Rob Stricker Email & Phone Number

Manage a team responsible for the following functional areas:Incentive Compensation Plan (ICP) - develop/implement/maintain ICP for all sales channels within the US commercial organization. Analytics - execution of analytical plans which identify performance and results, as well as comprehend the impact of local market issues on sales performance. Sales.

• Manage a sales team consisting of 10 Diabetes Sales Specialists, covering the Northern and Southern California geographies, calling on targeted healthcare professionals (physicians, certified diabetic educators.
• Focused team with developing and executing strategic territory business plans.
• Coordinated selling efforts with Marketing, Market Access and Retail channels.
• Achieved President's Club 2016, ranked #2 (out of 11) 2015, achieved President's Club 2013; ranked #3 (out of 20) 2012

• Managed a Key Account Manager (KAM) Team covering 10 sales districts, promoting nascent glucose sensing device, the FreeStyle Navigator (FSN).
• 2009 West Region share growth 4 times Nation (.64 vs.15).
• Hired, coached, and developed a team of 10 KAMs.
• Developed analytical tools and reports to enhance strategic business management.
• Created Consultative Selling and Advanced Closing Pre-Call planning tools.
• Led development of the KAM Field Trip Report, FSN Application Report and FSN Consumption Model.

• Managed 2 National Account Managers and 3 Regional Account Managers promoting ADC blood glucose device portfolio to Managed Care Organizations (MCO).
• Developed and directed West Managed Care Team to negotiate managed care contracts and execute pull through initiatives.
• Performed P&L models and analyzed trends for business opportunities.
• Facilitated business relationships with MCO key decision makers and stakeholders.
• Coordinated and developed training and tools for FSN post launch.
• Developed and executed unique analytical tools to drive managed care penetration and market share.

• Managed 10 representatives who called on targeted healthcare professionals (physicians, certified diabetic educators, pharmacists) promoting ADC blood glucose device portfolio.
• Achieved President’s Club 2005 and promoted to Sr. District Manager.
• Achieved President’s Club 2004.
• Achieved President’s Club and District Manager of the Year 2003.
• Successfully led District Team through the integration of TheraSense and MediSense into Abbott Diabetes Care.
• Recruited/trained 12 representatives over 6 year tenure as a District Sales Manager.

• Developed and executed worldwide marketing strategies associated with cardiovascular diagnostic tests.
• Achieved 1998 Worldwide Product Manager of the Year, X-Systems.
• Received 1998 Chairman’s Award for exceptional contributions.
• Coordinated 6 new worldwide product launches, working closely with R&D, Regulatory, Quality, and Legal.
• Managed a $1MM annual marketing/advertising budget.
• Created multimedia educational tools (slide kits, CME program, newsletters) for internal and external use.

• Managed instrumentation and reagent marketing/sales for the Cincinnati Region (51 representatives and 6 district managers).
• Achieved Regional Product Manager of the Year 1995.
• Achieved Presidents Club 1995.

• Key account management responsibility for major metropolitan hospitals and reference labs in Louisville and Lexington Kentucky.
• Achieved Presidents Club in 1993.

• Territory management of 25 accounts in greater Cincinnati and Kentucky.
• Achieved 100% Club in 1989, 1990, and 1992.

• Responsible for calling on banks selling a full line of check processing equipment, ATMs, and teller equipment.
• Achieved NCR Century Point Club 1987 and Sales Representative of the Year - Columbus Region 1986.

Marketing

Education record