Marketing Manager supporting Consumer Marketing business planning & Strategy

Group Project Manager, Product Strategy & Planning | MarketingImagining and prototyping what could be, not just optimizing what is through Product Strategy and Business Design innovation. Helping support T-Mobile Grow Beyond the Smartphone (BTS).

Group Project Manager - Product, Services & InnovationUnleashing the business value of Design. Imagining and prototyping what could be, not just optimizing what is. Helping reshape and grow the value of Products & Services at T-Mobile to Stakeholders and customers. Telecom --> Product.Some of my day-to-day:- Digital Transformation & Business Design- Run of Business support, tooling & automation- Product Strategy, Process, Planning and Operations, Product life-cycle management- Service Design and Customer Experience - Measurement (OKRs, KPIs), Maturity, Value Innovation - Design and Systems thinking - Executive Communication- Product Marketing & Communication

We are a sustainable capital markets firm that measures and acknowledges a company's ability to be disruptive, to provide social and environmental change, or to advance new beneficial technologies so the right companies can grow in the most beneficial way for them. We are changing how investments are made.

Helping organizations better integrate Humans, Technology, and Experience into their day-to-day business operations and products at scale.Current client: T-Mobile @ Product, Services & InnovationSr. Program Manager / Product Strategy ManagerPast clients: Microsoft @ Power BI, Azure DesignUX Program Manager A system is not the sum of the behavior of its parts; it’s the product of their interactions.

My role is the orchestration and optimization of people, processes, and tools in order to amplify design’s value and impact at scale.- growing and evolving design teams- finding and hiring people with the right skills- creating efficient workflows, roadmaps or other strategic design models- improving the quality and impact of design outputsImpact:- implement Azure DevOps process across Design Studio to better integrate with PM / Engineering.- Track capacities, lead time, KPIs, Design Maturity and outputs for Product design teams- establish Design process RoB and framework- design process improvement, design strategy and change management - business design and value structure

Product/UX Program management and Design Operations for Cloud + AI, Power BI+ Data Integration: Power Query, DataflowsSupporting a Large team (20+) of Product Designers, Design Leads, UX Researchers, and UX Content Designers. Meeting with our local and global teams to work effectively with Engineering and PM counterparts in order to create the best Business intelligence tools for the industry.

Design Producer for Cloud + AI, Azure- Team Management- Design Strategy- DesignOps / Internal Support- Design & Creative Direction- Project Management- Empowering DesignersPart of C+AI Studio Design team responsible for: Dynamics, Azure, Power BI, Flow, PowerApps, Illustration, Motion Design, Service design, Business design, Iconography, visual design, design systems, UI, UXResponsible for overseeing the planning, management and delivery of projects from concept through completion by working externally, interfacing with clients and helping them navigate key milestones; and internally, with creative directors, designers and animators through all project phases. Manage and support a team of 6 Visual and Motion Designers. Supports Team's goals and capacities.Responsible for strategy, integration and execution of design activities. Shepherds the design process, drives decisions and tracks issues. Applies knowledge of multidisciplinary business principles and practices to achieve successful outcomes in cross-functional projects and activities.

"Transformation is not just about big moves; it’s also about daily habits and rituals—the power of thousands of small moves." – SYPartners"If you want to be successful, never delegate understanding" - Keith Yamashita / SYPartners"Design must reflect the practical and aesthetic in business but above all... good design must primarily serve people." Thomas J. WatsonWhat I do:- Human centered Business Design- Product Design & Experience Strategy- Design Operations and process improvement- Executive Communication & Storytelling- User Experience- Value Innovation- Customer Experience- (Design) Organizational Design- Design measurement and maturity: OKRs, and KPIs- Problem framing- Design facilitation- Business Analyst- Product Management Support- Design & Systems Thinking- Agile / Design Sprints- Azure DevOps- Service Design Workshops- Wireframing, sense-making, mental modeling- Defining MVP's and Story Mapping- User Journeys, Persona and Archetype creation- Systems Designer

Senior Consultant - Business Strategy & Experience Design(Customer & User Experience / Service Design / Retail Strategy & Innovation / Digital Transformation / Executive Communication / Project Management / Business Operations / User Experience)Client: Samsung Electronics (eCommerce, Retail, Technology, Consumer Electronics)

