Copywriter
•Responsible for generating and revising advertising copy for external sponsors, ensuring effective, timely, and error-free content to meet in-house mandates and exceed sponsor expectations. Research ad sponsors and developed original ads within established parameters, including for new clients as well as multiple refresh campaigns. Create memorable brand acts for clients appropriately matched with podcast host personality and show content. Collaborate with a small copywriting team to write and develop social media content and other types of platform copy including internal promos, episode titles and descriptions, and more. Responsible for community management.• Key Host-Read Campaign: Squarespace. This high-value campaign for the OBSESSED podcast generated organic reengagement by hosts and listeners even after the campaign ended. • Ad Copy Clients (Audio): o (Automotive) Ford o (Food/Beverage) Trolli o (Gaming) Best Fiends o (Home) Ring o (Internet/Media) Mashable, Netflix o (Retail/Clothing) Pair of Thieves