Registered representative of GWFS Equities, Inc.. Member FINRA/SIPCThe most rewarding part of my role is collaborating with payroll and Human Capital Management (HCM) providers to help streamline the data transmission process that makes it possible for us to take work off the employer's desk. What this means to employers is automating payroll (HCM) data to the retirement plan and freeing them up to focus back on their core business not administration. By offering Empower's Data Direct solution capitalizes on an employers experience with a number of payroll providers, enabling us to establish standard set-up formats that meet the requirements of both Empower and the providers we work with. The result is a smoother, potential lower-cost process for establishing data transmission to Empower.And with Data Direct, your payroll provider will send MassMutual your participants’ demographic,compensation and contribution information directly and automatically, enabling us to provide a number ofservices that the employer otherwise would have to manage on their own.When not working to relieve the administration burdens on employers, I can be found with my better 3/4 Dr. Kristie Overstreet, surfing, and volunteering with the local Golden Retriever rescue.
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National Account DirectorEmpowerSt. Augustine, Fl, Us -
National Account DirectorEmpower Jan 2021 - Present -
Tpa ChampionMassmutual Sep 2019 - Jan 2021 -
Tpa ChampionMassmutual Sep 2019 - Jan 2021 -
Managing Director Of BenefitsMassmutual Jun 2018 - Jan 2021Orange County, California AreaRepresenting MassMutual's Voluntary Group Whole Life, Universal Life, Accident, and Critical Illness offerings. Covering Southern California, Las Vegas, and Hawaii. -
Tpa Market DirectorMassmutual Jan 2017 - Jun 2018Orange County, California AreaTPA Market Director Relationship Manager for the West Region. -
Managing Director Of Emerging BusinessMassmutual Nov 2012 - Dec 2017Jacksonville, FloridaResponsible for wholesaling Mass Mutual employer sponsored 401K, 403B, 457, and defined benefit plans. Work through financial advisors and agents to help Americans retire on their own terms. -
Vice PresidentMerrill Lynch Sep 2009 - Oct 2012Jacksonville, Florida And New Orleans, LouisianaResponsible for sales of all variable and fixed annuities, small market retirement plans, 529s, and IRAs. Subject matter expert in Merrill Lynch offices throughout Texas, Louisiana, Arkansas, Mississippi, Illinois, and Iowa. -
Regional Vice PresidentTransamerica Jan 2008 - Jun 2009Jacksonville, FloridaResponsible for sales of all Merrill Lynch Insurance Group and Aegon/Transamerica Annuity prodcuts though Merrill Lynch. Investment products included fixed and variable annuities covering coastal Georgia and North Florida. -
Annuity SpecialistMerrill Lynch Oct 2003 - Jan 2008Jacksonville, FloridaResponsible for sales of all variable, fixed, and structured annuity products in Merrill Lynch offices throughout Georgia, Mississippi, Tennessee, Arkansas, Louisiana, and coastal Texas. Partnered with two external district annuity specialists (territories were #2 and #3 in the firm). -
Sales RepresenativeUnistaff Oct 2002 - Jul 2003Georgetown, South CarolinaResponsible for marketing and brand development. Entered into sales representative role.Business to Business sales of payroll services, employee benefits, company retirement plans, and insurance products.
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Benefit AnalystSpherion Corporation: Citi-Street/Fortis Insurance Jun 2002 - Jan 2003Jacksonville, FloridaResponsible for preparing and auditing of pension packages of retirement, terminations, and severance packages. Oversaw defined benefit plains for Fortune 500 corporation clients.
Rob Ayers Education Details
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International Business Management -
Business Administration
Frequently Asked Questions about Rob Ayers
What company does Rob Ayers work for?
Rob Ayers works for Empower
What is Rob Ayers's role at the current company?
Rob Ayers's current role is National Account Director.
What schools did Rob Ayers attend?
Rob Ayers attended Lynn University, Old Dominion University.
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