Responsibilities- Planning and implementing the marketing strategy and budget.- Liaise with key stakeholders within the business to ensure constant communication on project-related marketing opportunities.- Work with sales team to develop marketing campaigns to generate steady supply of sales leads.- Creation of marketing collateral and branded content and materials to support the sales strategy and customer-facing team.- Creating advertising and social media campaigns to promote brand awareness.- Create, implement and manage outbound marketing programs including email, content, social media and events.- Work with trade magazines to announce new product launches.- Monitor and report on social and digital platforms.- Manage website content via CMS.- Measure the impact of marketing activities on retention, lifetime value and ROI.- Liaise with brand licensors.- Ensure existing packaging is maintained and up to date. E-commerce Management- Management of website.- Develop online customer journey.- Customer acquisition though SEO, PPC, Social and Email marketing.- Weekly reporting.Export Account Management – Middle East - Manage existing distributors.- Export Sales.- Create and implement distribution strategy for export including – - Evaluation of new market opportunities. - Evaluation of new distribution opportunities for existing products. - Set up joint business plans with distributors, for distribution, range, POS materials and marketing calendar. - Create a vision for the area and influence distributors to implement it. - Handling technical enquiries/complaints from distributors. - Negotiate trading terms. - Attend all relevant company meetings and trade shows.

Marketing Consultant for UK Brands exporting to the MENA Region.Responsible for Green's Export BrandOnline-Manage consumer website, social media channels.-Develop and implement social campaigns.-Design, create, manage promotion and social Ad campaigns.-Monitoring online activity and respond accordinglyCommercial-Competitor analysis-Product viability study-Market research-Packaging design/managementSpecialtiesPhotoshop, Illustrator.