Rob Eisinger Email & Phone Number

Mooresville, Nc, Us

• Create standardized processes and reporting templates to analyze promotional performance across Tier 1 Holiday and other events as well as present findings to senior leadership.• Own the Annual Planning monthly Financial Forecasting processes for Marketing’s Gross to Net (GTN) advertising and vendor funding budgets by creating timelines, templates, processes and communications to 30+ cross functional partners.• Simplified the Marketing Forecast process by standardizing communications, templates and processes.• Provide financial support to Lowe’s Media Network Sales Team via aligning on targets and expectations• Conduct Ad Hoc Analyses to support Marketing decisions such as; identifying Return On Advertising Spend (ROAS), assessing EBIT impacts of Marketing Spend adjustments and building Dynamic Sales & Advertising dashboard.

Mooresville, Nc, Us

On Special Assignment for 8 weeks acted as the Sr. Manager for a team with 2 Individual contributors providing support through all aspects of Merchandising Finance for a multi-billion dollar book of business.• Led activities for plan review and two forecast cycles by providing guidance to the finance team and collaborating with Merchandising on Sales Price and Unit Forecasts that considered Promotions, Vendor Funding and product line reset impacts• Launched a new one of a kind Sales Incentive Program that is expected to drive significant incremental sales and margin benefit while rewarding associates for performance.• Presented Weekly Financial Updates to 20+ cross functional partners and drafted performance commentary for senior leadership including the VP of Finance• Implemented Test & Measurement Reporting of a key initiative to quantify results vs. expectations • Initiated Historical Pricing Dashboard Project by identifying key players, gathering requirements and data sources as well as by creating the desired end state reporting outline before handing off to future owners.

Mooresville, Nc, Us

• April’23 On Special Assignment: Acting as Senior Manager for three distribution channels and three individual contributors, created & implemented new forecast processes that granted deeper business insights and updated reporting packages in under 4 weeks.• Drive the financial performance for 15 Distribution Centers by leading annual planning and monthly forecasting activities as well as weekly performance reviews.• Created Annual Plan and Monthly Labor Expense Forecasting templates that detail the roadmap to achieving targets by providing shift level; headcount and associate productivity levels needed• Developed a monthly Profit & Loss Expense Statement forecasting process & template that analyzes trend and volume to project Fixed and Variable Expenses• Led the Annual Plan for 15 Distribution Centers that drove aggressive cost outs resulting in a 2% beat to plan and 10%+ Labor productivity improvement• Designed the Weekly Business Review process that drove; collaboration across teams & facilities by promoting the sharing of best practices, communication of performance insights, and driving accountability to financial targets• Identify cost and productivity opportunities and collaborate cross functionally to find resolutions and mitigate pressures.• Develop reporting and business summaries used by leadership teams• Collaborate with IT, Data Analytics, and fellow finance teams to create and expand reporting tools and capabilities in Microsoft Excel and Power BI• Lead the Employee Engagement Team by creating quarterly social and volunteer eventsLead presentations to Executive Leaders as well as large audiences

Mooresville, Nc, Us

• Led the annual sales plan and financial forecasts for a multi-billion-dollar division by; leveraging business insights, building forecasting models, projecting promotional impacts, and collaborating with merchandising & inventory • Influenced business decisions by quantifying the financial impacts of promotions, price changes & bulk discounts • Drove margin enhancement efforts by identifying cost out opportunities through collaboration with Cost and Merchandising teams while leveraging knowledge of commodity, foreign exchange rate, VAT, and rebate trends• Developed Forecast models to project sales and margin impacts of promotions, price changes, bulk price offers and cost increases.• Provided Quarterly commodity inflation impact analysis and commentary to Investor Relations Team• Helped create the Cost Increase Request Template used by Lowe's Cost Management team to analyze commodity price impacts on First cost to assess acceptable cost increases. Translated results to our Merchant Team and assisted in vendor negotiations and strategies

Mooresville, Nc, Us

• Drove financial performance for a multi-billion dollar merchandise division by collaborating closely with the Merchant (Buyer), Pricing, Supply Chain, and other support teams to identify opportunities to drive sales and margin.• Built complex models to analyze impacts and values of promotions, price changes, cost changes and product resets. Maintain awareness of global tariffs and the associated impacts of; foreign currency fluctuations, VAT, and rebates on product cost and retails.• Conducted the annual plan and quarterly financial forecasts by leveraging knowledge of the business and strong relationships with the merchandising and finance teams to drive realistic growth expectations.• Focused on process improvements in reporting and other processes to ensure efficiency, accuracy, time savings, and useful information to leadership teams.• Assisted in cost negotiations by analyzing commodity, foreign currency, and other impacts to manufacturer costs.

Oak Brook, Illinois, Us

• Managed a team of four that oversaw the “Event Planner” promotion tool that was used to create special price offers to Ace retailers.Program Manager for Ace Hardware Convention Special Offers Programs consisting of 50,000+ unique deals that my team solicited and entered into the system and reported on which resulted in $100+ million in sales annually.• Managed a team that provided excellent customer service while implementing retailer requests for purchase order placement, adjustment, and cancellations• Created new processes, templates and reports to drive efficiency & increase functionality• Created training documents and training classes such as "Microsoft Excel for Merchandising" and led training sessions of over 20 individuals• Managed close working relationship with IT team to implement systems enhancements and identify solutions to defects- Project manager for biannual Ace Conventions. • Created and maintained project plan calendar that is shared with 100+ cross functionally team members.• Created and defined convention special offer programs’ deal parameters, marketing materials and implementation plans• Conduct data analyses to identify top performing SKUs, best ship dates, and identify supply chain issues• Led presentations to the leadership team and large groups presenting training, findings, and recommendations.• Utilized; Excel, Access, SAP, Alteryx, and Business Intelligence tools to solve problems and create processes.

