Rob Balfour Email & Phone Number

CoupDog (www.coupdog.com) is a FinTech company transforming the digital coupon ecosystem through the intelligent application of breakthrough technologies: including blockchain and native Apple & Google digital wallets.I focus on building our market leadership position by leading the commercial, technical, operational and financial areas of the company. Following 3 years of R&D on our patented platform (US Patent 2020/0226630 A1), CoupDog successfully launched in 2019. We are now working collaboratively with most of the world's largest Consumer Packaged Goods (CPG) companies and a number of leading Retailers to drive adoption of this secure and innovative approach to personalized offers, coupons and incentives.

Toronto, Ontario, Ca

Led product design and technology platform build, as well as advised on the company go-to-market strategy for an innovative new digital healthcare start-up that directly connected care-givers to patients in the home healthcare industry.

Toronto, Ontario, Ca

Co-founded and drove the growth of a leading independent digital agency with deep strategy, creative and technical capabilities. Led a talented multi-disciplinary team of 60+ digital marketing professionals including strategic planners, creative directors, project managers, account managers, engineers, and web developers. Established a unique, motivated and creative corporate culture that combined data-led insights into consumer behaviors, with stellar UX experience design, award winning creative and deep technical capabilities, as part of a fully integrated client offering.Key client relationships included: Bonefish Grill, Canadian Tire, CBS Television, Disney, Jaguar LandRover, Kraft Foods, Mead Johnson, P&G, Paramount Pictures, Sobeys, and Shoppers Drug Mart. Twice named to Profit 100 List as one of Canada’s fastest growing companies. Trapeze was sold to MDC Partners (MDCA) in 2014.

Founding member of merchant bank. Responsible for creating and growing new investment platforms, as well as serving in an operating role for portfolio companies. Created business plans, raised financing, recruited management teams and served as board member for portfolio companies. Acted as a trusted advisor to senior management teams. Successfully launched and raised financing for two platforms: First Knowledge Partners (FKP) a roll-up of mid-sized management consulting firms & Trapeze.

Chicago, Illinois, Us

Project Manager with a global management consulting firm. Led small project teams in strategic sourcing and post-merger integration projects to generate significant cost savings. Served clients in aerospace, automotive & financial services in the UK, Canada and the US.

Mayville, Wi, Us

Managed sales and marketing for broad geographic territory for a leading provider of records management and data centre products.

Mba

Bcomm