As an extremely motivated, results-driven digital designer and brand leader, I have gained a proven track record in UI/UX software development, where I have specialised in continually improving the user experience. This includes new order methods and new check-out solutions for online transactions, amongst other innovations.During my career, I have been strategic in planning the lifecycle of a brand and structure for the long-term with a visionary approach for future rebranding. I am driven and motivational in empowering teams to produce best-in-class solutions, acting as a fountain of knowledge in UI, UX and brand management. On a personal note, I am committed to continued professional development and build strong relationships to create unique trusting bonds with wider teams to generate growth and profit collaboratively. Equally, I am confident initiating meaningful and productive conversations with developers and programmers to brainstorm new ideas and resolve complex problems collectively. As an advocate for knowledge sharing, I enjoy interacting with designers in a hands-on training and facilitation role to create a productive operating environment, often acting as a design lead for print and online projects, in addition to branding events and producing a range of graphic designs.Through LinkedIn, I welcome the opportunity to connect with similar professionals to share articles of interest in the digital arena to keep up with any emerging trends or technologies.