Executive leader spearheading the merchandise strategies, assortment plans, cross functional leadership, and vendor relations for all Kids Apparel (West Coast). Led and managed a multi-million-dollar business with a team of 11, including 4 direct reports ranging from DMM to Order Processing Clerk. Guided Buyers and Planners through the development of Merchandise Strategies and Assortment Plans to maintain the integrity of financial goals, product strategies, and customer focus.• Developed and delivered the financial goals (sales, margin, inventory) and objectives for the West Coast Boys and Girls apparel categories. Consistently met or exceeded sales and profitability goals. • Fostered development and maintained bench strength by providing guidance, coaching, development, and motivation to build a high-quality merchandising team.• Built collaborative cross-functional partnerships within dd’s Discounts East Coast and West Coast buying offices, and Ross Stores, to influence the advancement of merchandising strategies within the broader organization. • Fostered solid relationships with key vendors to ensure partnerships that deliver strong products and financial results.• Attended relevant trade shows, markets and events to observe and stay current on market trends, gather product information, select merchandise and establish business relationships.

Directed the merchandise strategy, cross functional leadership, vendor relations, and long-range program planning for all eCommerce merchandise categories. Led and managed a $300M business with a team of 18 across Site Merchandising and Operations. Built relationships as the liaison between the Store Merchants, Site Merchandising, eCommerce Operations, IT, Marketing, and the vendor community.• Identified, recruited and on-boarded new vendors to the eCommerce program resulting in the addition of 50+ new vendors within the 1st year in the position.• Aggressively expanded assortments and added new SKUs, which resulted in doubling the eCommerce SKU count to 100K in less than 1 year through a combination of adding existing store SKUs and identifying new on-line only SKUs.• Introduced new categories of business including Personalized products, Home Décor Accents, and screen free toys. These businesses are on track to add an incremental $10M+ in sales in the first year.• Acted as the Business Lead in the design, development, and deployment of 2 new microsites - MichaelsWeddings.com and MichaelsKids.com, targeting specialized markets focused on DIY Wedding enthusiasts, and screen-free activities and toys for Kids.

Spearheaded all aspects of the ecommerce Vendor Direct to Consumer program as the liaison between the merchant community, ecommerce, operations, IT, logistics, and vendors. Led and managed a $400M business with a team of 23, including 11 direct reports. Drove the merchandise strategy, cross functional leadership, vendor relations, and long-range program planning for all Direct-to-Consumer merchandise categories of Bed Bath and Beyond and Buy Buy Baby.• Developed the global strategy and detailed phasing plan for the Vendor Direct to Consumer program.• Identified and developed new business ideas and new product offerings, such as Fitness, Full-size Furniture, Mattresses, and Personalized product.• Enhanced the current on-line assortment through category optimization.• Led teams to identify new business opportunities and add new SKUs to the assortment resulting in 100K new SKUs added per year.• Developed the prioritization schedule for category and vendor rollout.• Identified, recruited and on-boarded new vendors to the Direct-to-Consumer program. The total program included over 1K vendor partners.• Collaborated with internal departments to identify process improvement opportunities. Reduced new SKU on-boarding timeframe from 6+ months to less than 1 month.

Led innovation in the merchandising and marketing strategies to maximize HSN’s Fine and Costume Jewelry business. Led and managed a $300M business with a team of 42, including 5 direct reports. Built long-term strategic and financially responsible plans in a TV broadcast and .com environment.• Collaborated with leaders across all categories to better understand their businesses while creating strategies and initiatives to positively impact overall company performance.• Built strong cross-functional relationships across the entire organization from Broadcast to Legal to ensure successful execution of business strategies.• Led the team in identifying relevant trends and turning them into unique business strategies that set HSN apart from the competition.• Developed differentiated proprietary product that both appeals to the current customer and attracts new prospects to grow HSN’s overall customer portfolio.

Executed the highest level of authority for a product pyramid that includes multiple buyerships. Directed the development and implementation of merchandise strategies and tactical plans for the direct to consumer channel. Responsible for achieving sales, profit and inventory objectives. Led and developed a team of 55 including the buying organization for all Home categories, as well as developing strong vendor partnerships.

Created, implemented and drove strategies to deliver clear brand statements and differentiated assortments consistent with corporate goals and objectives while driving positive comparable stores sales and bringing value to the customer. Created and adjusted the strategies and priorities for the cross functional team to deliver plan and forecast results, including sales, margin, in-stocks, and turnover rate. Led the assortment planning process to deliver differentiated assortments which reflect the Target Brand.

Developed the strategic vision and defined the business strategies to drive sales of Boys Sportswear and Active in excess of $300 million annually. Led, trained and developed a team of 9 direct reports, as well as a larger cross functional team consisting of Merchandising, Planning, Sourcing, Design, Garment Developers, and Marketing to create merchandising assortments which increased sales by $37 million year over year. Exceeded sales and profitability goals each year in this role.

Offered an effective and strategic merchandising perspective to redefine and reinvigorate The Disney Store. Created, implemented and drove the product development process to support specialized cross-functional teams in the development of proprietary merchandise. Reorganized and realigned the merchandising hierarchy. Established, implemented and trained Merchants on brand management initiative to maximize sales and profitability

Rapidly progressed through a series of positions with increasing responsibility within Merchandising. Highlighted by being selected by Sr Management for a special assignment to expedite the integration of the Men's and Women's businesses into a dual gender brand. Responsible for unifying systems, processes, and procedures across both divisions. Effectively interfaced with Sr. Management on the project status. Trained/mentored the dual gender merchandising organization to adopt "best practice" philosophies and activities.