Rob Carolla

Rob Carolla Email and Phone Number

Vice President, Public and Media Relations @ Pro Volleyball Federation
Dallas, TX, US
About Rob Carolla

Father before everything. Yankees, UConn and Seinfeld fan. Jersey native. A nationally-respected administrator and strategic communications professional. Highly regarded throughout professional and college sports for being one of the nation’s best at PR, event management and media coordination for functions that attract significant attendance as well as extensive media coverage. A self-starter, energetic and resilient leader with enthusiasm and determination to ensure consistent achievement of deliverables, timelines and objectives for multiple stakeholders. I take pride in honesty and integrity, have excellent written and verbal communications skills, am highly-organized and detail-oriented with outstanding project management abilities.

Rob Carolla's Current Company Details
Pro Volleyball Federation

Pro Volleyball Federation

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Vice President, Public and Media Relations
Dallas, TX, US
Rob Carolla Work Experience Details
  • Pro Volleyball Federation
    Vice President, Public And Media Relations
    Pro Volleyball Federation
    Dallas, Tx, Us
  • Pro Volleyball Federation
    Vice President, Public & Media Relations
    Pro Volleyball Federation Oct 2023 - Present
    - Oversee all facets of communications, public and media relations for the League.- Lead staff and host entities as Championship Director, coordinating all operations for postseason event.- Serve as liaison to broadcast and production partners on variety of issues. - Participate as key member of senior leadership team, including providing counsel on various topics.- Establish initial guidelines in communications for league staff and team representatives.- Handle coordination and oversight of annual awards program for the League, including Most Valuable Player and other postseason accolades.- Administer and develop process to edit, coordinate, and distribute League communications and content.- Serve as organization spokesperson as appropriate
  • Learfield
    Director, Industry Relations
    Learfield Dec 2021 - Oct 2022
    Plano, Tx, Us
    - Directed and coordinated thought leadership, external communications and events strategy- Planned and executed high-level events in support of company-wide goals and in particular, university relations efforts - Created and implemented public relations and media relations strategy to build awareness and preference for the company- Hired and developed staff and third-party agencies to achieve excellence with all processes - Negotiated and optimized five and six-figure sponsorship investments with outside organizations- Compiled and handled oversight of annual industry relations and events budgets
  • Xfl
    Director, Communications & Media Relations - Dallas Renegades (Xfl)
    Xfl Aug 2019 - Apr 2020
    Greenwich, Ct, Us
    - Member of senior staff that coordinated and planned launch of new organization- Responsible for developing and implementing a communications and media relations strategy on local, regional and national level- Proactively cultivated relationships with the media and local influencers in order to drive opportunities to increase league, team and player visibility in the local market. - Worked closely and creatively with content team to build substantial digital following- Managed all media requests and publicity for front office, legendary head coach, assistant coaches and 52-person player roster. - Developed and produced team materials and communications collateral - Oversaw and managed development of XFL-wide credential system- Collaborated with marketing staff to drive XFL brand through consistent and clear messaging - Key contributor at league level on planning for XFL’s inaugural 2020 season
  • College Football 150Th Anniversary
    Director Of Communications
    College Football 150Th Anniversary Oct 2017 - Dec 2018
    - Oversee all strategic communications planning for the 150th Anniversary of College Football- Serve as point of contact for all curation and presentation of content in relation to the event- Coordinate all communications, media and public relations for the celebration- Work with any outside stakeholders that may assist in the 150th Anniversary
  • Big 12 Conference
    Director Of Communications
    Big 12 Conference Oct 2004 - Jun 2017
    Dallas, Texas, Us
    - Primary communications contact for men’s basketball and soccer, responsible for all national, regional and local media interaction- Oversaw Digital Media staff on all facets of the Conference’s digital programs, involving website, social media and video operations- Worked with Senior Associate Commissioner and Associate Commissioner for Men’s Basketball on various annual administrative needs in men’s basketball, including scheduling, television broadcasts, game management, coaches’ meetings and the postseason conference championship- Managed and coordinated all duties as media coordinator for Phillips 66 Big 12 Men’s Basketball Championship and serve as one of main administrators for annual event. - Served as media coordinator on six different occasions when hosting NCAA Men's Basketball Championship competition, including host media coordinator for 2014 NCAA Men’s Final Four- Liaison to production teams for national and regional broadcast networks during the regular season and on site at conference men’s basketball championship- Partner as primary liaison with external printing companies in production of all conference media guides, championship programs and other office publications- Coordinated and supervised internship program as hiring authority for annual positions - Served with Associate Commissioner as conference liaison to NCAA Division I Men’s Basketball Committee- Negotiated and maintained annual contacts with selected outside vendors- Maintained budgets for media day and annual travel- Secondary sport responsibilities for golf, tennis, rowing and equestrian
  • Big East Conference
    Director / Assistant Director Of Communications
    Big East Conference Dec 1996 - Sep 2004
    New York, Ny, Us
    - Responsible for day-to-day football media relations responsibilities as well as assisting with general media inquiries for football, men’s basketball and baseball- Coordinated maintenance of conference website, visited annually by over one million users- Built BIG EAST website for conference with no prior Internet presence- Assistant Media Director of BIG EAST Men’s Basketball Championship - Interacted daily with national, regional and local writers as well as television and radio media- Managed conference-wide statistical reporting for numerous sports- Timeout coordinator responsibilities for the NCAA Division I Men’s Basketball Championship- Directed and supervised two full-time interns
  • Conference Usa
    Assistant Director Of Communications
    Conference Usa Jul 1995 - Nov 1996
    Dallas, Tx, Us
    - Primary media contact for men’s basketball, volleyball, track & field, cross country, golf and tennis- Implemented and maintained computer statistical reporting system used by member schools- Edited and designed men’s basketball tournament and women’s volleyball regular season media guides- Handled service bureau reporting responsibilities for men’s basketball and selected football reports- Provided editorial assistance for conference publications - Assistant Tournament Media Relations Director at conference men’s basketball championship- Established initial format and designs for various conference media guides and press releases

Rob Carolla Skills

Press Releases Media Relations Sports Social Media Public Relations Editing Social Media Marketing Digital Media Facebook Event Management Sports Management Event Planning Publications Broadcast Journalism Crisis Communications Publicity Ap Style Strategic Communications Social Networking Video Writing Copy Editing Print Promotions Sports Industry Sports Media Athletics Administration Adobe Creative Suite Web Content Management

Rob Carolla Education Details

  • University Of Connecticut
    University Of Connecticut
    Communication Sciences
  • Parsippany Hills High School
    Parsippany Hills High School

Frequently Asked Questions about Rob Carolla

What company does Rob Carolla work for?

Rob Carolla works for Pro Volleyball Federation

What is Rob Carolla's role at the current company?

Rob Carolla's current role is Vice President, Public and Media Relations.

What is Rob Carolla's email address?

Rob Carolla's email address is ro****@****eld.com

What is Rob Carolla's direct phone number?

Rob Carolla's direct phone number is +121420*****

What schools did Rob Carolla attend?

Rob Carolla attended University Of Connecticut, Parsippany Hills High School.

What are some of Rob Carolla's interests?

Rob Carolla has interest in Children, Economic Empowerment, Civil Rights And Social Action, Education, Environment, Human Rights, Health.

What skills is Rob Carolla known for?

Rob Carolla has skills like Press Releases, Media Relations, Sports, Social Media, Public Relations, Editing, Social Media Marketing, Digital Media, Facebook, Event Management, Sports Management, Event Planning.

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