Oak Brook, Illinois, Us

• Project manager for ACENET Direct Dropship program where I helped create; onboarding roadmap, documents and marketing materials while also leading training sessions and weekly status updates that drove us to beat goal of onboarding 300+ vendors in first year• Program lead for the $30M annual Power Buy biannual convention program: • Conducted sales analyses of prior convention results to determine optimal assortment amongst the 40+ buying departments.• Led final selection meeting with leadership where I made recommendations on which deals to select based upon; sales & trend analyses, merchant and leadership insights and assortment review.• Created a standardized intake template and master document that allowed for ease of status tracking and upload into pricing system.• Created show print ordering documents, excel ordering documents, marketing handouts, marketing signage, as well as digital marketing materials. • Hired the summer intern and managed the associate by training on Excel, SAP, BI as well as internal processes and provided weekly action plans.

Columbus, Oh, Us

At L Brands’ Victoria’s Secret Beauty and Accessories (VSBA) I was part of a team that saw tremendous success and international growth. This retail franchise format sells Beauty, Panties and Women’s Accessories (exclusive to VSBA) in travel retail and international local markets. By partnering with some of the world’s leading retail franchise operators we opened nearly 200 locations worldwide in just over two years and grew from 25 to 300+ stores in three years! • Partnered with the world’s leading retail franchise operators to help open ~200 locations worldwide in just over two years growing from 25 to 300+ stores in three years!• Forecasted partner sales and provided inventory allocations for two product categories to 35+ global franchise partners to support their existing stores and 90+ new store openings in 2014• Managed inventory outflows by owning and leading cross functional training of a purchase order approval process that shipped 1,500+ orders in 2014 resulting in $105M+ in retail sales• Performed database management by creating a rolling inventory forecast database of 5,000+ fashion and core SKUs hierarchy details, inventory on hands, and projected inflows and outflows by time period• Conducted sales history analysis and provided UPAS targets used in floorset buy tools• Assisted in the hiring of Temporary contractors by reviewing resumes, conducting interviews, and making hiring recommendations

Columbus, Oh, Us

Created and executed store allocation strategies for Abercrombie and Fitch's multinational brand with 320+ stores for a department that generates over $120 million annually. Assisted the Gilly Hicks Intimates team by building store sales forecasts, creating presentation strategies, performing ad hoc analyses, analyzing store sales and stock to sales positions, and allocating inventory to stores for the 19 domestic and international stores. - Built and maintained store specific sales forecasts to maximize sales and on hand inventory throughout the life of the item- Communicated with over 6 cross functional teams to ensure product deliveries, pricing, store placement and sales projections reflected the most recent strategies. - Presented forecasted in store inventory levels for clothing collections to cross functional teams and senior management.- Conducted Ad hoc analyses and created reports for management in response to inventory and sales inquiries.

Columbus, Oh, Us

- Managed the production process of 26 Hollister Fleece Hoodie and Sweatpants collections that resulted in over $15 million in sales.- Communicated with 5+ internal teams from concept to final sale on topics such as; product and graphic design, costing and financial targets, delivery timing, promotion scheduling and in store placement.- Communicated daily with three foreign vendors to manage the production process for 26 collections by sharing information and updates on product design, graphic content, purchase quantities, delivery dates and negotiating costing- Created and analyzed the team's weekly selling recap report that was used to identify sales trends, beats and misses to sales plans, as well as to spur conversations about future product assortment

Bloomington, In, Us

Managed a client list of over ten existing clients as well as prospected for new business opportunities resulting in over $60,000 of revenue.Communicated with business owners and marketing managers from a variety of industries as well as annual revenues via in person communication, phone and email correspondence. Identified companies' desired results for their advertisements and created unique marketing plans and run schedules to meet these needs. Marketing plans included newsprint, poster stands and online advertisements directed towards the 38,990 students and 8,000 faculty and staff at Indiana University- Bloomington.Coordinated with cross functional teams such such as graphic design, print layout and billing to ensure advertisements where properly placed, printed and paid for.Responsible for monitoring and collecting payment for advertisements from new businesses as well as contract clients.

Bloomington, In, Us

• Responsible for assisting and answering questions for recruiters, faculty and students.• Assist with the maintenance of a career center that handles over 11,000 interviews annually.• Assist Students with learning to draft resumes, cover letters as well as to learn the online job and internship bidding system and strategies.

Carmel, In, Us

Member of the Schlage LiNK (www.link.schlage.com) new product development team where I focused on supporting the marketing and finance teams.Some of my responsibilities included;- Created and managed a Bill of Materials to identify the cost of inputs for the product to be manufactured.- Created and managed an automatically updated new product sales forecast in Excel that tracked sales by distribution channel.- Researched the market for competing products and performed SWOT analyses of the products which were then sent to team members.- Presented the Schlage LiNK concept to a group of 20 peers and performing a brain storm session to identify target customers and ways of improving the product.- I also updated the purchase order tracking chart to reconcile the true vs. planned cost orders- Assisted both the finance and marketing managers on various projects

Bloomington, Indiana, Us

• Maintained a safe and education-focused community of more than 40 diverse undergraduate students in a dormitory of 700 to foster open dialogue and the development of long-term relationships.• Worked and communicated directly with over 20 co-workers to create innovative programs to sustain student interest in 10 social and academic events including stress management, alcohol and drug awareness.• Coordinated 6 floor meetings to address social adjustment and establish communal living guidelines.