Rob Robertaccio Email & Phone Number

New York, NY, US

Little Neck, NY, US

• PARTNERSHIP DEVELOPMENT | BUSINESS OPERATIONS MANAGEMENT | CHANGE MANAGEMENTINTERNATIONAL & WHOLESALE DISTRIBUTION | PORTFOLIO EXPANSION | CONSULTATIVE SALES
• Thrive in a highly-visible, multifaceted, and all-encompassing senior leadership position, overseeing all facets of international and wholesale distribution, including duty-free and travel retail.
• Adapt seamlessly to change during COVID-19 situation, generating increased revenue and volume via building partnerships across businesses segments, along with sustaining existing client relations.
• Earned increased responsibilities and promotion to Senior Vice President based on performance.
• Report directly to the Chief Executive Officer (CEO) with accountability for handling domestic retail collaboration with B2B partnerships across major departmental stores.
• Enhance business segments and streamline communications across segments for enhanced visibility, along with revitalizing and transforming sales and product development operations.

Little Neck, NY, US

• SALES VOLUME ELEVATION | ACCOUNT MANAGEMENT | BUSINESS DEVELOPMENT | BUDGETINGB2B ACCOUNT MANAGEMENT | MARKET TREND ANALYSIS | MARKET SHARE OPTIMIZATION
• Significantly enhanced sales volume and grew revenue cumulatively for (5) consecutive years.
• Initiated private label at Kmart, securing $1M+ wholesale in 1st year, expanding into Sears in 1 season.
• Opened new accounts and built independent wholesale business (from zero to $2M+ in 1.5 years).
• Launched eco-friendly brand using biodegradable materials for Nordstrom, JC Penney & Bonton Stores.
• Proactively reopened target business for Armitron across 400+ locations.

• SALES VOLUME OPTIMIZATION | CUSTOMER BASE EXPANSION TEAM MANAGEMENT | PORTFOLIO MANAGEMENT | BUDGETING
• Performed an integral role in elevating Marc Ecko volume 30% within one year by leveraging long-lasting retail relationships, coupled with depth and breadth of knowledge regarding the target customer base.
• Successfully opened department stores across the urban arena, expanding into a new avenue of distribution coupled with simultaneously managing a high-performing team of 10 sales representatives.
• Employed advanced entrepreneurial mindset, coupled with effective consultative solution-selling skills and comprehensive brand exposure to transform Marc Ecko brand while managing Avirex portfolio.
• Partnered with merchandising and supply chain teams to maintain accurate product assortment/availability to achieve sales goals while maximizing profitability via driving sales and overseeing advertising budgets.
• Negotiated and closed agreements with large clients; monitored and analyzed performance metrics; prepared monthly, quarterly, and annual sales forecasts; and provided timely and effective business solutions.

Little Neck, NY, US

• COST OPTIMIZATION | LUCRATIVE BUSINESS DEVELOPMENT AGREEMENT NEGOTIATIONS | PORTFOLIO EXPANSION
• Slashed and reduced expenses 20%+ and saved $1M, coupled with directing and steering team of 13 departmental and independent sales representatives.
• Cultivated and crafted independent business into $2M volume within two years.
• Launched and developed JLO by Jennifer Lopez across major departmental stores in the United States.
• Developed lucrative independent retailer business; served as an integral member, negotiating agreement for new licenses; and expanded portfolio of AK Anne Klein and Nine West by adding new licenses.
• Conceptualized lucrative marketing plans with specific objectives across various channels and segments.

Paramus, New Jersey, US

• BUSINESS GROWTH & EXPANSION | POS OPTIMIZATION PERSONNEL MANAGEMENT | SALES ACHIEVEMENT
• Propelled $13M U.S. wholesale fashion watch business and optimized point of sales 200% within one year, in coordination with a team of 10 personnel; designed and executed strategic plans to achieve sales targets.
• Created, maintained, and conducted analytics reporting across multiple platforms and extracted key insights for future campaign development and critical go-to-market strategies.
• Implemented pre-sales marketing and lead generation initiatives by leveraging competitive intelligence.
• Built long-lasting and mutually beneficial relationships with external contacts and internal departments.
• Interviewed, hired, and trained sales staff members to achieve business goals and objectives.

• SALES VOLUME ELEVATION | PROMOTIONAL MATERIAL DESIGN END-TO-END PRODUCT DEVELOPMENT
• Improved sales volume $15M regarding major departmental stores and TV shopping networks.
• Coordinated with marketing personnel to design robust promotional materials and end-to-end product development while establishing marketing goals/objectives based on past performance and market forecasts.
• Researched/analyzed market trends, demographics, and pricing schedules to develop marketing strategies.
• Worked with marketing staff to develop detailed marketing plans for sales teams.

New York, NY, US

New York, NY, US