Rob Bertke Email & Phone Number

Dayton, Ohio Area

Nationally award-winning marketing professional with 25+ years of experience leading corporate marketing and internal communications for multi-million-dollar companies across diverse industries.Conceptualize, orchestrate & deliver marketing campaigns that effectively reinforce and build brand awareness. Expert in the technical, conceptual and content development of sales-driven collateral. Proven ability to drive record-high marketing campaign response rates and execute successful product launches. Being described as highly motivated and a self-starter, I know what it takes to get things done and meet my objectives. Add to that an outstanding skill set and software knowledge and I become the ultimate marketing/creative solution.Services include:Website Design, SEO (Search Engine Optimization), Advertising, Graphic Design, Creative Marketing Campaigns, Social Media Marketing, Corporate Branding, Logo Design, Brochures, Catalogs, Product Data Sheets, Trade Show Design and everything in-between.I look forward to working with you!

Fairborn, Ohio 45324

Creative marketing professional for ALI Industries, Inc. a global manufacturer of a wide range of abrasive (coated and bonded) finishing products for consumer and commercial use for a variety of applications. Responsibilities:Graphic Design/Art Direction, Budget Management, Management/Supervision, Media Buying, Project Management, Advertising/Marketing Campaigns, New Market & Customer Development, Excellent Presentation SkillsAccomplishments:• Implemented video production and studio development for How-to and Product Usage Videos. • Designed, developed and implemented $350k advertising campaign for Shopsmith Abrasives that resulted in unprecedented sales at Lowe’s Retailers.• Key participant in major Line Reviews for national retailers; responsible for establishing new presentation approach described as extremely innovative.• Oversaw the development of our electronic marketing efforts including supervision of web site design for three major brands, social media and maintenance.

Dayton, Ohio Area

Efficiently administered marketing and creative design projects in support of ongoing marketing and sales programs for tri-city employee benefits broker.Summary of Accomplishments• Provided creative direction & graphic design services for McGohan Brabender, MB Senior Solutions, MB Financial and wellVibe.• Initiated awareness and provided the art direction for rebranding McGohan Brabender.• Managed marketing design and printing projects for internal and external customers, as well as provided marketing ideas and strategies.National Awards:2009 PiaNKO Silver Award for “Pass Port / Where Healthcare Takes Flight”Internet Direct Mail Campaign / 24% participation level2009 NAPL Marketing Excellence Gold Awardfor “Pass Port / Where Healthcare Takes Flight”Internet Direct Mail Campaign / 24% participation level

• Created, maintained, and supervised the daily operations of in-house creative services department.• Managed two senior designers and three production designers.• Established in-house production schedules.• Hired staff and conducted employee reviews.• Successfully managed 85 projects per month (on average).• Supervised and directed the creation of three branded catalogs, three times annually (Cables to Go, Impact Acoustics and Quiktron).• Researched and recommended all initial hardware/software purchases and continuous upgrades.

• Created and managed digital pre-press department for commercial printing company.• Pre-flight, troubleshoot and produced color separations from electronic files.• Hired staff and conducted employee reviews.• Researched and recommended all initial hardware/software purchases and continuous upgrades.• Designed all marketing material for company and existing clients.• Set-up print production schedules and provided estimating of internal projects.

Bfa, Graphic Design And Advertising

College Prep