Robert Pinschmidt
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Robert Pinschmidt Email & Phone Number

Director, Digital Demand Generation and eCommerce at Allied Wire & Cable
Location: Chadds Ford, Pennsylvania, United States 8 work roles 1 school
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Current company
Allied Wire & Cable
Role
Director, Digital Demand Generation and eCommerce
Location
Chadds Ford, Pennsylvania, United States
Company size
190 employees

Who is Robert Pinschmidt? Overview

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Robert Pinschmidt is listed as Director, Digital Demand Generation and eCommerce at Allied Wire & Cable, a company with 190 employees, based in Chadds Ford, Pennsylvania, United States. AeroLeads shows a matched LinkedIn profile for Robert Pinschmidt.

Robert Pinschmidt previously worked as Director, Digital Demand Generation & eCommerce at Allied Wire & Cable and Digital Store Director at Allied Wire & Cable. Robert Pinschmidt holds Bs, Marketing & Communications from Villanova University.

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Allied Wire & Cable

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Profile bio

About Robert Pinschmidt

15+ years of experience in digital marketing (B2B and B2C), marketing communications, e-commerce, digital analytics & web testing. Experienced CMS/DAM management pro with web building, UI/UX, and content customization background. Communications experience in social media, earned media, email marketing, and internal comms. Project management acumen. Thorough marketing/sales experience on both sides of the vendor/client relationship.Digital Marketing Manager | CMS ManagementEmail: rpinschmidt@yahoo.comPhone: 267 254 7914Seasoned digital marketing professional with experience in managing large-scale enterprise web platforms and associated best practices across multiple countries and languages. Expertise in web analytics theory, analysis, and implementation. Manage large-scale web content projects and deployments of new features and functionalities. Experienced in A/B and MVT testing, as well as best practices in SEO, SEM, and social media marketing. Also experienced in Ecommerce sales and merchandising, P&L management, gift card and loyalty program management. I have also trained users to use Adobe products like AEM, Analytics, and Target. CORE COMPETENCIES- CMS Management- Web Analytics- Digital Project Management- Digital Marketing Campaigns- Vendor/Client Management - Training and CollaborationACCOMPLISHMENTS- Managed and grew B2B and B2C ecommerce platform sales and performance for industrial wire & cable distributor encompassing thousands of skus- Managed global platform of country websites for DuPont across 30+ countries in 15+ languages- Built and deployed annual sustainability (ESG) web report with accompanying digital marketing campaign achieving ~300% increase in report downloads- Owned and managed large-scale web projects involving hundreds of pages of content incoming and outgoing due to corporate mergers and/or divestitures.- Trained large user groups on web tools and analytics best practicesContact me at rpinschmidt@yahoo.com for any digital marketing opportunities.

Current workplace

Robert Pinschmidt's current company

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Allied Wire & Cable
Allied Wire & Cable
Director, Digital Demand Generation and eCommerce
Chadds Ford, PA, US
Website
awcwire.com
Employees
190
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8 roles

Robert Pinschmidt work experience

A career timeline built from the work history available for this profile.

Director, Digital Demand Generation & Ecommerce

Current
Allied Wire & Cable

Collegeville, PA, US

Aug 2024 - Present

Digital Marketing Leader, Corporate Communications

Dupont

Wilmington, DE, US

  • Corporate owner of global website platform for DuPont, supporting the enterprise with content and analytics management, tools management, tools training, and enhanced data connections for 30+ country websites.
  • Own and manage large-scale web content projects such as enterprise redesign and corporatesustainability program launches. Own and manage the digital marketing campaigns around these releases as well.
  • Handle all corporate and business unit press release distribution, digital coordination, and analysis.
  • Responsible for training and supporting digital marketers across the global enterprise with best practices around web content management, web analytics, web tools support, content testing/targeting.
  • Work with global marketing teams on marketing campaign optimization and content efficiency, as well as post-campaign measurement.
  • Rolled out and manage the TrustArc GDPR compliance tool and managed monthly sweeps to ensure compliance and appropriate systems functionality.
Jun 2013 - Feb 2023

New Initiatives Manager

Wawa, Inc.

