Rob Farrell
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Rob Farrell Email & Phone Number

Head of Retail Media at Snappy Shopper
Location: Brighton, England, United Kingdom 13 work roles 2 schools
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✓ Verified August 2026 3 data sources Profile completeness 86%

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Current company
Role
Head of Retail Media
Location
Brighton, England, United Kingdom
Company size

Who is Rob Farrell? Overview

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Quick answer

Rob Farrell is listed as Head of Retail Media at Snappy Shopper, a with 110 employees, based in Brighton, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Rob Farrell.

Rob Farrell previously worked as Brand Partnerships at Snappy Shopper and Head of Commercial at Retail Marketing International (Rmi). Rob Farrell studied at University College Swansea.

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Email format at Snappy Shopper

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Snappy Shopper

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Profile bio

About Rob Farrell

A successful, resilient, versatile, commercially orientated leader with an extensive career with expertise in Retail/CPG execution, spanning Grocery, Convenience, High Street and, more recently Retail Media, Technology, Fibre/Broadband, Telecoms and Fintech marketsExpertise in Leadership, Client Management, Sales Enablement, Partnership programs and Field Sales Delivery.A consistent record of sales growth, retention and new business development, delivering clear goal of highly executed customer and consumer experienceStrong, team building, leadership, people and C-level account relationship skills, having led Business Units, Sales and Operations Teams across Large Sized Enterprises, SME and Start-Ups.Expertise in implementation of digital and CRM based sales enablement structures and organisational change management projects. A proven track record of strong entrepreneurial innovation achieved through creating the vision, living and breathing values, and clarity in direction, goals and accountability. Always authentically leading with a strong foundation of transparency, trust, empathy, bravery, and energy.Expertise in shaping Brand sales strategy utilizing data and analytics in the UK across multiple markets and channelsExperience in delivering new customer acquisition and business growth with Tech/Crowdsourcing Start Up Roamler UKExpertise in large scale Field Sales operations gained from leading the UK Convenience Field Sales Team for Reach and Nestlé Confectionery.Shaped and transformed the NOW TV Field Team service delivering a flexible and adaptable service within a dynamic and changing market.Lead the Convenience Business Unit and On-Trade Field Sales Teams for HeinekenDelivered sales revenue growth for Palmer and Harvey with Tesco Built the first UK Red Bull Field Sales Team Contact me on 07885 367525 or rob@robfarrell.net

Current workplace

Rob Farrell's current company

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Snappy Shopper
Snappy Shopper
Head of Retail Media
Brighton, GB
Employees
110
AeroLeads page
13 roles

Rob Farrell work experience

A career timeline built from the work history available for this profile.

Brand Partnerships

Current

London Area, United Kingdom

Jul 2024 - Present

Head Of Sales

Cork, County Cork, Ireland

Sales, marketing and production of sustainable customer designed eco apparel and products. Responsible for leading the sales function to deliver quarter sales targets, alongside integrating manufacturing team with sales team and defining operational structure

Oct 2022 - Jan 2023

Sales Director

London, England, United Kingdom

An innovative Payment/Fintech business, providing card payments business with new technology solutions for: Card Machines, Chip & Pin, Epos, Smart Epos card machines, Gateway & acquiring services, Online Ordering Systems and cash advances.Responsible at Board level for sales delivery with a key focus on developing the Partner Channel

Jan 2022 - Sep 2022

Customer Success Director

High Wycombe, England, United Kingdom

A Sales, Field Marketing and Experiential agency operating predominantly in Technology, Full Fibre/Broadband and Telecoms markets providing a full end to end suite of physical and digital sales and marketing products, services and experiencesResponsible for sales revenue and profit delivery, Customer and Client Development, Planning and Operational Excellence across all Clients for Ignite, alongside successfully steering the organisation through Covid19 challenges

Feb 2020 - Jan 2022

Head Of Client Success

London, United Kingdom

B2B App based crowdsourced solutions, providing Companies with location-based insights, on-demand merchandising activities and reporting- UK Start-Up Jan 2019Responsibility for delivery of new customer, sales revenue and profit growth, progressing to lead the Client Success Operations and Insight delivery Delivering sales execution within Tesco, Sainsbury, Asda, WH Smiths Waitrose, Co-Op, On Trade and High Street retailers

Oct 2018 - Nov 2019

Head Of Client Development - Ignite/Now Tv

London, United Kingdom

Sky’s subscription-based internet television and video-on-demand service Led the UK Field Execution Team of Sales Executives and Demonstrators within Multiple Grocery, High Street and Technology Retailer channels including Tesco, Asda, Sainsbury, WH Smiths, Argos, Game, John Lewis, Currys

Apr 2015 - Jul 2018

Client Development Director -Retail Analytics (Reach Field Marketing)

Woking

UK leading software enabled Field Marketing Agency supplying outsourced sales teams and retail analytics to UK and Global ClientsLed and project manage the development of EPOS and SFA analytics services to Reckitt Benckiser in USA.

Jan 2014 - Apr 2015

Account Development Director- Nestlé Convenience Channel (Reach Field Marketing)

United Kingdom

Leadership and Management of Nestlé Confectionery National Convenience Field Sales Team - 220 heads covering Sales, Operations, Shopper Marketing and InsightsRetailers including Premier, Spar, Londis, Costcutter, Budgens, Independents with RTM including Booker, Bestway, Dhamecha

Mar 2010 - Jan 2014

National Account Controller

Sussex, United Kingdom, United Kingdom

A UK wholesaler with an annual turnover of more than £4bn. Servicing Grocery and Convenience retailers Responsible for Grocery customers including Tesco within the Distribution Business, accounting for over 40% of the annual Company turnover.Key Categories including Frozen, Chilled, Confectionery

May 2008 - Mar 2010

National Sales Controller- Field Sales

Heineken UK ltd, a start-up established in 2002 to import, distribute and market premium strength Heineken after the exit from WhitbreadA key member of the start-up team managing the Convenience Channel, progressing to leading the multi-channel National Field Sales Team

Jul 2002 - Apr 2007

National Field Sales Controller- Red Bull

Uk

A sales and marketing agency of premium drinks, developing brands from niche to mainstream, responsible for establishing Red Bull in the UKRecruited, developed and led the Southern multi brand sales team progressing to building and leading the first UK Red Bull Field Sales Team.

Apr 1997 - Apr 2002
Team & coworkers

Colleagues at Snappy Shopper

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2 education records

Rob Farrell education

Education record

University College Swansea

Education record

Nottingham High School
FAQ

Frequently asked questions about Rob Farrell

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What company does Rob Farrell work for?

Rob Farrell works for Snappy Shopper.

What is Rob Farrell's role at Snappy Shopper?

Rob Farrell is listed as Head of Retail Media at Snappy Shopper.

Where is Rob Farrell based?

Rob Farrell is based in Brighton, England, United Kingdom while working with Snappy Shopper.

What companies has Rob Farrell worked for?

Rob Farrell has worked for Snappy Shopper, Retail Marketing International (Rmi), Oceanr, Breathe Payments, and Ignite_Uk.

Who are Rob Farrell's colleagues at Snappy Shopper?

Rob Farrell's colleagues at Snappy Shopper include Aleksey Lavrinenko, Lauren Pow, Christopher O'Donnell, Ally Greenshields, and Ryan Mcmanus.

How can I contact Rob Farrell?

You can use AeroLeads to view verified contact signals for Rob Farrell at Snappy Shopper, including work email, phone, and LinkedIn data when available.

What schools did Rob Farrell attend?

Rob Farrell studied at University College Swansea.

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