Rob Baumert Email & Phone Number

Saratoga, Ca, Us

Menlo Park, California, Us

New York, Ny, Us

X-Company is a global conglomerate operating in the talent-as-a-service sector, with key clients including Google, Beachbody, Riot Games, Fox, and Cloudinary. Reporting directly to the Founder to drive overall business strategy, I have orchestrated the scaling and consolidation of the business for dramatic cost savings and efficiency while continuing to deliver business growth.Data-driven decision-making requires the ability to identify the appropriate metrics, measure and interpret them correctly, then determine the right actions and execute on them. Each step is critical for success. As change agent for the four businesses and trusted advisor to the Founder, I leverage my ability to dig into the nature of businesses to see the underlying reality behind the numbers and propose appropriate solutions on that basis. I quickly understand what is required to solve a problem, and then assemble and lead the right team to get the job done.Key achievements:► Overhauled rudimentary financial and analytics tools, systems, and capabilities by developing professional systems to correctly measure the appropriate metrics and provide visibility, transparency, and accuracy in reporting to drive business decisions► Steadfastly championed the strategy of consolidation and merger of multiple entities into a singular, complementary whole, leveraging a business unit structure rather than operating four independent businesses; overcame objections and secured buy-in through persuasive use of data► Achieved significant savings from eliminated wastage and overlap; decreased internal friction and inertia by streamlining processes and teams; continued significant growth during this time of significant changeDue to the improvements in the financial reporting, operations, and consolidation that I drove, X-Company is poised for rapid scaling going forward.robbobaumert@gmail.com

Docklands, Victoria, Au

During my tenure as Chief Operations Officer, Chief Financial Officer, and Director of Financial Planning & Analysis, Redbubble grew from a small Australian start-up to a global leader in its market, with sales surging from $3M to $143M across 200 countries. As COO (2010-2017) and FP&A Director (2015-2017), I built the U.S. office from scratch and was key contributor to Redbubble’s successful IPO in 2016.While continuing to provide strategic direction to the CEO throughout my tenure, I was hand-picked in 2011 to establish Redbubble’s U.S. office. Growing the office from zero to >70 in-house and >100 outsourced staff, I built every function from the ground up, including Finance, Analytics, Supply Chain, Logistics, and Customer Support, for which I also held global responsibility. Key achievements:► Developed and executed the strategy for 3X growth of the 3rd party supply chain, localized to 23 sites across four continents with zero direct capital investment, dropping delivery times from 2 weeks to < 5 days► Championed the importance of quality and the “voice of the customer,” using customer feedback to drive improvements in product quality and delivery time, yielding a 50% increase in buyer retention rates and a 20 point increase in NPS rates, and increasing repeat sales to more than $80M per year► Increased the product range from 18 to 61, yielding a 50-fold increase in production capacity► Contributed to the IPO process, providing all financial tracking, reporting, forecasting, and analytics, and aiding in crafting of the prospectus► Restructured the Analytics team from centralized to a distributed structure with analysts embedded in departmental teams► Led senior Operations staff, including VP of Supply Chain, Global Head of Customer Support, and Head of Data Analyticsrobbobaumert@gmail.com

Docklands, Victoria, Au

Holding the combined positions of Chief Operations Officer (2010-2017) and Chief Financial Officer (2010-2015) gave me the influence to drive strategy and the authority to implement structures and procedures in Finance and Operations that skyrocketed growth.As CFO reporting to the CEO, I held global responsibility for all internal and external financial reporting, forecasting, and management of P&L, balance sheet, treasury, and capital-raising. With strategic and operational leadership of the Finance team, I successfully rebuilt a rudimentary accounting system and established state-of-the-art Finance & Business Analytics capabilities to support accurate analysis. As founder of the U.S. office building every function and team from scratch, I set the cultural tone, building a customer-focused, data-driven, success-oriented ethos based on service, accountability, quality, and execution. Fortunately, I have an eye for hiring very smart, hard-working people who get along with others and share very high ethical standards.Key achievements:► Recruited, mentored, and led the U.S. team, building the global Finance, Analytics, Supply Chain, Logistics, and Customer Support functions► Developed and delivered exceptional reporting accuracy, analytical rigor, and insight, supporting 3 successful funding rounds► Designed and implemented a unique Supply Chain Strategy that improved quality, tripled localized 3rd party fulfillers, decreased delivery time from 2 weeks to <5 days, and increased gross margins from 25% to 35%► Established and managed all key vendor relationships as well as financial and operational systems, processes, and structures► Devised and executed the strategy to grow the Customer Support function, including outsourcing, which decreased first response time from 3 days to < 1 hour► Improved Net Promoter Score by 20 points, increased buyer retention by 50%, and grew repeat sales to >$80M per year and global sales from $3M to $143M

Au

Establishing a self-funded start-up along with two MBA classmates, we acquired and built a domain name portfolio in the pay-per-click advertising space. Proceeds from the sale of this portfolio were invested in several early stage new media startups, including Redbubble, which eventually asked me to join as COO and CFO. My duties as CFO of Grattan Group Capital included:► Identification and assessment of investment opportunities and management of all financials► Tracking and optimization of the financial performance of the domain name portfolio► Application of analytical rigor to optimize the performance of specific domain name assets to increase their worth by over 50X ► Packaging of the domain portfolio for sale and leadership of the transaction process Our exceptional results led to the successful buyout of our domain name portfolio for a 10X return on a $250K investment.

An engineer by training, I led a team of 15 engineers and scientists providing test engineering services for fuel cell vehicles for the California market, with full accountability for a $20M testing budget. I successfully led the team to deliver a $5M fuel cell demonstration vehicle for the 1999 Frankfurt Auto Show under extreme time and budget pressures.As Program Manager for the Auxiliary Propulsion Unit (APU) program, I also managed the development of a small scale (1kW) fuel cell system for Freightliner and Daimler Chrysler, managing a budget of $10M.

Emergent Cfo Financial Leadership Program 2015, Accounting And Finance

Mba, Business

Msc, Electrochemical Engineering

Bachelor, Chemical Engineering