Vp Of Digital And Creative
Current• Maintains and refines nine company websites, including wireframes, layout changes, UX and copywriting, front-end development, and SEO analysis, resulting in improved user experience and increased customer engagement• Increased cybersecurity by implementing a company-wide password manager and two-factor authentication, which reduced the risk of unauthorized access and fostered a security-conscious culture• Developed and executed marketing strategies, resulting in increased brand awareness, lead generation, and customer acquisition.• Designed visual elements such as logos, business cards, and flyers, effectively representing the company's brand identity and enhancing its market presence.• Photographed images for company websites, including headshots and promotional materials, ensuring consistent visual branding and enhancing the overall aesthetic appeal• Provides prompt and effective technical support for 35 to 40 employees (both in-person and virtually), resolving software, network, and (occasionally) hardware issues, minimizing downtime and maximizing productivity• Collaborated in the transition of company infrastructure to an on-premises server, improving data security and reducing dependency on external hosting services.• Migrated three companies from personal emails to business emails, improving communication efficiency and professionalism• Facilitates the technical onboarding process for new employees, providing training and support to ensure smooth integration into the company• Organized and streamlined record keeping processes, optimizing data retrieval and facilitating efficient information management