Worked alongside Sr. Leadership to help drive business forward for day-to-day operations and product launches. Envision and Support the future of Retail as a supporting business manager and program manager.• Supported Launch of Note8, GS9, Note9 into US market• Supported strategy for Samsung Experience Stores• Provided Executive Communication support for Sr. VP of Retail, VP of Mobile, and Sr. Director roles• Facilitate, create & design internal/external presentations (leadership, C-Suite, Conference)• Defined and internalized org wide Retail Strategy and initiative mapping• Created Framework and viewpoint for Future Retail POV through lens of connected retail (IoT)• Supported execution and launch plan for Retail Stores and experiences• Supported Field & Training Strategy and GTM plan through major product launch• Defined and supported Carrier Retention, Training, Mobile Merchandising, Rep Engagement, and Customer Engagement initiatives • Defined Retail fixture development process for internal stakeholders• Supported and defined service design & experience for consumer engagement and product care• Refine RoB calendar to support product launch focus• Researched and created persona mapping for consumer insights• Retail landscape research and competitor analysis• Customer Experience and service mapping• Merchandising Process & Strategy for Product Launch• Iconic Product launch support• IoT & Connected Retail / MerchandisingPart of 2 week task force to re-envision and execute new: Merchandising Strategy and process, Channel realignment and sell-in strategy, Field Training strategy, Target Markets and opportunities, Product USP focus and push, GTM strategy

Strategic Communication / User Experience Design / Project Management for DSRE Digital Security Risk Engineering at Microsoft - Lead User Experience / Strategic Communication ConsultantLead User Experience & Strategy- Lead for Website strategy and Re-design (UX, Visual, IA, Strategy, User Research)- Worked with Product manager and developers from definition to execution and deployment- Conducted User/Employee research and site audit- Conducted Usability study- Employee Persona Creation and Journey MappingBusiness Operations Support- Managed multiple projects and initiatives for the Chief-of-staff and Director of Communications- Managed a number of internal/external communications for Org- Managed and created C-Suite / Board internal presentations for strategy & sell-in- Managed and created content/visuals for large executive internal/external speaking engagements for EVP/CVP/CISO/CIO presentations including: WPC, Ignite, DSRE All Hands, Fed CIO EBC, NA CIO Summit, CXO Summit, Enterprise Risk Forum, Mid-Year Review, RSA, Envision, Global Account Summit, CSO Council, Executive Security Briefing, HPE Discover, Ignite, GCIO, Virtual Security Summit. Audience size: 300 – 1,000+- Helped inform Org Vision, FY16 -17 Roadmap, Purpose & Business Strategy- Lead storytelling exercises for LT/CISO for FY16-17 initiativesVisual Design & Marketing- Designed, managed and distributed org and company-wide campaigns through email, site pages, graphics and digital signage: 2FA, SAW, Secure Email, TSAP, Windows Hello- Lead the team for Microsoft brand alignment, strategy and guidance- Managed Executive Blog content, design, and metricsEmployee Behavior & Research- Increased employee Education and Awareness for best information security practices- Work with Edelman for collecting data around Employee behavior related to security practices- Story arc and framing to market education towards employees- Created Security Personas based on data science research

Sr. Consultant - Human Experience Design (HCD/UX/CX) & Strategic communication

Product Management / Service design / Strategic Communication- Sr. User Experience / Strategic Communication Consultant (Matisia Consultants)Illustrate customer journey and serve as the voice T-Mobile customers - General Product Management support for definition and strategy- Created Journey Maps illustrating and defining Customer Experience of new feature implementation - Confirmed assumptions around product strategy through analysis of service design - Created Executive presentations to showcase team work and sign off on project- Created Customer Personas for using new feature and product- Product design support

User Experience Designer- Amazon Appstore Dev PortalUX / CX / Product Design- Reduced developer drop off rate from 80% to 20% during sign up- Mapped developer journey end-to-end for Portal- Improved search experience for developer content throughout the site through audit and redesign - Conducted usability tests on the site to align with 508 compliance- Created wire-frames into high fidelity mocks for redlining and hand-off to Dev.- Applied Visual Design Language to UI elements using Amazon pattern library and UI- Designed new Landing Page experience

User Experience & Visual DesignerWorked in a small design firm capacity to partner with multiple industry consulting firms to create business oriented designs and design thought leadership for their clients.Our Clients include: - Microsoft- Concur- REI- Xbox- Skype- Juniper Networks- Inphi- Many OthersWork includes:Branding design across platforms, interactive, print, Web, UX, mobile & responsive design, user flow, information architecture, information design, dashboard, infographics, executive level presentation design, whitepapers.

User Experience & Visual Designer

Visual Designer