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Rob Campbell is a Head Of Strategy and CSO at Colenso BBDO. He possess expertise in creative strategy, advertising, digital strategy, digital marketing, strategy and 45 more skills. Colleagues describe him as "Rob tells the truth - the kind that is not always easy to hear. Rob knows consumers - so much so that I have seen the President of Nike look around and ask why none of us knew as much about consumer as our agency lead did. Rob is full of life - and he makes you feel it. And inspires you to LIVE it. Rob is about family - with him comes his wife, his son, his mum, his dad: you get to know and love them even if you've never met them. Rob paints pictures - with words, in your mind. Rob… Show more" and "Rob is absolutely, brilliantly unique. Hire him immediately."
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Head Of Strategy And CsoColenso BbdoAuckland, Nz
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Head Of Strategy/CsoColenso Bbdo Mar 2021 - PresentAuckland, New ZealandBasically my job is to ensure indifference never wins. It's honestly that simple.Both with clients and within the agency.Not that it would … you don’t win creative agency of the decade twice in a row slacking off.And it is because of that, a lot of my focus is ensuring we're creating the environment that enables everyone to do the most exciting and dangerous work of their lives. Work that pushes, prods, provokes and enraptures culture with devastatingly positive consequences.Fortunately I've a gang of annoyingly talented planners who revel in this sort of thing, which helps explain why Colenso is recognised and regarded as one of the most creatively effective companies in the whole, wide world. Not once every now and then. But every day.In my first 2 years here, we've won a ton of business - including major clients located in Australia, America and the UK [ie: about as far from NZ as you can get] - as well as added to our accolades by being awarded the Global WARC/Cannes 'Grand Prix' for creative effectiveness, being crowned WARC's most effective creative agency in the World, winning the NZ Effies Grand Prix (and Agency of the Year), a Global Effie, getting named 'Creative Pioneer' by Contagious Magazine [for the 6th time in 7 years, meaning we've won it more than any other agency on the planet] and finally, the NZ AXIS Creative Agency of the Year. In addition to being appointed the agency of record for clients from Australia to America and everywhere in-between. Obviously this is down to many talented people, but it’s not bad for a little agency based in Auckland, New Zealand. But it wasn’t an accident and there’s a lot more to do and be done. Cue evil laugh.
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Mentor/AdvisorUnreasonable Jun 2015 - PresentLondon, England, United KingdomUnreasonable exists to re-purpose capitalism. We help growth-stage entrepreneurs discover the profit potential in solving global problems and help connect them to investors, institutions or our own investment fund.My role is helping entrepreneurs develop or sharpen their strategy, better understand their audiences are explore how to bring their story to life in the most distinctive way possible.Of the 223 ventures Unreasonable have worked with across more than 180 countries, they have collectively generated $3.6 billion in revenue, raised $4.7 billion in financing, and are positively impacting the lives of more than 530 million people. -
Metallica(Yes, That Metallica) Mar 2017 - PresentA long term creative project with the masters of metal playing with the possibilities of music, art, technology, design and culture.
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Co-FounderWeigel/Campbell Apr 2018 - PresentGlobalCreated a school with Martin Weigel [Wieden Amsterdam] to cultivate and populate more dangerous minds into strategy departments - agency and client - all around the World.
Rob Campbell Skills
Frequently Asked Questions about Rob Campbell
What company does Rob Campbell work for?
Rob Campbell works for Colenso Bbdo
What is Rob Campbell's role at the current company?
Rob Campbell's current role is Head Of Strategy and CSO.
What is Rob Campbell's email address?
Rob Campbell's email address is ro****@****rga.com
What is Rob Campbell's direct phone number?
Rob Campbell's direct phone number is (503) 937*****
What are some of Rob Campbell's interests?
Rob Campbell has interest in Documentaries, Nottingham Forest, Jerry Springer, Hair Metal, Has This Put You Off Yet.
What skills is Rob Campbell known for?
Rob Campbell has skills like Creative Strategy, Advertising, Digital Strategy, Digital Marketing, Strategy, Marketing Communications, Marketing Strategy, Social Media Marketing, Creative Briefs, Creative Direction, Consumer Behaviour, Business Strategy.
Who are Rob Campbell's colleagues?
Rob Campbell's colleagues are Emily Joe, Chris Whitehead, Lucy Cole, Augustine Morgan Guthrie, Casey Chan, Rosazlin Rosli, Mattias Somers.
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Rob Campbell
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Rob Campbell
Auckland, New Zealand4fbu.com, gmail.com, twentytwo.co.nz, hp.com -
Rob Campbell
Greater Tauranga Area -
2gmail.com, deloitte.co.nz
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