Rob Aaron, Fhimss Email & Phone Number

Atlanta, Georgia, United States

Gb

I work collaboratively with a team of problem solvers, addressing complex healthcare business issues from strategy to execution. I actively seek opportunities to create value propositions and foster an environment where people and technology thrive together. PwC is a top tier partner of Microsoft maintaining the highest level of partnership within Microsoft’s Partner Program. PwC recently announced a $1B investment over the next three years to expand and scale its artificial intelligence (AI) offerings and help clients reimagine their businesses through the power of generative AI.

Eden Prairie , Mn, Us

Responsibilities:✅ Recruit, negotiate, develop, and execute strategic partnerships that provide favorable revenue streams and incremental strategic growth for Change Healthcare.✅ Engage the Change Healthcare executive (ELT) and senior (SLT) teams to drive results with Change Healthcare’s largest and most complex partnerships focused on the top consultancies working with healthcare and federal entities. ✅ Collaborate with Cloud Solution Providers and Consultancies/System Integrators to strategize how the Change Healthcare portfolio can support/maximize their differentiation ✅ Develop and execute partnership strategies and provide thought-leadership to drive change and innovation across the entire range of Change Healthcare’s products and services ✅ Partner with our executive leadership, product teams, sales and marketing teams to develop partnerships that provide strategic growth for our partners and Change Healthcare

Chicago, Il, Us

2019 - 2022 - Board Member2017 - 2019 - President 2015 - 2016 - President Elect (Executive Committee)2014 - 2015 - Chair, Annual Conference2013 - 2014 - Chair, Annual Conference 2012 - 2013 - Past President (Executive Committee) Won US Chapter of the Year2011 - 2012 - President (Executive Committee)2010 - 2011 - VP (Executive Committee)2009 - 2010 - Board of Directors / Chair – Georgia Healthcare Town Hall2008 - 2009 - Chapter Member

Atlanta, Georgia, Us

The Global Health Crisis Coordination Center (GHC3) was formed to develop and lead a partner coalition of corporations and NGOs that can assist public officials in real-time problem-solving and coordination during health-related crises. Following over 18 months of planning and collaboration, GHC3 was officially launched on March 13, 2020 upon the request of CDC Foundation to immediately assist with the COVID-19 Pandemic response. Collaborated closely with Jay Butler, Deputy Director for Infectious Diseases at the CDC, as part of a select team providing support during weekly briefings to guide the CDC’s response to the COVID-19 pandemic.

Amsterdam, Noord-Holland, Nl

Philips Connected Care Businesses are: • Population Health Management (PHM) • Monitoring & Analytics (MA) • Sleep & Respiratory Care (S&RC) • Therapeutic Care​ (TC) • Connected Care Informatics (CCI)Responsible for sourcing, evaluating, and executing new business opportunities in the areas of strategic partnerships, strategic investments, and mergers and acquisitions with an emphasis on Cloud Solution Providers and a focus on AWS.Philips' Connected Care Business aims to seamlessly connect patients, caregivers and ultimately consumers both inside and outside the hospital, enabling true networks of care. To realize measurable outcomes, we must move from siloed 'workstation' thinking to 'workflow' solutions.Connected Care builds on Philips existing strengths, bringing together monitoring and therapeutic devices, software and services to create smart solutions to deliver on the quadruple aim of value-based healthcare (improved health outcomes, improved patient experience, improved staff satisfaction and lower cost of care). Our purpose is clear: Address value-based healthcare needs, leveraging areas of strength as the basis for further growth. We will provide differentiating value propositions in acute care and chronic care across the health continuum focused on reimbursed, replicable solutions. While these organizational structures and processes will help to improve our customer focus, agility and performance, our ultimate success depends on each of us embracing the transformation while role modeling our values.

Amsterdam, Noord-Holland, Nl

Responsible for sourcing, evaluating, and executing new business opportunities in the areas of strategic partnerships, strategic investments, and mergers and acquisitions.The Philips vision/mission: "to make the world healthier and more sustainable through innovation, with the goal of improving the lives of 3 billion people a year by 2030.”

Austin, Texas, Us

Responsibilities: • Design, build and execute alliance strategies • Provide leadership and expertise in the development of new joint solutions and cloud services offerings that strengthen new and existing partnerships and produce high growth sales results• Develop strategic marketing and new business plans to exceed goals• Work with partners to identify opportunities and create demand through lead generation activities, product and services launch campaigns, and targeted account selling strategies in existing and emerging markets • Review, plan, and execute industry and product market plans

Blackrock, Co. Dublin, Ie

Developed a Microsoft strategic alliance focused on joint selling solutions to improve the patient experience.Established the strategy, created the tools and executed the tactics for Oneview’s sales team to achieve commercial success through partners. Led the global sales team’s clear understanding of these strategies, tactics and toolsRepresented Oneview in public forums, industry events and healthcare conferencesMonitored and provided feedback to all stakeholders, management and senior leadership on changing market trends in the US and global healthcare markets and recommended potential solutions to enhance the Oneview product offering globally

Redmond, Washington, Us

- Worked with Microsoft’s largest global healthcare partners to adopt Microsoft platform technologies (e.g. Microsoft Azure, Windows etc.)- Won partner platform adoption of Microsoft technologies by identifying, building and maintaining senior level relationships (business and technical) with a partner’s key decision makers. Own and drive account planning and strategy and primary point of contact into Microsoft for the partner. Adept at understanding the partner’s business priorities and mapping them to the benefits of the Microsoft platform.Following are some of the attributes of the role:• Develop a comprehensive account strategy and plan to be implemented by a diverse team (e.g. product groups, technical evangelists, sales and marketing teams) that will confirm joint success for both partner and Microsoft• Have a deep understanding o the key priorities for Microsoft's partners• Have a 360 degree view of what Microsoft is doing, or attempting to do, with the partner.• Establish trusted advisor status with CXO level partner executives across multiple functions. • Build structured agreements (e.g. business terms) that drive mutual benefits to both Microsoft and partner• Gain commitment from partners to develop against milestones and deliver differentiating experiences to consumers• Expand the Microsoft footprint within our partners’ portfolios through new solutions• Build and maintain trusted partner relationships with very high levels of satisfaction

Redmond, Washington, Us

Managed US Healthcare Partners

Redmond, Washington, Us

Irving, Texas, Us

Increasing roles of responsibility:- National Account Executive (2005 - 2007)- Sales Executive - Horizon Patient Folder (EDMS) (2004 - 2005)- Business Development - Horizon Physician Portal (2001 - 2004)

Bba, International Business

Ma, Political Economy (Politischevolkswirtschaft)

Fluent In English And German. Conversational In Spanish

Certificate, Ai Capability Academy - Inaugural Class