Rob Bertke Email & Phone Number

Dayton, Ohio Area

Nationally award-winning marketing professional with 25+ years of experience leading corporate marketing and internal communications for multi-million-dollar companies across diverse industries.Conceptualize, orchestrate & deliver marketing campaigns that effectively reinforce and build brand awareness. Expert in the technical, conceptual and content.

Fairborn, Ohio 45324

• Creative marketing professional for ALI Industries, Inc. a global manufacturer of a wide range of abrasive (coated and bonded) finishing products for consumer and commercial use for a variety of applications..
• Implemented video production and studio development for How-to and Product Usage Videos.
• Designed, developed and implemented $350k advertising campaign for Shopsmith Abrasives that resulted in unprecedented sales at Lowe’s Retailers.
• Key participant in major Line Reviews for national retailers; responsible for establishing new presentation approach described as extremely innovative.
• Oversaw the development of our electronic marketing efforts including supervision of web site design for three major brands, social media and maintenance.

Dayton, Ohio Area

• Efficiently administered marketing and creative design projects in support of ongoing marketing and sales programs for tri-city employee benefits broker.Summary of Accomplishments
• Provided creative direction & graphic design services for McGohan Brabender, MB Senior Solutions, MB Financial and wellVibe.
• Initiated awareness and provided the art direction for rebranding McGohan Brabender.
• Managed marketing design and printing projects for internal and external customers, as well as provided marketing ideas and strategies.National Awards:2009 PiaNKO Silver Award for “Pass Port / Where Healthcare Takes.

• Created, maintained, and supervised the daily operations of in-house creative services department.
• Managed two senior designers and three production designers.
• Established in-house production schedules.
• Hired staff and conducted employee reviews.
• Successfully managed 85 projects per month (on average).
• Supervised and directed the creation of three branded catalogs, three times annually (Cables to Go, Impact Acoustics and Quiktron).

• Created and managed digital pre-press department for commercial printing company.
• Pre-flight, troubleshoot and produced color separations from electronic files.
• Hired staff and conducted employee reviews.
• Researched and recommended all initial hardware/software purchases and continuous upgrades.
• Designed all marketing material for company and existing clients.
• Set-up print production schedules and provided estimating of internal projects.

Bfa, Graphic Design And Advertising

College Prep