaska Airlines, Lands’ End

Los Angeles, California, United States

Tinder, Toyota P&S, Lyft

Los Angeles, California, United States

- Collaborate with Co-Founders, influencers Raeann Langas & Kristina Zias, to create innovative marketing strategies, including promotional giveaways and virtual events, to increase brand awareness and grow the Confident Collective community- Develop and execute innovative podcast content and book associated talent, such as Hunter McGrady and Ashley Iaconetti, resulting in initial growth to 35k+ unique downloads since launch over the course of 15 episodes- Oversee day-to-day content and social media strategy for brand's owned pages cumulative 22k+ followers- Organize and manage content calendar, writing associated copy, observing 20% increase in engagement and 35% increase in accounts reached in 4 months- Develop communications calendar, build template, and write copy for weekly email newsletter using Mailchimp to optimize reach and drive subscribers to podcast episodes, upcoming events, and new content

Los Angeles, California

- Assist in devising 100+ creative promotional proposals for clients, such as Farmers Insurance and Live Nation, with overall deals valuing at over $11 million per year- Analyze target markets and relevant industry trends to maximize the perceived value of brand identity and visibility for clients to ensure marketing budgets are strategically utilized- Evaluate creative assets and product samples to ensure quality control, client satisfaction, and compliance with clients’ specific brand guidelines - Collaborate with vendors and clients to manage and execute 25+ projects per week from deal inception, through product development, to final delivery

El Segundo, California

- Merchandised and styled wardrobes for customers, providing recommendations and delivering a superior customer experience while contributing to sales plan target of $30,000 per day- Achieved customer loyalty and developed effective interpersonal skills, providing insight and driving awareness of consumer and industry trends, resulting in a 10% sales increase

West Hollywood, California

- Prepared creative deck presentations by conducting competitive research and analyzing consumer trends, resulting in 5+ product development partnerships including the BAYWATCH x KNOCKAROUND Sunglasses collaboration- Interpreted royalty reports from licensees, composed excel spreadsheets, and managed sensitive assets to guarantee accurate payment to talent and studio resulting in increased profit- Reviewed and integrated notes on product development submissions to ensure brand consistency and quality control for new and existing licensees across theatrical titles- Examined mutually beneficial partnerships by participating and offering creative feedback in weekly licensing and retail team meetings

Greater Los Angeles Area

• Managed sample clothing and organized the showroom display to improve professionalism and to create a more positive experience for the clients• Inputted and confirmed purchase orders to ensure quality and accuracy in records leading to increased productivity• Provided additional support during LA market to help maintain order and performance in a fast pace environment

• Took inventory and organized/sorted merchandise daily, quickly enough to result in being put ahead of schedule consistently. • Sorted and organized hundreds of files quickly and efficiently for upcoming sales meeting with clients.• Participated and networked in sales meeting about upcoming merchandise, demonstrating awareness of the consumers of the product and knowledge of the products themselves and expanding marketing knowledge.• Developed and inputted excel documents to organize data about upcoming orders and sales, displaying and enhancing computer knowledge and ability.• Took orders and assisted any employee in need in a fast pace environment while maintaining a positive demeanor, resulting in an increase in efficiency in the workplace.

Bachelor'S Degree, Marketing, Apparel Merchandising

Activities and Societies: Hutton's Honors College

International Business, 3.8