Rob Banchich Email & Phone Number

Palm Springs, California, United States

Los Angeles, California, United States

*Dealer participation increased 150% within first year*Manage cross-channel demand generation for automotive vertical with a $10M budget*Execute consolidation of two existing B2B websites into new CarsDirect.com/Dealers*Implement AI software Conversica generating over $500k in new sales with a 400% ROI*Produce sales team with go-to-market plans, sales tools, and digital collateral*Implement Pardot / Salesforce’s B2B marketing automation tool for lead generation and CRM

Los Angeles. Ca

*Implemented HubSpot for customer relationship management increasing acquisitions by 125%*Developed lifecycle plan including social media, segmented email campaigns, and new product launches*Liaison to US, Europe, Canada, and Asia Sales Teams providing market strategies, and digital assets

Greater Los Angeles Area

*As Vice President, served as go-to person to the CEO of this $100+ million dollar real estate, property management, and investment firm*Produced and managed all digital marketing, advertising, public relations, and social media initiatives *Streamlined on boarding processes eliminated redundancies >30%

Los Angeles

*Managed digital marketing, advertising, and public relations efforts generating >$200M in annual sales*Increased site visits by 200% and sales leads by 54% upon integration of Salesforce with HubSpot*Arranged and managed participation at industry trade shows, corporate sponsorships, events, and CEOspeaking engagements*Authored white papers, press releases, ads, and content promoting new product lines*Supervised international marketing managers tasked with social media, events, and new businessinitiatives

Los Angeles

*Created and launched premier multi-channel customer relationship management, lifecycle programs,and pricing structure generating >$3M in new sales for Disney, Visio, and Square Enix*Conducted qualitative and quantitative research for clients in several verticals including tech, gaming,and finance*Lead cross-functional teams in UX, strategy, and business development for clients including financialservices, entertainment, technology and tourism*Won the 2010 Web Award for Media Planning for San Luis Obispo Vacationshttps://daveyawards.com/winners-area/links/

Los Angeles

*Successfully negotiated contracts at Visa and American Express generating over $2M in new sales*Established and implemented every touch-point ensuring customer satisfaction including online tutorialsincreasing conversions and upsells by 62%*Collaborated with C-suite, marketing, legal, business development and sales teams to grow business

San Francisco

*Manage online sales efforts for student online banking*Executed segmentation marketing initiatives targeting Asian, Gen X and LGBTQIA+ communities*Managed consolidation of all data and content to support the implementation of Sarbanes Oxley Act

San Francisco

*Managed $10M annual marketing budget including vendor relations*Developed lifecycle management program: acquisition, activation, usage, retention, anti-attrition, attrition, and win-back models for launch of Visa Signature with 98% participation by member banks*Liaison to International Olympic and U.S. Olympic Committees promotions*Supervised senior marketing managers and 20 CRM call center customer services reps

Ba, Broadcast Journalism

Architectural And Interior Design

Architectural And Interior Design