Rob Carson

Rob Carson Email and Phone Number

Branch Manager , Creative Display @ Creative Display
winnipeg, manitoba, canada
Rob Carson's Location
Maple Ridge, British Columbia, Canada, Canada
Rob Carson's Contact Details

Rob Carson personal email

n/a
About Rob Carson

Accomplished track record in B2B sales management with a winning combination of skills in sales, marketing and promotion. Comprehensive knowledge of national and regional retail in addition to wholesale clients within the consumer packaged goods industry. Very successful at delivering, monitoring and attaining aggressive sales targets, company initiatives and new marketing campaigns.Recent sales management experience in print and online advertising which is a fast paced, deadline driven industry. Proficient with change management, driving kpi's, forecasting, budgeting, p&l and performance management processes.Specialties: Expertise in sales management, marketing, promotion and advertising. Solid knowledge of operations and distribution.Experience working in a unionized environment.

Rob Carson's Current Company Details
Creative Display

Creative Display

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Branch Manager , Creative Display
winnipeg, manitoba, canada
Employees:
34
Rob Carson Work Experience Details
  • Creative Display
    Branch Manager
    Creative Display May 2013 - Present
    Burnaby, Bc
    When three-seconds is all the time you have to catch someone's attention you really need to be creative. Luckily, we're experts at providing just that sort of thing and we can help. We know just what you need, Pop Up Trade Show displays, Banner Stands, Table Top Trade Show Displays — all the way up to large custom modular exhibits — we're ready to help you meet your marketing goals.
  • Loungeworks Furniture Rental & Fireworks Marketing Group
    Vp Of Business Development
    Loungeworks Furniture Rental & Fireworks Marketing Group Nov 2010 - Sep 2011
    Loungeworks Furniture Rental (formerly called Fireworks Event Furniture) is Western Canada's premier furniture rental company for the trade show, special event, banquet, hospitality and film industry. Fireworks Marketing designs, produces and manages award winning events. From sales meetings to product launches, annual general meetings to massive public events. At Fireworks we help package and deliver your message
  • Trader Corporation
    District Sales Manager
    Trader Corporation Jan 2008 - May 2009
    Reported to the Sales Director of B.C , I was responsible for managing, leading and mentoring a team of 25 unionized outside and inside sales reps.Executed and monitored channel vision strategies and initiatives to support assigned individual and team sales targets for print and online verticals.Conducted regular coaching of sales team, performance managed under achieving reps. Successfully implemented a new print and online bundle package for various clients (85% conversion rate).
  • Emi Music - Canada
    Director Of Sales
    Emi Music - Canada May 2003 - Jun 2007
    Reported to VP of Sales, responsible for managing the western provinces/region and the Burnaby office which included a 12 member sales, marketing, promotions and admin team.Grew region from $26 million to $35 million. Hired and trained sales reps. Negotiated media buys. Forecasting, budgeting and P&L responsibility.
  • Emi Music - Canada
    Divisional V.P
    Emi Music - Canada Apr 2001 - May 2003
    Recruited by the President to relocate to EMI's Toronto/head office to set up a new division. The new division was created to provide superior service for EMI's many distributed labels.Within 2 years the number of labels grew from 30 to over 60 and revenues increased from $16 million to over $22 million.Worked closely with finance and legal dept's to determine feasibility, profitability and roi of new label opportunities. Worked with national sales, operations & distribution dept's. Budgeting, forcasting and roi experience.
  • Emi Music
    Regional Sales Manager
    Emi Music Jun 1999 - Mar 2001
    Reported to the Sales Director based out of the Calgary office. Responsible for managing the Burnaby office and the BC region which consisted of 8 sales, marketing, promotion and admin staff. Held p&l accountability for sales performance across BC. Grew territory 30% to over $25 million. In addition to insuring the reps hit/exceeded sales quotas I was also directly responsible for selling to a major house account. Increased revenue at house account from $6 million to over $8 million.
  • Emi Music
    Regional Sales Manager
    Emi Music Jan 1999 - Jan 2001
    Reporting to the Western Sales Director, accountable for the sales performance across the BC market, trained, managed and mentored a staff of 8 sales, promotion and administrative personnel. Grew territory from 15% of overall western region to over 20% delivering $25+ million in annual sales - worked with the staff to increase exposure and sell through of EMI product at the accounts, designed customized account campaigns, 3rd party promotions and account specific volume based incentive annual sales targets. Drove 25%+ expansion in sales to $8 million - directly responsible for all sales activities at key house account, hit/exceeded sales targets, allocated advertising/coop spends, increased product exposure at all 23 locations, secured prominent product merchandising which insured solid sell through at the #1 BC owned electronics retailer. EMI MUSIC - CANADA
  • Emi Music
    Regional Sales Supervisor
    Emi Music Jan 1995 - Jan 1999
    Promoted and transferred to the Burnaby, BC office, reported to the Western Sales Director, directly responsible for all sales activities at a major house account. Managed the BC sales office and provided support to the 6 sales, marketing, promotional and administrative staff.Grew territory 25%+ to $21+ million in sales - by building a successful sales team, cultivating strategic customer relationships. Increased sell through of products by the development and execution of advertising campaigns, account specific programs, and insuring all product lines and return on investment was optimized. Increased annual sales from $4.0 mil to $6.0 mil at a house account/major BC electronics customer Won the industry "CMIA - Sales Team of the Year" 2 times. Met or exceeded the monthly sales target on a consistent basis.

Rob Carson Skills

Marketing Trade Shows Sales Marketing Strategy Advertising B2b Sales Management Digital Marketing Online Advertising Marketing Communications Management Product Marketing Sales Operations Crm Market Planning New Business Development Social Media Marketing Event Management Selling Digital Media Account Management E Commerce Relationship Marketing Sales Presentations Social Networking Budgets Direct Marketing Lead Generation Email Marketing Social Media Retail Customer Service Online Marketing Brand Development Seo Corporate Branding Digital Strategy Merchandising Forecasting Brand Management Coaching Time Management B2b Marketing Strategic Partnerships Creative Direction Sem

Rob Carson Education Details

Frequently Asked Questions about Rob Carson

What company does Rob Carson work for?

Rob Carson works for Creative Display

What is Rob Carson's role at the current company?

Rob Carson's current role is Branch Manager , Creative Display.

What is Rob Carson's email address?

Rob Carson's email address is ro****@****shaw.ca

What schools did Rob Carson attend?

Rob Carson attended Red River College, Red River College, Athabasca University.

What are some of Rob Carson's interests?

Rob Carson has interest in Reading, Music, Fly Fishing, Golfing.

What skills is Rob Carson known for?

Rob Carson has skills like Marketing, Trade Shows, Sales, Marketing Strategy, Advertising, B2b, Sales Management, Digital Marketing, Online Advertising, Marketing Communications, Management, Product Marketing.

Who are Rob Carson's colleagues?

Rob Carson's colleagues are Franielton Barros, Kev Kerrigan, Mihai Cosmin Calin, Arpan Mate, Rob Carson, Salim Rajkotwala, Michael Acosta.

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