My expertise lies in creating cutting-edge UI design within 3D environments to deliver unparalleled visual experiences on the web and spatial computing devices such as Apple Vision Pro.

Journee is creating the future of immersive online experiences. As the Senior Designer in the Brand Experience team, I'm working on improving their brand, the product UI/UX, as well as the art direction of their immersive metaverse experiences on a daily basis.

Partnering with innovative brands like Samsung and Qdance as well as leading SaaS and Tech startups as Bux and Sulosa, with a focus on driving change through strategic (re)branding initiatives and cutting-edge software solutions. Cofounded with Syl Bet.

I began my journey at Media.Monks as an intern in 2016 and have since grown into the role of Art Director in 2023. My work spans a diverse range of digital projects, from ad campaigns and digital platforms to AR apps and interactive installations, collaborating with renowned brands like adidas, Oculus, McLaren, Google, Meta, ViacomCBS, Mugler, and many more.

As a contractor on behalf of MediaMonks, I worked at the adidas HQ in Portland, OR. The design role combined UX and UI design, as well as overall design strategy, for adidas' Global Team Services and the aDL (Design Language) teams.

NDA.

At Pon, I researched the customer purchasing process and the future role local car dealerships will have within this process for Pon Automotive – the importer of the Volkswagen, Audi, ŠKODA and SEAT brands in The Netherlands. Multiple concepts that came out of this research actually got implemented within the nationwide network of dealerships.