Wawa, PA, US

  • Managed Fleet Fuel Card launch and subsequent marketing program that achieved more than 2000 accounts and 3 million incremental gallon sales in the first year.
  • Strategized, sourced, and developed an online card registration & reload program that provided the company with customer-specific shopping data as well as the initial infrastructure of what became the current Wawa.
  • Managed the Pennsylvania and Virginia Lottery self-service kiosk program rollout and ongoing marketing efforts with annual sales above $75 million.
  • Managed all aspects of gift card sales and marketing (proprietary & retail) for the chain with annual sales of more than $100 million.
Nov 2010 - May 2013

Online Business Manager

Gsi Commerce (Now Radial Inc., Formerly Ebay Enterprise)

US

  • Client relationship manager for Major League Baseball, CBSSportsline, Kenneth Cole, Rockport, Calvin Klein, Elizabeth Arden, Speedo, and Tumi. Total sales volume exceeded $80 million annually.
  • Instrumental role with GSI site launch team that built internet solutions for all aspects of client business including web store, fulfillment, customer service, and relationship management.
  • Responsibility for web platform usability, web analytics tools, online marketing, and SEO.
Apr 2006 - Nov 2010

Manager E-Commerce Sales

Majestic Athletic
  • Managed sales of Majestic product to online entities such as MLB.com, Eastbay, GSI Commerce.
  • Handled all aspects of account relationships including marketing, promotions, pricing, and merchandising.
  • Managed the sales and operations for online customization orders for MLB.com.
Mar 2003 - Mar 2006

Assistant Buyer

Qvc

West Chester, Pennsylvania, US

Nov 2000 - Mar 2003
Team & coworkers

Colleagues at Allied Wire & Cable

Other employees you can reach at awcwire.com. View company contacts for 190 employees →

SS Spenser Stratton Spenser Stratton Colleague at Allied Wire & CableCollegeville, Pennsylvania, United States, United States View → JS Jennifer Spina Jennifer Spina Colleague at Allied Wire & CableRoyersford, Pennsylvania, United States, United States View → RS Robert Schaefer Robert Schaefer Colleague at Allied Wire & CableRonkonkoma, New York, United States, United States View → RF Robert Fehrman Robert Fehrman Colleague at Allied Wire & CableNorth Wales, Pennsylvania, United States, United States View → MA Muhammad Asad Muhammad Asad Colleague at Allied Wire & CablePakistan, Pakistan View → NB Nicholas Bruno Nicholas Bruno Colleague at Allied Wire & CableCollegeville, Pennsylvania, United States, United States View → RM Ryan Malloy Ryan Malloy Colleague at Allied Wire & CableRoyersford, Pennsylvania, United States, United States View → BB Bob Bruno Bob Bruno Colleague at Allied Wire & CableTampa, Florida, United States, United States View → BS Bill Stecchi Bill Stecchi Colleague at Allied Wire & CableAshby, Massachusetts, United States, United States View → NE Nicole Elliott Nicole Elliott Colleague at Allied Wire & CableSpring City, Pennsylvania, United States, United States View →
1 education record

Robert Pinschmidt education

  • Villanova University
    Villanova University
    Marketing & Communications
FAQ

Frequently asked questions about Robert Pinschmidt

Quick answers generated from the profile data available on this page.

What company does Robert Pinschmidt work for?

Robert Pinschmidt works for Allied Wire & Cable.

What is Robert Pinschmidt's role at Allied Wire & Cable?

Robert Pinschmidt is listed as Director, Digital Demand Generation and eCommerce at Allied Wire & Cable.

Where is Robert Pinschmidt based?

Robert Pinschmidt is based in Chadds Ford, Pennsylvania, United States while working with Allied Wire & Cable.

What companies has Robert Pinschmidt worked for?

Robert Pinschmidt has worked for Allied Wire & Cable, Dupont, Wawa, Inc., Gsi Commerce (Now Radial Inc., Formerly Ebay Enterprise), and Majestic Athletic.

Who are Robert Pinschmidt's colleagues at Allied Wire & Cable?

Robert Pinschmidt's colleagues at Allied Wire & Cable include Spenser Stratton, Jennifer Spina, Robert Schaefer, Robert Fehrman, and Muhammad Asad.

How can I contact Robert Pinschmidt?

You can use AeroLeads to view verified contact signals for Robert Pinschmidt at Allied Wire & Cable, including work email, phone, and LinkedIn data when available.

What schools did Robert Pinschmidt attend?

Robert Pinschmidt holds Bs, Marketing & Communications from Villanova University.

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