Rob E. Email & Phone Number

We're building The Family Office Operating System.Imagine having a single piece of modern software to manage your family office operations. That's Super.Everything from your Client Onboarding, CRM, Client Portals, Portfolio Management, Reporting, Billing & Invoicing, to marketing features including your Website, Newsletters, Client Communications, and so much more.No more complicated, fragmented software stack. No more one-off solutions that need expensive maintenance.Super is modern software that frees up your time, delights your clients, and helps you Start, Grow, and Scale your family office.

Specialised in helping professional and financial companies boost their online presence through effective branding, positioning, digital marketing and web strategies.Created effective positioning, branding and digital solutions that generated leads and converted prospects into real business opportunities.Confidently proposed, sold and ensured delivery of digital solutions to clients, while adhering to timescales and budgets.Key services included:• Conception, evolution and deployment of effective positioning strategy• Development of brand strategy and identity• Channel optimisation for digital sales and web marketing• Strategic web design, development and optimisation to increasing leads and sales conversionsI worked closely with C-suite executives, and business owners to develop effective positioning, branding, web, marketing and sales strategies.Positioning helps determine where your business stands in the market and how it should be positioned to attract more customers relative to your competitors.Once you have your Positioning sorted, everything else will start to fall into place > Brand Strategy > Brand Identity > Marketing & Sales Channels.I guided businesses to establish strong digital presence, making them the go-to brands in their industry.

Responsible for development of the digital strategy for the business, and budgetary stakeholder for all digital projects throughout the company.Lead digital representative supporting new business development and proposing and presenting digital solutions at sales pitches.Confidently proposing, selling and ensuring delivery of digital solutions to clients, while adhering to timescales and budgets.Primary point of contact for GDPR-related issues, processes and compliance.Key point of contact for all digital/technology solutions.

Budgetary stakeholder for all digital projects throughout the company.Delivery of clients’ digital needs and requirements, to achieve overall company and business unit objectives.Collaboration with account teams and clients, and using agile methods to constantly evolve digital products.Management of digital resources including contract and freelance digital designers and developers working on-premises and remotely, third party providers, and hosting partners.Product owner for enterprise SaaS application platform, offering fully-managed web applications to the enterprise market (including banking, retail, and automotive clients), and bringing ongoing recurring revenue to the company.Data/feedback driven product management of SaaS platforms and ownership of all product roadmaps.Company lead for migration of all systems to Microsoft Office 365 (Enterprise E3), allowing secure, efficient, and collaborative working from any location and on any device.

Responsibility for mission critical web and application hosting, systems and platforms for digital clients.Led the consolidation of all systems and hosting for the company.Design, architecture, and project management of a multi-tenant SaaS delegate management platform. This included cost/benefit analysis and pitching to the fresh leadership team to obtain investment for the project. The platform is designed to be fully-scalable and features cloud DNS, load-balancing and a secure cloud-based multi-server infrastructure intended to handle large volumes of potentially sensitive data.Continuous data/feedback driven platform development focusing on efficiency, adaptability, ease of use, and speed of deployment and reducing deployment time for new client websites from 16 weeks to under 1 week.Management of all internal and remote contract developers and digital designers.

Responsibility for the management of all digital projects, resource availability, and day-to-day management, scheduling and billable time monitoring for digital team, including UX designers, front and back end developers, and project managers, plus management of third party contractors and additional freelance resources.Creation of project plans and definition of milestones, with circulation to team members and client contacts.Estimating of design, development and project management in order to write functional specifications, and subsequent management of internal and external specification approvals.Project management of multiple simultaneous projects with independent deadlines and budgetary responsibilities, including a variety of project sizes and types such as blogs, email templates, corporate and ecommerce websites.Implementation of a standardised approach to repetitive processes driving efficiency, and stringent testing procedures ensuring quality control and conformity to standards including SEO best practices, responsive guidelines, and cross browser compatibility.General support and management for all websites including the handling of, and scheduling of support requests in a timely manner, whilst minimising impact to scheduled projects.

Development of new and existing client relationships in order to ensure long term growth and to maximise revenue and commercial prospects for the company.Creation of job budgets, proposals and estimates.Creation and review of project briefs, contracts, specifications and SLAs, and maintenance and hosting contracts including approval both internally and externally.Liaising with members from commercial, digital and creative teams to ensure timely, and accurate project delivery to budget.Ensuring commercial viability of all client projects.

Undertook the design, development and project management of a number of web-based projects.All sites built with WordPress, HTML5, and cross-browser tested in Internet Explorer (8+), Chrome, Firefox, Safari and iOSAll sites compliant with EU cookie legislation.Further development of excellent skillset in HTML5, CSS3, WordPress, WordPress Multisite and PHP.

Manchester

Responsible for email marketing for the Energy and Consumer Goods divisions of the Business Insights brand.Creation of promotion schedules based on past performance and recommendations sought from key stakeholders.Generating sales of single copy market research via high quality email marketing campaigns – each campaign sent to 20-40,000 subscribers.Copywriting and proofreading of marketing materials for self and team members including content, message and branding..Liaising with key stakeholders to ensure timely releases of new products, and campaigns.Liaising with sales teams to ensure lead follow-ups, and synchronization of product promotions for maximum returns.Development of direct marketing best practice initiatives to improve metrics such as open rates, click-throughs and sales via wider team projects and campaign testing.

Responsible for heading all internal and external marketing including third party and supplier management.Management of a team, including setting objectives, scheduling, and personal development.Brand development, brand management and creation of all marketing literature including email, print, direct mail, and web.Liaising with event organizers, corporate brands and charities to ensure corporate brand guidelines were followed.Delivering a new CRM system – responsible for budget, negotiation of contracts, and implementation of new CRM system.Developing and optimising the company website and micro sites.Running the supply chain to ensure delivery of client merchandise including overseeing orders from auctions and fundraising events.

Responsible for leading all marketing activities.Creation of marketing literature for email, print, direct mail, and web.Working closely with the management team to define marketing objectives and devise strategies, branding, and implementation methods required to accomplish all our goals.Running supply chain to ensure client deliverables - handling orders, liaising with customers for feedback, and checking orders and payment details.Liaising with corporate partners and charities to ensure brand guidelines were followed. Clients included – PCA (Professional Cricketer’s Association), LMA (League Managers Association), PFA (Professional Footballers’ Association), Andrew Flintoff Foundation, Rio Ferdinand Foundation, Manchester United FC, Marco Pierre White, Nordoff Robbins and Macmillan.Creating marketing campaigns targeted at high net worth individuals such as Tom Bloxham MBE, Rachel Elnaugh, and Karen Millen OBE, enabling me to develop effective networking skills with senior management and executive clients.Managing budgets, third parties and client relationships for design, print, website, email, direct mail and staffing.Development of effective working relationships with partner companies to successfully manage multiple simultaneous projects to time, cost and quality.

Initially a hobby, which turned into a small business.Freelance role requiring sourcing new business and maintenance of client relationships.Design and development of websites for clients using HTML, CSS and PHP.

Sales of personal and business mobile phone contracts including the completion of credit checks, and mobile phone insurance sales.Handling of large amounts of sensitive financial, legal, and personal data.Large amounts of direct customer service and interaction, both face to face and via phone.Training of new staff members.Running of store when managers were not present including regularly handling weekly takings averaging £15,000 in cash, and stock worth well in excess of £50,000.

Demonstrations and sales of boats, jet-skis and marine-related merchandise to customers.Regularly helped with RYA Personal Watercraft Certificate training days.

Ba (Hons), Business Economics

Btec Diploma, Foundation Studies In Art & Design

Education record