Rob Balfour

Rob Balfour Email and Phone Number

CEO CoupDog @ CoupDog
Rob Balfour's Location
Toronto, Ontario, Canada, Canada
Rob Balfour's Contact Details

Rob Balfour personal email

n/a
About Rob Balfour

I am a proven technology executive and digital innovator with a strong entrepreneurial background. Expertise leading cross functional teams of digital professionals, using agile methodology to quickly deliver high impact platforms and applications, across broad industry verticals including: advertising, aerospace, automotive, consumer packaged goods, financial services, healthcare, media & entertainment and retail.AREAS OF EXPERTISE Digital Strategy | Software Development | Digital Transformation | Marketing Innovation | Sales Strategy | Finance | Operations Management | Organization Design | Technology Innovation |

Rob Balfour's Current Company Details
CoupDog

Coupdog

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CEO CoupDog
Rob Balfour Work Experience Details
  • Coupdog
    Ceo
    Coupdog 2016 - Present
    CoupDog (www.coupdog.com) is a FinTech company transforming the digital coupon ecosystem through the intelligent application of breakthrough technologies: including blockchain and native Apple & Google digital wallets.I focus on building our market leadership position by leading the commercial, technical, operational and financial areas of the company. Following 3 years of R&D on our patented platform (US Patent 2020/0226630 A1), CoupDog successfully launched in 2019. We are now working collaboratively with most of the world's largest Consumer Packaged Goods (CPG) companies and a number of leading Retailers to drive adoption of this secure and innovative approach to personalized offers, coupons and incentives.
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  • Eadvocate Ltd
    Cto & Strategic Advisor
    Eadvocate Ltd 2014 - 2015
    Toronto, Ontario, Ca
    Led product design and technology platform build, as well as advised on the company go-to-market strategy for an innovative new digital healthcare start-up that directly connected care-givers to patients in the home healthcare industry.
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  • Trapeze Media
    President & Ceo
    Trapeze Media 2002 - 2014
    Toronto, Ontario, Ca
    Co-founded and drove the growth of a leading independent digital agency with deep strategy, creative and technical capabilities. Led a talented multi-disciplinary team of 60+ digital marketing professionals including strategic planners, creative directors, project managers, account managers, engineers, and web developers. Established a unique, motivated and creative corporate culture that combined data-led insights into consumer behaviors, with stellar UX experience design, award winning creative and deep technical capabilities, as part of a fully integrated client offering.Key client relationships included: Bonefish Grill, Canadian Tire, CBS Television, Disney, Jaguar LandRover, Kraft Foods, Mead Johnson, P&G, Paramount Pictures, Sobeys, and Shoppers Drug Mart. Twice named to Profit 100 List as one of Canada’s fastest growing companies. Trapeze was sold to MDC Partners (MDCA) in 2014.
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  • Amadeus Capital Corporation
    Vice-President Business Development
    Amadeus Capital Corporation 1999 - 2001
    Founding member of merchant bank. Responsible for creating and growing new investment platforms, as well as serving in an operating role for portfolio companies. Created business plans, raised financing, recruited management teams and served as board member for portfolio companies. Acted as a trusted advisor to senior management teams. Successfully launched and raised financing for two platforms: First Knowledge Partners (FKP) a roll-up of mid-sized management consulting firms & Trapeze.
  • Kearney
    Project Manager
    Kearney 1996 - 1999
    Chicago, Illinois, Us
    Project Manager with a global management consulting firm. Led small project teams in strategic sourcing and post-merger integration projects to generate significant cost savings. Served clients in aerospace, automotive & financial services in the UK, Canada and the US.
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  • Tab
    Account Manager
    Tab 1992 - 1995
    Mayville, Wi, Us
    Managed sales and marketing for broad geographic territory for a leading provider of records management and data centre products.
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Rob Balfour Skills

Leadership Online Advertising Start Ups Business Development Marketing Marketing Strategy Advertising Integrated Marketing Digital Strategy Strategy Advertising Agency Trapeze

Rob Balfour Education Details

  • London Business School
    London Business School
    Mba
  • Queen'S University
    Queen'S University
    Bcomm

Frequently Asked Questions about Rob Balfour

What company does Rob Balfour work for?

Rob Balfour works for Coupdog

What is Rob Balfour's role at the current company?

Rob Balfour's current role is CEO CoupDog.

What is Rob Balfour's email address?

Rob Balfour's email address is ro****@****eze.com

What is Rob Balfour's direct phone number?

Rob Balfour's direct phone number is +141660*****

What schools did Rob Balfour attend?

Rob Balfour attended London Business School, Queen's University.

What skills is Rob Balfour known for?

Rob Balfour has skills like Leadership, Online Advertising, Start Ups, Business Development, Marketing, Marketing Strategy, Advertising, Integrated Marketing, Digital Strategy, Strategy, Advertising Agency, Trapeze.

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