Co-founded the company in 1995. Robb oversees Genuwine Cellars strategic and financial goals which range from marketing the brand to dealing directly with clients to make sure all of their needs are met. Robb has had over 20 years of experience in creating custom wine cellars from the ground up for clients. In 2008, Robb won BDC's Young Entrepreneur Award for Manitoba and was honoured for this in a ceremony in Vancouver, British Columbia. Robb prides himself in creating the best wine cellars in the world. This passion can be seen in the attention to detail of the projects he creates. Robb enjoys the challenges of managing his business and loves to see how much his clients love their wine cellars. One of Robb's biggest strengths in being Genuwine Cellars CEO is the ability to work with a vast number of different people and cultures, which has brought Robb to many exotic locations to create custom projects. This ability to adapt to changing conditions while continuously exceeding clients expectations has helped Robb make Genuwine Cellars into a true success story.From 1995 to 2015 Genuwine Cellars projects have been featured in major cities such as : New York, London, Beijing, Toronto, Chicago, Las Vegas, Los Angeles, Vancouver, Austin, Geneva, Phoenix,Calgary, Naples, Edinburgh,Philadelphia, San Francisco, Napa Valley, Dublin, Charlotte, Hong Kong, Denver, Mumbai, Vail, Aspen, Hamptons, Amsterdam, Portland, Boston, Long Beach, Singapore Atlanta, Miami, Buenos Aries, Honolulu, Dubai, Montreal, Paris, Seychelles.