• Developed a strategy to shift sales away from online marketplaces to owned site by utilizing online marketplaces as market makers and reducing the selling fee/marketing expenses by 52%.• Audited operational processes, financials and digital marketing spend. Created and implemented plan to address opportunities for cost reduction across the operation.• Oversaw the design and construction of a mezzanine in the warehouse to increase usage of vertical square feet for small pickable items, which allowed the installation of 3 additional rows of warehouse racking, eliminating the need to acquire additional warehouse space.• Completed a thorough review of the 3rd party marketing agency being used and determined that ROAS was extremely low across all selling channels. Led an RFP to find best in class digital marketing agency and reduce monthly spend by ~ $40k, while increasing revenue by 24%.• Created a new vertical during COVID to sale car, marine and karaoke speakers to meet customers needs. Primary vertical of large commercial speakers was impacted by school, church, and public venues being shut down.• Implemented NetSuite ERP/WMS with Celigo iPaas to automate data sharing and drive financial decision-making within the business. Determined that the top 600 of 3,800 skus were in-stock an average of 6.5 months of the year and accounted for 92% of operating profit. Custom developed NetSuite to show inventory availability for skus that were out of stock, but available in a kit, as well as kits that were out of stock, but with available inventory to build. WMS implementation led to controlled processes requiring scan verification at each step, virtually eliminating wrong sku/quantity at warehouse fulfillment.

• Implemented a leadership team, processes, and systems responsible for growing the business from $30M in revenue to over $105M in three years. Reduced dependence on Amazon and eBay, from 82% of the business to less than 50%, significantly increased gross profit by reducing platform selling fees. Grew the fitness vertical by 650%, Ramps vertical by 83%, Attachments vertical by 204% and started a new vertical, Great Outdoors from ideation to $6.5M in eighteen months.• Converted the company from owner/tax based financial management to GAAP financials setting the business up for potential acquisition by Private Equity.• Negotiated Supplier Agreements with 28 suppliers across China, India, and the US to harmonize KPI’s, processes, and exclusivity where appropriate. Created supply plan to mitigate 25% tariffs implemented in 2018.• Oversaw the migration of our e-commerce platform from Magento to Salesforce Commerce Cloud and implementation/integration of DOMO into all business processes for dashboarding and business intelligence initiatives. Enhanced the NetSuite integration using Celigo iPaas with Amazon, Shopify, eBay, Deposco and DOMO to automate processes and streamline operations.• Reengineered the Product Development organization from a single product originator to a team of 8 consisting of Product Engineers, Product Marketers, and a Pricing Coordinator to monitor and adjust profitability of new products being developed.• Led a sell side process, outside of investment bankers, to position, value, find potential buyers and work the process for an exit. Responsible for completing the management presentation and developing relationships with potential private equity partners, negotiating valuation and terms, and overseeing the due diligence process with our chosen partner.

• Responsible for all aspects of managing partnerships including commercial, contractual, and relationship management that span multiple geographies (LATAM, NA, EMEA, and APAC). Top strategic partners included UPS Logistics and Teleperformance Call Center operations contributing ~$150M of revenue to Jabil Aftermarket Services.• Owned target setting with Partners and measuring performance against those targets.• Developed a Key Stakeholders MOU to map relationships and ensure customer satisfaction across all touchpoints.• Owned all aspects of business development execution against account plan and approval of all contractual documents between Jabil and its Strategic Partners.• Participated in monthly Strategic Acquisition Review meetings to assess and recommend potential acquisition targets to the CEO, based on initial due diligence of new verticals and expansion of current capabilities.

• Lead a multidisciplinary team consisting of Operations, Engineering, Supply Chain, Program Management, Information Technology, Human Resources, and Finance departments to effectively manage 1300+ employees and a $160M+ P&L in support of DirecTV, HP, Nortel, and NetApp.• Responsible for developing and implementing a worldwide Operations Organization restructuring to reduce decision making time and increase collaboration between operating teams and customer management teams.• Increased investments in the LEAN Operations Excellence organization, including implementing business intelligence tools to focus on pattern recognition and data analysis, to actively reduce variable expenses by 13%, while continuing to increase revenue. Focused on short burst Kaizen events and Lean Six Sigma projects to reduce waste found thru Value Stream Mapping of each Business Unit and effectively align resources for spikes in volume.

• Overall management of forward and reverse logistics activities in Memphis for customers including Apple, IBM, HP, Dell, Nortel, Ciena, Kodak, and Ford.• Manage $190 million P&L to profit after interest, as well as clean the Balance Sheet from several prior years of mismanagement. Responsible for management of materials pass thru exceeding $1B annually. • Developed a leadership team in Memphis that not only regained the confidence of the Executive Leaders in FGS, but also came to be regarded as a top Management team in North America.• Lead negotiations and contract definition with customers, potential customers, suppliers, and property managers. This included negotiating a first of its kind “umbrella” 10-year property tax abatement with the City of Memphis and Shelby County Government for any building that Flextronics occupies in the city or county through 2018.