Facility management company specializing in contract services for 90+ enclosed regional malls and lifestyle centers. As Vice President of Sales and Business Development, Robert D. Lee led and executed the new business development, sales, and marketing program for facility management in highly competitive and declining environment. Provide leadership direction and guidance while collaborating with president/founder on strategic decisions, reporting directly to president. • Strategically positioned company for growth in declining market – with 10% increase in portfolio in 2016.• Championed initiative, which developed company’s first-ever corporate contact list for 600 malls and implemented strategy to contact potential clients in states with no business in addition to 29 existing states with business presence. • Executed meetings with 50 potential new clients. Delivered face-to-face presentations, with Q&A sessions, and developed/submitted 30 proposals regarding facility management services. • Maximized marketing strategy by developing high-quality, condensed, and readable brochure.• Represented company at national conventions, leading to 20 meetings with new and existing clients. • Positively maintained established industry relationships and networked to identify new contacts.

Provides Plano ISD graduates who have overcome adversity with over $1 million in multi -year scholarships to over 300 students and support services (Coaching/Mentoring, Educational planning, Career guidance, Referrals to community resources to assist with meeting basic living needs, Life skills and personal development workshops) to promote success in life.As a Member Board of Directors, Robert D. Lee has also served as the President and Vice President of the Foundation.

• Performed due diligence for real estate investment projects • Created investment group to invest in real estate transactions

Emily’s Place Counseling and Transformational program ▪ Board of Directors, 2009-2014

Management and development company for regional malls in secondary marketsAs President and Co-Founder, Robert D. Lee leveraged his experience to launch regional start-up company that acquired nine malls with over 6.9 million SF of retail space. Wore multiple hats including but not limited to: P&Ls, budgets, construction and renovations, marketing/advertising, leasing, revenue controls/enhancements, and investor relations. Managed seven direct reports at corporate and 27 in field including hiring, training/mentoring, and staff development.• Successfully managed all acquisitions and dispositions for company, which acquired nine malls in six states including TX, FL, IO, MI, OK, and IL, and sold seven. Headed team in leasing 1.6 million SF at nine malls. • Generated $1M in new revenue annually by establishing specialty leasing program to generate new tenant interest and kiosk strategy. • Increased profitability by 1% to 2% by creating “ownership attitude” with mall managers. Developed new incentive plan – based on P&L performance. • Saved company 8% to 10% of costs by changing from in-house to contract service management at each mall.• Played major role in company winning ten international marketing awards, which was key in delivering average annual sales increase of 4.8%. • Managed tenant coordination for construction projects involving 50 stores. Supervised and oversaw $50M in renovation and construction projects. Developed and implemented new rewards program that created customer loyalty with retail customers.

Management and development company specializing in regional malls in SouthRobert D. Lee started as a Regional Manager, 1987 - 1989 and was promoted to Vice President of Operations, 1989 - 1998 with P&L responsibility for 16 malls and 10 million SF of retail space. Hired, managed, trained/mentored, and developed mall managers. Reviewed and monitored budgets and accounting for all locations. Supervised $100M in renovations and construction projects. • Developed and implemented marketing programs, which delivered 4.3% average annual sales growth. • Increased revenue by $2M annually through developing specialty leasing programs.• Generated $250K in cost saving by changing from in-house to contract facility service program.