Managed, recruited, and trained national sales and marketing team comprised of company regional sales managers and independent representatives. Responsible for the development and implementation of the national sales plan as well as development of the overall US distribution channel establishing and facilitating relationships with large specialty distributors, LBM dealers, as well as regional and national builders and remodelers• Transitioned company from a direct sell model to a two-step distribution model. • Added 10 new stocking two-step distributor locations in first year• Increased specialty distribution sales by over 50% in a three year period• Created and implemented tiered pricing strategy for US market• Lead stocking dealer initiative adding over 90 new dealers in a one year period • Launched two new products with all distribution stocking both new products in all colors• Collaborated with US Marketing Coordinator to launch a US based social media strategy

Managed regional sales force and territory to include sixteen states, nine sales people and coordinated with field-marketing manager. Developed, implemented, and executed a regional sales plan and Annual Operating Plan (AOP) focused on downstream sales progress, maximizing sales, and maintaining alignment between regional and corporate initiatives.• Grew region from 46 million to over 55 million in a two-year period• Implemented marketing plan with an budget in excess of 200 thousand per year• Coordinated sales efforts across three distinctly different business units• Recruited new talent and developed (trained, coached, lead, mentored & managed) the overall regional sales team.• Secured AOP budget and managed field pricing to assure the profitability of the region• Lead the launch of new prefinished siding program within region

Managed channel in North and South Carolina and lead market development efforts with national builders and national pro dealers in the Southeast Region• Averaged twenty dealer and builder conversions per year• Outpaced market grow with 10% plus revenue growth each year• Lead all efforts for focus market in Raleigh, NC• Managed corporate sponsorship of Tar Heel Sports Properties

Recruited to help establish an account base for newly established LBM dealer effectively transitioning 100% of account based quickly becoming top salesperson and team sales lead.• Added 15 new accounts in first two months with sales in excess of 300 thousand per month• Became top salesman within first few months while reaching sales and margin goal

Facilitated the sales and marketing of building materials to commercial builders, production homebuilders, and custom homebuilders generating 5 million in sales over first full year.

Managed contract management team providing material take-offs/estimates and contracts for customers that build large custom homes, commercial projects, and high-end multi-family projects. Supervised five project managers, two administrative assistants, five shop laborers, and one delivery coordinator.