Rob Kelps Email & Phone Number

Medina, Oh

Manage GLBC portfolio in all National and Regional Chains in GLBC MarketManage 2 Key Account Managers in Cleveland and Chicago Markets.Negotiation of space, pricing, ad activity, displays, and promotions, ect...Financial analysis of programs, pricing, distribution, and volume.Responsible for brand, package, and segment development in the Grocery, C-store, and Emerging channels.Accountable for Distributor support of HG programming and monitoring expectations.Manage GLBC strategic planning to ensure collaboration between HQ and GLBC priorities.

Oh, Mi, In, Ky

Responsible for Chain Grocery and Chain Dollar and Drug stores in OH, MI, IN, and KY with volume in excess of 1.3 million cases.Negotiation of space, pricing, ad activity, displays, promotions, etc.Financial analysis of chain programsResponsible for brand, package and segment development with the Grocery and Drug/Emerging ChannelsAccountable for distributor support of HQ programmingAccountable for distributor execution within these channels of business

Cincinnati, Ohio Area

Develop volume driving marketing programs using our local partners University of Cincinnatti, and Xavier University, and Bengal'sDevising and implementing marketing ideas to enhance our above premium portfolioDevelopment of regional advertisingCreation of local promotions to support national brand launchesManagement of contracted help (advertising agency)Managed distributor distribution and volume goals

Ne Oh

•Managed CBC business with twenty regional chains in Ohio•Responsible for five regional grocery chains, gaining add activity, selling in new product placements, setting up category captainships, and developing customized regional programming•Responsible for three regional c-store chains, selling in new product placements, setting up category captainships, and developing customized regional programming•Responsible for eight regional on-premise chains, gaining new product placements, developing customized programming, delivered product awareness, sampling, and velocity•Coordinated sponsorships with distributors and venues (Country Concert In The Hills, Blossom Music Center, Cleveland Indians, Cleveland Cavaliers, Lake Erie Monsters)

Cleveland/Akron, Ohio Area

Accountable for all aspects of sales and support in 22 Large Format Grocery Stores in NE OHManagement of 2 merchandisersInvestigation of competitive activitiesSold and developed customized programming for accounts to drive national initiatives