Roaa A. Serhan

Roaa A. Serhan Email and Phone Number

Group Marketing Director| Digital Performance | Corporate Marketing |Strategic Marketing | Brand Management | E-commerce | Social Media | CRM | Events Management @ ALSAFA UNITED
Roaa A. Serhan's Location
Riyadh, Saudi Arabia, Saudi Arabia
Roaa A. Serhan's Contact Details

Roaa A. Serhan personal email

About Roaa A. Serhan

A distinguished 10-years career that reflects continual advancement; entrepreneurial-minded senior executive with consistent successes in starting, building, growing and improving the profitability, performance, and value of companies. Experienced planner, leader and specialist in identifying and capturing business opportunities; history in developing valuable new products, and increasing reporting frequency; enhanced client value, and facilitated expansion into new markets; highly skilled in developing marketing strategies.Have a thorough insight into the business of diverse industries (F&B, Real estate, Retail, Media and Event Management). Working with local, multi-national and global organizations such as (M.H. Alshaya, Al-nakhla Residency City, Dynamic Motion, and Azadea). Currently, leading AGI Group (Aldo, Aldo accessories & Spring) Marketing Manager in Fawaz Alhokair Fashion Group is the largest franchise retailer in the kingdom of Saudi Arabia, MENA, Central Asia and Caucasus regions with over 11,000 people, and have more than 88 brand partnerships, and operate over 2500 stores, 100 shopping malls in 14 countries. Have a Bachelor degree in Marketing from Beirut Arabic University.

Roaa A. Serhan's Current Company Details
ALSAFA UNITED

Alsafa United

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Group Marketing Director| Digital Performance | Corporate Marketing |Strategic Marketing | Brand Management | E-commerce | Social Media | CRM | Events Management
Roaa A. Serhan Work Experience Details
  • Alsafa United
    Group Marketing Director
    Alsafa United Oct 2024 - Present
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  • Apparel Group
    Head Of Marketing - Ksa
    Apparel Group Mar 2023 - Oct 2024
    Dubai, Ae
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  • Confidential
    Marketing Manager
    Confidential Oct 2022 - Mar 2023
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  • Cenomi Retail
    Marketing Manager (Offline/Online)
    Cenomi Retail Jun 2018 - Sep 2022
    Riyadh, Sa
    Manages 20 fashion brands (offline/online), approves various strategies and projects as needed. Works with in house departments and external agencies to implement our marketing plans, including promotional materials, advertising opportunities, and supplier acquisition. Reports to and coordinates with other department heads to manage company budgets, objectives, and activities.Lead the cross channel marketing & communication campaigns for all brands: covering all areas of the online and offline mix: CRM, advertising, SEM, social, affiliates, partnerships, PR, company’s website and other corporate new media channels, adding new trends of influencers seeding & presence .
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  • M. H. Alshaya Co.
    Trade Marketing Executive
    M. H. Alshaya Co. Apr 2017 - May 2018
    Al Mirqab, Kuwait City, Kw
    Manages Vavavoom & Debenhams Marketing operation, approves various strategies and projects as needed. Works with managers all over the kingdom to oversee the implementation of marketing plans, including promotional materials, advertising opportunities, and client acquisition. Reports to and coordinates with other department heads to manage company budgets, objectives, and activities.
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  • Azadea Group
    Senior Marketing Specialist (F&B / Fashion)
    Azadea Group May 2015 - Apr 2017
    Dubai, Ae
    Managing Food & Beverage (PAUL, EATALY, KOSEBASI)/ Fashion Brands (SALSA, GYMBOREE), Markets products by developing and implementing marketing and advertising campaigns; tracking sales data; maintaining promotional materials inventory; planning meetings and trade shows; maintaining databases; preparing reports.
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  • Alnakhla Residential Resorts
    Marketing Specialist
    Alnakhla Residential Resorts Aug 2013 - May 2015
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  • Dynamic Motion
    Marketing Specialist
    Dynamic Motion Jul 2010 - Aug 2013
  • M&C Saatchi Adv. Co.
    Marketing Assistant
    M&C Saatchi Adv. Co. Aug 2009 - Jul 2010

Roaa A. Serhan Skills

Advertising Marketing Marketing Strategy Marketing Communications Customer Service Social Media Marketing Sales Digital Marketing Direct Marketing Integrated Marketing Management Online Marketing Online Advertising Microsoft Excel Account Management Microsoft Word Market Planning Outlook Powerpoint Social Networking Facebook Public Speaking

Roaa A. Serhan Education Details

  • Beirut Arab University
    Beirut Arab University
    Bussiness Adminstration
  • King Abdulaziz University
    King Abdulaziz University
    Digital Communication And Media/Multimedia
  • Mindcypress
    Mindcypress
    Digital Marketing
  • Google Digital Garage
    Google Digital Garage
    Digital Marketing

Frequently Asked Questions about Roaa A. Serhan

What company does Roaa A. Serhan work for?

Roaa A. Serhan works for Alsafa United

What is Roaa A. Serhan's role at the current company?

Roaa A. Serhan's current role is Group Marketing Director| Digital Performance | Corporate Marketing |Strategic Marketing | Brand Management | E-commerce | Social Media | CRM | Events Management.

What is Roaa A. Serhan's email address?

Roaa A. Serhan's email address is ro****@****ail.com

What schools did Roaa A. Serhan attend?

Roaa A. Serhan attended Beirut Arab University, King Abdulaziz University, Mindcypress, Google Digital Garage.

What are some of Roaa A. Serhan's interests?

Roaa A. Serhan has interest in Skating, Skating Reading, Human Rights, Traveling, Education, Reading, Traveling Swimming, Swimming, Health.

What skills is Roaa A. Serhan known for?

Roaa A. Serhan has skills like Advertising, Marketing, Marketing Strategy, Marketing Communications, Customer Service, Social Media Marketing, Sales, Digital Marketing, Direct Marketing, Integrated Marketing, Management, Online Marketing.

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