Product Owner – Assessments
Current
Jun 2017 - Present
AeroLeads people directory · profile
Rob Apmann Email & Phone Number
Product Management ● Product Ownership ● Portfolio Marketing & Strategy
at
Scrum.org
1 work email found
@scrum.org
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Product Management ● Product Ownership ● Portfolio Marketing & Strategy
Location
Broomfield, Colorado, United States
Who is Rob Apmann? Overview
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Quick answer
Rob Apmann is listed as Product Management ● Product Ownership ● Portfolio Marketing & Strategy at Scrum.org, based in Broomfield, Colorado, United States. AeroLeads shows a work email signal at scrum.org and a matched LinkedIn profile for Rob Apmann.
Rob Apmann previously worked as Product Owner – Assessments at Scrum.Org and Product Management & Marketing - IBM Analytics at Ibm. Rob Apmann holds Bachelors, Finance, Business from University Of Northern Colorado.
Company email context
Email format at Scrum.org
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{first}.{last}@scrum.org
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Profile bio
About Rob Apmann
● Senior Product Manager / Product Marketer bringing software products to life. Create and drive global digital marketing campaigns across the IBM Analytics product set. Own marketing & product strategy, vision, requirements, pricing, GTM and every element of delivering the final solution to the marketplace and creating awareness of the offering.● Strengths: Building trust and collaboration, asking tough questions, product training/mentoring, sales & field marketing support, and inhaling the technical knowledge to do the job. ● Best at: Listening to the thoughts, opinions, challenges, and viewpoints of the customer and distilling that information into actionable business opportunities. ● Fluent in: Learning any topic that comes my way and adapting quickly to meet the needs of the business.● SME in: GTM strategies, product management & marketing, data integration/governance, requirements management, and software development best practices. ● Culture fit: One that moves quickly to capitalize on opportunities, has a big vision, provides freedom and flexibility to be creative, has startup philosophy, is customer focused, and enjoys a bit of chaos. ● Philosophy: Show, don’t tell. It's easy to tell teammates what you want done, but far more successful if you build a shared understanding of the goal and a clear definition of success.Core CompetenciesProduct Management & Leadership Product Marketing Portfolio & Project Mgmt. Go-To-Market Strategy (GTM) Analyst RelationsCompetitive AnalysisPricing & PackagingRequirements Management Product BrandingSales Enablement & Support Agile MethodologiesContent AuthoringDigital Marketing SEO, Paid SearchLead Generation▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ What drives me: Hearing a customer describe a problem they can’t fix and you can! Bring. It. On. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
Listed skills include Product Marketing, Go To Market Strategy, Enterprise Software, Product Management, and 17 others.
Current workplace
Rob Apmann's current company
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6 roles · 28 years
Rob Apmann work experience
A career timeline built from the work history available for this profile.
Product Management & Marketing - Ibm Analytics
- Currently directing the creation and execution of worldwide digital marketing campaigns for the IBM InfoSphere Information Integration and Governance portfolio. As team lead from 2015 to June 2016, built and managed a.
- On the outbound side, manage everything from product and portfolio messaging - building an actual campaign and going after target audience - to launch plans, Go-To-Market plans and paid search to create new business.
- On the inbound side, focus on sales enablement – creating detailed and easy-to-digest content on new features and benefits for sales and channel partners; orchestrating event marketing such as managing a track of 90.
- Consult regularly with Gartner, Forrester and other industry analysts to provide updates on product position and strategy and respond to Analysts RFIs and Surveys. Provide ‘deep dive’ data, and show roadmap/vision of.
Jan 2013 - May 2017
Product Marketing - Infosphere Information Server
- Product Manager and Product Owner for several components of IBM InfoSphere Information Server, including Metadata Asset Manager and Information Governance Dashboard.
- Created and managed product definition, feature prioritization, product backlog, roadmap, and delivery to market while working with a highly-distributed architecture, engineering, and quality teams.
- Negotiated contracts with 3rd parties to augment our solutions when development “in house” was impractical.
- Responding to analyst intelligence around data stewardship, developed a pricing and packaging strategy to bundle other IBM offerings within IBM Information Server; adding incremental value to existing products while.
- Authored white papers, webcasts, web pages, data sheets, sales kits and other necessary collateral for lead generation via IBM channels and partners in support of IBM InfoSphere Information Server.
Mar 2010 - Dec 2012
Go To Market Manager - Rational Systems
- Owned marketing strategy and responsibility for lead generation and messaging of IBM Product Portfolio Management solutions including IBM Rational Focal Point.
- Authored white papers, webcasts, web pages, and other collateral for internal and external audiences and executed strategic marketing plans working with the product delivery team to successfully achieve goals.
May 2008 - Feb 2010
Senior Product Manager
- Product Manager for the Caliber product family. Led Borland’s strategy and vision to expand and re-define the Requirements Management marketplace. Owned the end-to-end product development, worked directly with.
- Co-owned development of the business case and conducted due diligence for the acquisition of a small organization to enhance Borland’s Requirements Definition offering.
- Evangelized the importance of gathering and validating requirements. Thought leader for Borland in Requirements Definition; authoring on sites such as SearchSoftwareQuality.com.
Apr 2006 - May 2008
Early Career
Ing, Digiterra, Ibm, Commnet
Business Analyst, ING US Financial (now Voya Financial)Client Solutions Manager, DigiTerra BroadbandProduct Manager, RM Evangelist/Technical Marketing, Sales Engineer, TSR, IBM Rational SoftwareTechnical Support Representative, Commnet Cellular
1998 - 2006
~8 yrs
1 education record
Rob Apmann education
-
University Of Northern Colorado
FAQ
Frequently asked questions about Rob Apmann
Quick answers generated from the profile data available on this page.
What company does Rob Apmann work for?
Rob Apmann works for Scrum.org.
What is Rob Apmann's role at Scrum.org?
Rob Apmann is listed as Product Management ● Product Ownership ● Portfolio Marketing & Strategy at Scrum.org.
What is Rob Apmann's email address?
AeroLeads has found 1 work email signal at @scrum.org for Rob Apmann at Scrum.org.
Where is Rob Apmann based?
Rob Apmann is based in Broomfield, Colorado, United States while working with Scrum.org.
What companies has Rob Apmann worked for?
Rob Apmann has worked for Scrum.Org, Ibm, Borland Software Corporation, and Ing, Digiterra, Ibm, Commnet.
How can I contact Rob Apmann?
You can use AeroLeads to view verified contact signals for Rob Apmann at Scrum.org, including work email, phone, and LinkedIn data when available.
What schools did Rob Apmann attend?
Rob Apmann holds Bachelors, Finance, Business from University Of Northern Colorado.
What skills is Rob Apmann known for?
Rob Apmann is listed with skills including Product Marketing, Go To Market Strategy, Enterprise Software, Product Management, Project Portfolio Management, Management, Integration, and Leadership.
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