Accountable for driving app growth across the acquisition funnel for mobile apps with 600k monthly active users: app store optimization (ASO), app onboarding optimization, and free-to-paid conversion rate improvements.

● Accountable for vision, strategy, requirements, design, development, launch, and growth of three flagship products at global satellite ISP: Viasat Stream, Buy Viasat, My Viasat.● Led ML streaming product, Viasat Stream. Partnered with Disney+ streaming service. Collaborated with Data Science to train proprietary ML model on large datasets of customer streaming behavior and validated via alpha and beta trials. Improved customer streaming experience from “unsatisfied” pre-trial to “very satisfied” post-trial.● Launched the Buy Viasat eCommerce website, generating approximately $60M in annual subscription revenue, representing a 400% improvement over the legacy eCommerce flow.● Led the launch of Viasat's new My Viasat customer success apps (iOS, Android, and web), reducing agent care costs by $5M annually and increasing the app rating from 2 stars (legacy apps) to 4 stars for the new apps.● Drove go-to-market planning: pricing & promotions, growth projections/strategy/tactics, sales & marketing strategy and tactics, support processes.● Stood up and led an 18-person cross-functional team of PM’s, full-stack developers, and UX/UI designers to launch MVPs and drive continuous improvements and optimization via agile product development processes. ● Defined and achieved success metrics/KPI’s/OKR’s leveraging strategic planning, data-driven insights, AB testing, customer feedback, data analysis, etc. to identify and launch new product features. ● Led payment and billing requirements for all products in collaboration with Compliance, Security, Finance, Legal.

● Reporting to CPO, led team responsible for consumer (AXS.com, iOS, Android) and B2B2C SaaS ticketing products. ● Drove business objectives, strategy, requirements/user stories, and development of seatmap integration ecommerce initiative, resulting in 400% conversion rate improvement for resale and premium tickets. ● Led development of B2B ticketing product for SMB venues that improved speed of setting up new events by 3x.

● Reported to the CEO, managing 4 teams with 12 employees: Product, Design, Program, and Care teams. ● Led rebrand, redesign, and relaunch of Slacker iOS and Android apps and Slacker website in under six months. ● Named Time Magazine's "Best Streaming Radio" (May 2015) and became an iTunes “5 star app” (February 2016).

● Reported to the CEO, managing a team of 14 employees: Product, Design, Product Marketers, and Copywriters.● Led the transformation of Business.com from a single-visit transactional business model to a lifetime-value focused digital media model by defining, driving, and launching product & content strategies. ● Business.com was ranked #1 on Inc. Magazine’s “50 Best Sites for Startups” shortly after launch (October 2014).

● As Head of Product at the most visited apartment rental site in the United States, managed a team of 5 Product Managers and drove product strategies and roadmaps with P&L totaling $53M: consumer website, iOS, and Android apps, B2B property manager tools, & internal care tools.● Led end-to-end process of launching industry-first Pay-Per-Lead subscription business model for Rent.com’s $5M Small Property business: product strategy, competitive analysis/industry trends, market research, customer segments, customer needs, product design, software development, and go-to-market planning and execution.

● Led team of 5 Product Managers responsible for B2B SaaS ticketing products, achieving 56% YOY revenue growth to $25M in 2006.● Drove requirements, design, launch, and growth of Ticketmaster’s B2B2C SaaS email martech product; grew adoption from 39 to 265 clients in 3 years, with ending annual revenue of $7M.

As employee 7 of 90 at venture-backed startup, held product, design, coding, and sales engineer roles in building and launching innovative interactive emails. Radical was acquired by Silverpop (later acquired by IBM).

Part-time intern for credit towards UCLA Interactive Design Minor. Rotated through design and development teams on “Star Trek Armada” game.