Robert Bauhofer Email & Phone Number

•Managed Open-to-Buy (OTB) for $60,000,000+ neckwear department ranking #5 in GMMER dollar volume and #8 in sales volume for all Men’s Departments.•Proven track record of building lasting relationships with vendors and associates in order to meet the sales goals of the company. •Established record of success displayed by a proven ability to reduce costs (increase IMU from 58% to 73%), with improved Gross Margin Dollars and Profitability (GMMER %) from 55.0% to 59.2%.•Generated monthly/weekly analytical reports which analyzed business by vendor down to the door location which helped to make decisions on inventory level and product mix by door. •Created innovations in 3D Visual Merchandising Directives and Trend Books which help to communicate product information and merchandising direction to the associates; were published twice a year.•Use to prioritizing multiple tasks and adjusting as need to accomplish company needs in this fast paced industry.•In 2008 drove profitability with 21% revenue growth of regular price business for spring & fall season.•Increased average out-the-door retail from $27.00 to $40.00 while raising the average retail purchased from $45.00 to $68.00 over 2 years.•Created Power Point training presentation which I used when visiting stores to train associates.•Educated associates on features & benefits of product category so associates could better increase personal sales goals.•Improved brand penetration from 8% to 11.3% for 2008 and forecasting 15% for 2009.•Ability to analyze current selling trends and communicate to store associates future market trends so that they can inform customers on the trends and increase store sales.SKILLS SUMMARY•Data Warehouse Mgt.(EDW Analytics)•AIMS(Automated Inventory Mgt. System)•DDSF(Dillard’s Financial System)•ORCA(Order & Receiving Application)•PCSA(Price Change System Application)•Microsoft Excel •Microsoft Word•PowerPoint•Outlook

•October 2003 to July 2004 – Men’s Accessories (sunglasses, jewelry, small leathers, belts and gifts) - Maximized business by analyzing sales and profitability by market. - Introduced Kenneth Cole Small Leathers and Jewelry which maintained at least a 10% sell through each week. - Worked with Fossil to maximize the business by store for small leathers and belts. - Introduced higher priced sunglasses to the assortment which increased sales and raised the profitability. - Promoted to Corporate Product Coordinator

•September 1997 to October 2003 – Men’s Buyer for Active, Swimwear, Outerwear, Leathers & Logo - Managed the Division’s 65 stores; which represented #3 in division size but was #1 in sales & GMMER $ volume (there are 5 operating divisions). - Received sales and profit award for 2000 for 10% increase in sales and profit over previous year. - Purchased merchandise by store location to maximize each store’s specific market needs. - Coordinated and managed hot market merchandise in June of 1999 for the San Antonio Spurs and the Dallas Stars when they each won their respective championships; this event generated approx. $1,300,000 in sales for 23 stores in a 14 day period. - Worked closely with all vendors involved with hot market to make sure that all merchandise was delivered to the stores quickly and on time in order to maximize sales and profits. - Was asked to take on another department Young Men’s; re-introduced Young Men’s to Dillard’s by launching: FUBU, Sean John, Phat Farm, OP, Quicksilver and more. These brands generated over $4,000,000 in sales in 6 months for 30 stores.

•May 1997 to September 1997 – Men’s Buyer for Casual Slacks, Dress Slacks & Shorts - Introduced Savane wrinkle free slacks which maintained a weekly sell through of 10% or greater at regular price. - Introduced Better Dockers merchandise and Ralph Lauren casual slacks which raised the average dollars sold per unit for the department.

•Managed the largest sales and profit volume area of the building.•Responsible for doing new hire training classes for the entire store as well as doing Sales & Motivational classes for existing staff and new hires.•Drove sales by encouraging and working with associates to build sales by suggestive selling basics (socks, underwear, belts, etc.).•Reviewed weekly sales goals (reg. price sales, off price sales, return %, number of customers waited on, average $ per transaction, average units sold per transaction) with each associate comparing them to the department average and making sure they are moving towards their raise goal.•Was awarded “ASM” (Area Sales Manager) of the year for 1995 for outstanding performance.

B.S., Psychology

Associates, Business Administration