Rob Perry

Rob Perry Email and Phone Number

Founder & CEO at XOMAD @ XOMAD
Rob Perry's Location
Manhattan Beach, California, United States, United States
About Rob Perry

Rob Perry is the Founder & CEO of XOMAD, an influencer research and marketing agency, turned technology company. While representing athletes (50% of his time on Michael Jordan), Rob recognized the power of "the local cool kids"—nowadays referred to as nano and micro influencers— to set trends and spike sales. Later, he deployed global influencer strategies as President of Champion Footwear International. Since founding XOMAD in 2010, Rob seeks to propel influencer marketing out of its confining historical prison within PR; instead, optimizing the ROI of large scale media buys with organic content created by hundreds / thousands of nano and micro influencers. He has led XOMAD's development of a proprietary AI technology platform (100% developed in-house from 40+ full time engineers, data scientists/analysts) that revolves around influencer creativity, trend-setting, and community activation with programmatic-like audience targeting to drive action for clients such as Clorox, Unilever, L'Oréal, Ocean Spray, as well as NGOs and government agencies.Rob has recently appeared on or been quoted by CNN, CNBC, CBS, Adweek and many newspapers, including the front page of The New York Times.

Rob Perry's Current Company Details
XOMAD

Xomad

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Founder & CEO at XOMAD
Rob Perry Work Experience Details
  • Xomad
    Founder & Ceo
    Xomad May 2009 - Present
    Manhattan Beach, California, Us
    One of the world’s first influencer marketing agencies, operating as a turnkey agency and a growing international tech startup. Global corporate clients include The Clorox Company, Unilever, L’Oréal, Showtime, Nivea, Edelman PR, and FileMaker—an Apple subsidiary.
  • Xenii
    Founder & Ceo
    Xenii Jan 2003 - Mar 2009
    * An influencer platform using exclusive events and celebrities to catalyze local trendsetters. * Xenii garnered national media attention including a front page Los Angeles Times article, New York Times features, and Us Weekly ranked the platform as “2007's hottest.”* Event attendees included celebrities such as Britney Spears, Rihanna, Kim Kardashian, Christina Aguilera, Leonardo DiCaprio, Jamie Foxx, Prince, Derek Jeter, LeBron James and hundreds more.
  • Champion Footwear International
    President
    Champion Footwear International 1995 - 2002
    *Drove dramatic sales spikes with minimal ad budgets by mobilizing local influencers in global markets.
  • Proserv/Sfx Sports
    Agent & General Counsel
    Proserv/Sfx Sports 1991 - 1995
    *Headed the basketball division and spent 50% of the time working with client Michael Jordan. *Executed influencer initiatives around many athletes, including visiting four continents with Patrick Ewing where local influencers created chatter and buzz around shoe launches.
  • Latham & Watkins
    Associate
    Latham & Watkins 1989 - 1991
    New York, Us

Rob Perry Skills

Social Media Advertising Social Media Marketing Entertainment Marketing Strategy Entrepreneurship Digital Media Marketing Brand Development Public Relations Online Advertising Digital Marketing Social Networking Sports Program Management Digital Strategy Influencer Marketing Event Management Budgets Event Planning

Rob Perry Education Details

  • University Of Chicago
    University Of Chicago
    Law
  • University Of Chicago Law School
    University Of Chicago Law School
    Law
  • College Of The Holy Cross
    College Of The Holy Cross

Frequently Asked Questions about Rob Perry

What company does Rob Perry work for?

Rob Perry works for Xomad

What is Rob Perry's role at the current company?

Rob Perry's current role is Founder & CEO at XOMAD.

What is Rob Perry's email address?

Rob Perry's email address is rx****@****nii.com

What is Rob Perry's direct phone number?

Rob Perry's direct phone number is +131059*****

What schools did Rob Perry attend?

Rob Perry attended University Of Chicago, University Of Chicago Law School, College Of The Holy Cross.

What skills is Rob Perry known for?

Rob Perry has skills like Social Media, Advertising, Social Media Marketing, Entertainment, Marketing Strategy, Entrepreneurship, Digital Media, Marketing, Brand Development, Public Relations, Online Advertising, Digital Marketing.

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